Apptivo CRM Review | PCMag

https://www.pcmag.com/reviews/apptivo-crm

Claims

Apptivo CRM

  • Contacts are individuals

  • Customers are businesses

  • Leads are individuals

  • allows adding other types of reports via the settings

  • allows connecting multiple Contacts to a single Customer

  • allows connecting multiple Leads to a single Customer

  • appears in PCMag Startup Toolkit in August 2019

  • appears in The Best CRM Software for 2026

  • appears in The Best Lead Management Software

  • build SMS message templates

  • build email templates

  • can add the Contact Center app

  • can sync with Gmail or Outlook

  • connects emails to automated workflows using the Triggers function

  • differs from most CRM software.

  • displays opportunities automatically on the Kanban board

  • displays the close date on an opportunity profile

  • displays the contact on an opportunity profile

  • distinguishes between Leads and Customers

  • enables automated multi-email sequences

  • enables dragging and dropping opportunities to new areas as they move through the sales pipeline

  • enables scheduling and conducting calls via the Contact Center app

  • enables sending to specific groups or the entire contact list

  • has a PCMag rating of 4.0

  • has a PCMag review page

  • has a rating of 4.0

  • has a rating of 4.0 in PCMag's review

  • has a rating of 4.0 in the PCMag Apptivo CRM Review.

  • has a rating of 4.0 on PCMag

  • has a rating of 4.5 in PCMag's review

  • has an Excellent PCMag rating

  • has email options located in the Settings section of the Opportunities app

  • has its specifications listed in the content

  • identifies reps who need support to improve

  • identifies top-performing sales reps

  • includes robust deal creation tools

  • integrates with many first- and third-party tools

  • integrates with other Apptivo apps

  • integrates with third-party services

  • is a CRM software

  • is best for larger SMBs

  • is described as excellent by PCMag

  • is included in PCMag's CRM software reviews

  • is labeled 'Outstanding'

  • is part of a broader Apptivo app suite

  • is reviewed by PCMag

  • is targeted at larger SMBs

  • its CRM tools are only part of a broader Apptivo app suite.

  • lacks AI tools

  • limits the ability to control how information appears here

  • offers all the tools and analytics a small business needs

  • offers an Emails app to manage individual and team inboxes

  • offers an extensive set of CRM tools

  • offers customizable CRM tools

  • offers customizable dashboards

  • offers extensive analytics

  • offers extensive options for creating opportunities

  • offers the Opportunities feature to create and manage deals

  • pricing starts at $15.00 per user per month

  • provides a detailed analysis of lead management

  • provides a detailed analysis of losses

  • provides a detailed analysis of wins

  • provides a highly customizable, feature-rich CRM experience

  • provides detailed analytics

  • provides extremely detailed lead profiles

  • provides fields for connected PDFs

  • provides fields for relevant campaigns

  • requires filling in the Assigned To field for an Opportunity

  • requires filling in the Close Date field for an Opportunity

  • requires filling in the Name field for an Opportunity

  • sends emails manually

  • specs are listed on PCMag

  • the interface can be difficult to navigate

  • was reviewed by PCMag

Apptivo

  • allows adding notes about the last call

  • allows scheduling a demo with a specialist

  • allows scheduling a follow-up

  • cannot import contacts from Outlook

  • cannot import contacts from other CRMs

  • customizes the experience by business type

  • defines an 'app' as a modular unit of specific functionality

  • displays leads in a table view by default

  • displays the value of deals in each stage of the pipeline

  • doesn't include other CRMs in its integrated apps list

  • enables assigning security roles to manage permissions

  • has an interface that can be difficult to navigate.

  • has extensive analytics features

  • has extensive reporting features

  • has no AI tools

  • helps you determine which apps you need

  • imports a CSV file

  • imports contacts from Gmail

  • imports contacts from Yahoo

  • includes a 12 Month Pipeline report

  • includes a Sales Funnel report

  • includes extensive analytics

  • includes robust deal creation tools

  • includes the employee's department

  • includes the employee's email address

  • includes the employee's name

  • includes top icons for emailing the lead

  • includes top icons for scheduling a follow-up

  • integrates with other Apptivo apps

  • integrates with third-party business apps across the accounting category

  • integrates with third-party business apps across the communication category

  • integrates with third-party business apps across the file storage category

  • integrates with third-party business apps across the payment processing category

  • integrates with third-party business apps across the productivity category

  • integrates with third-party services

  • is Dianna Gunn's preferred CRM

  • is more cumbersome than Freshsales for managing contacts

  • is more cumbersome than Pipedrive for managing contacts

  • lacks modern AI content-generation tools compared to competitors such as Freshsales and Zoho CRM

  • offers 24/5 phone support

  • offers 24/7 customer support via email and live chat

  • offers 65-plus apps

  • offers a Display menu that lets you modify lead information

  • offers apps for finances

  • offers apps for product inventory management

  • offers apps for project management

  • offers customizable dashboards

  • offers excellent deal creation capabilities

  • offers flexible dashboards

  • offers granular lead profiles

  • offers near-complete control over the data tracked at any given time

  • offers the Opportunities view as the primary method for tracking deals

  • offers three subscription plans

  • opens a profile similar to the Lead profile when selecting an opportunity

  • pipeline reports help you track your company's sales progress

  • provides a breakdown of each sales rep's pipelines

  • provides a feature-rich CRM experience

  • provides a highly customizable CRM experience

  • provides a highly customizable, feature-rich CRM experience

  • provides access to past interactions on an opportunity via the More (...) button

  • provides all the tools and analytics small businesses need

  • provides apps for almost every business task imaginable

  • provides apps to customize your dashboard

  • provides extremely detailed lead profiles

  • provides tools and analytics for small businesses

  • requires contacting customer support to enable Kanban view for Leads

  • requires using multiple apps to achieve a fully functional CRM

  • shows how much you'll earn from completed deals

  • shows the dollar value of all deals in your pipeline

  • some apps require higher-tier plans

  • suggests industry-appropriate apps during onboarding

PCMag

  • awarded Apptivo CRM a 4.0 rating

  • has a review of Apptivo CRM

  • helps support testing

  • includes a Similar Products section for Apptivo CRM

  • may be paid a fee by merchants when readers click an affiliate link and buy a product or service

  • may earn commissions when readers buy through affiliate links

  • navigation path includes Apptivo CRM Review

  • navigation path includes Apptivo CRM Specs

  • navigation path includes Insightly CRM

  • published a review of Apptivo CRM

  • publishes a review of Apptivo CRM

  • publishes the Apptivo CRM Review

  • reviews Apptivo CRM

  • reviews CRM software

Apptivo Lite plan

  • allows integrations with Dropbox

  • allows integrations with Google Workspace

  • allows integrations with Microsoft 365

  • costs $15 per user per month, billed annually

  • includes 100 custom fields per app

  • includes 18 apps

  • includes 25 workflows

  • includes eight custom dashboards

  • is the cheapest plan

Apptivo Premium plan

  • costs $25 per user per month (billed annually)

  • includes PayPal as a third-party integration option

  • includes Slack as a third-party integration option

  • includes Stripe as a third-party integration option

  • offers more third-party integration options than Lite

  • provides 25 custom dashboards

  • provides 250 custom fields per app

  • provides 75 workflows

  • supports 46 apps

Zoho CRM

  • Standard tier includes all the basic CRM features

  • charges extra for a similar level of support

  • continues to be Editors' Choice winner in the CRM category

  • has a more intuitive interface

  • has a starting price of $14 per user per month when billed annually

  • has a useful collection of AI tools

  • is mentioned in the PCMag Apptivo CRM review context

  • outpaces Apptivo in embracing helpful AI tools

  • remains the Editors' Choice winner

Apptivo Contact Center app

  • analyzes notes

  • automatically logs calls

  • evaluates each sales representative's success rate

  • evaluates other metrics

  • evaluates time spent on calls for each sales representative

  • operates a tech support line

  • streamlines support calls for existing customers

Apptivo Ultimate

  • costs $40 per user per month (billed annually)

  • enables integrations with accounting apps, including QuickBooks and Xero

  • offers 150 workflows

  • provides 350 custom fields per app

  • provides 50 custom dashboards

  • unlocks access to 57 apps

Apptivo CRM Specs

  • is a PCMag page about Apptivo CRM

  • is listed in PCMag's navigation path for Apptivo CRM

  • is listed in the PCMag Apptivo CRM review

  • provides specifications for Apptivo CRM

Selecting Create

  • allows adding a full set of contact details

  • allows adding information about the customer's behavior, including hobbies

  • allows adding social media profiles

  • opens a contact profile

LG W6 OLED Wallpaper TV

  • has a flat form factor

  • is stunning

  • is wireless

Zoho CRM Enterprise plan

  • costs $40 per user per month

  • is billed annually

  • provides access to Zia AI assistant

Amazon

  • challenges ChatGPT

  • challenges Samsung's The Frame TV

Apptivo Emails app

  • is less intuitive than the email apps from Bigin by Zoho and Freshsales

  • works well once you get a feel for it

Apptivo Leads area

  • does not have an Import button

  • has a Create button

Clicking on an individual lead

  • opens a profile

  • the profile contains relevant contact information

Dephy's Robotic Exoskeleton

  • costs $4,500

  • granted me superhuman walking powers

Drime

  • is on sale

  • offers more than just a Dropbox alternative

Firefox

  • is used by Dianna Gunn for software reviews

  • is used by Dianna Gunn for testing

Freshsales

  • is billed annually

  • pricing starts at $9 per user per month

Hired Gunn Writing & Consulting

  • is a business

  • is run by Dianna Gunn

HubSpot Smart CRM

  • is a CRM product

  • is mentioned on PCMag's CRM review page

Nvidia

  • is led by Jensen Huang as CEO

  • is listed among PCMag's Popular Brands

PCMag editors

  • review products independently

  • select products independently

PCMag.com

  • delivers lab-based, independent reviews of the latest products and services

  • is a leading authority on technology

Robotin's Modular Rob Vac

  • deep-cleans carpets

  • has one enormous drawback

SanDisk

  • rebrands WD Black SSDs as Optimus

  • rebrands WD Blue SSDs as Optimus

Zoho CRM's Zia AI

  • generates estimated sales goals

  • predicts outcomes based on previous deals

Acer

  • is listed among PCMag's Popular Brands.

Adobe

  • is listed among PCMag's Popular Brands

AMD

  • is listed among PCMag's Popular Brands.

Apple

  • appears in PCMag's Popular Brands list

Apptivo app suite

  • covers finance, HR, inventory management, and marketing aspects of a business

Apptivo CRM Analytics

  • is accessible via the Opportunities app from the Dashboard sidebar

Apptivo CRM Opportunities

  • switches from a table view to a Kanban view via the settings

Apptivo employee records

  • provides access control over CRM functions

Apptivo Enterprise plan

  • pricing requires contacting Apptivo

Asus

  • is listed among PCMag's Popular Brands

Bigin by Zoho

  • has a decent free plan

Bitdefender

  • is listed among PCMag's Popular Brands

CodeinWP/WPShout

  • has published writings by Dianna Gunn

Creatio CRM

  • is listed in PCMag's navigation path for Apptivo CRM coverage

Dell

  • is listed among PCMag's Popular Brands

Dianna Gunn

  • has written for CNET

Facebook

  • is listed among PCMag's Popular Brands

Google

  • is listed among PCMag's Popular Brands

Google Chrome

  • is used for work on the Weeknight Writers Group

Google Gemini

  • will be able to change your TV's settings for you

HP

  • appears among PCMag's Popular Brands.

HP's 2026 OmniBook Ultra 14

  • sets a new bar for Copilot+ PCs

Insightly CRM

  • is mentioned in PCMag content related to Apptivo CRM Review

Instagram

  • appears on PCMag's Popular Brands list

Intel

  • is listed among PCMag's Popular Brands

Lenovo

  • is listed among PCMag's Popular Brands

LG

  • is listed among PCMag's Popular Brands.

Logitech H390 Wired Headset

  • is used by Dianna Gunn when hosting virtual events

Logitech StreamCam

  • is used by Dianna Gunn when hosting virtual events

Lutron's Smart Blinds

  • knows exactly when the sun is trying to ruin your day

MailerLite

  • is Dianna Gunn's email marketing solution

Microsoft

  • is listed among PCMag's Popular Brands

Motorola

  • is listed among PCMag's Popular Brands

MSI

  • appears on PCMag's Popular Brands list

Netflix

  • is listed among PCMag's Popular Brands

Nintendo Switch games

  • can be upgraded to Switch 2

NordVPN

  • is listed among PCMag's Popular Brands

OpenAI

  • is listed among PCMag's Popular Brands

PCMag's Maggie

  • is an AI-powered product finder

Pipedrive

  • limits phone support to higher-tier plans

Qualcomm

  • appears on PCMag's Popular Brands list

Salesforce Starter Suite

  • is a product name mentioned in the Apptivo CRM Specs section

Salesforce.com

  • is cited as the site mentioned for the Apptivo CRM Review

Samsung

  • is listed among PCMag's Popular Brands

Sony

  • is listed among PCMag's Popular Brands

SpaceX

  • is listed among PCMag's Popular Brands

SugarCRM Sugar Sell

  • is mentioned in the content

Tesla

  • is listed among PCMag's Popular Brands

the Weeknight Writers Group

  • is run by Dianna Gunn

Weeknight Writers Group

  • is run by Dianna Gunn

WinningWP

  • has articles written by Dianna Gunn

WordPress

  • is used to build all of Dianna Gunn's websites

X/Twitter

  • is listed among PCMag's Popular Brands

You

  • can view more information about interactions with a lead by clicking the More (...) button at the top of a profile

Zoom

  • is used by Dianna Gunn to host virtual events

Claims

  • Apptivo CRM offers customizable dashboards.

  • Apptivo CRM provides extremely detailed lead profiles.

  • Apptivo CRM includes robust deal creation tools.

  • Apptivo CRM offers extensive analytics.

  • Apptivo CRM integrates with third-party services and other Apptivo apps.

  • The Apptivo CRM interface can be difficult to navigate.

  • Apptivo CRM has no AI tools.

  • Apptivo CRM appears in The Best CRM Software for 2026.

  • Apptivo CRM appears in The Best Lead Management Software.

  • Apptivo CRM appears in PCMag Startup Toolkit: August 2019.

  • Apptivo CRM provides a highly customizable, feature-rich CRM experience with all the tools and analytics your small business needs.

  • Apptivo CRM starts at $15.00 per user per month.

  • PCMag editors select and review products independently.

  • PCMag may earn commissions when readers buy through affiliate links, which helps support PCMag's testing.

  • PCMag publishes an Apptivo CRM Review.

  • Apptivo CRM is reviewed by PCMag.

  • The Apptivo CRM Review page is on PCMag.

  • PCMag has an Apptivo CRM Review.

  • Apptivo CRM has a rating of 4.5 in the PCMag review.

  • The PCMag Apptivo CRM Review labels Apptivo CRM as 'Outstanding'.

  • Apptivo CRM Specs is listed in the PCMag Apptivo CRM review.

  • Zoho CRM is mentioned in the PCMag Apptivo CRM review context.

  • PCMag publishes a review of Apptivo CRM.

  • Apptivo CRM has a rating of 4.0 in PCMag's review.

  • Apptivo CRM Specs provides specifications for Apptivo CRM.

  • Insightly CRM is mentioned in the PCMag content related to Apptivo CRM Review.

  • The PCMag navigation path includes Apptivo CRM Review, Apptivo CRM Specs, and Insightly CRM.

  • Apptivo CRM has a rating of 4.0 in the PCMag Apptivo CRM Review.

  • PCMag publishes the Apptivo CRM Review.

  • Salesforce.com is the site mentioned for the Apptivo CRM Review.

  • Salesforce Starter Suite is a product name mentioned in the Apptivo CRM Specs section.

  • PCMag reviews Apptivo CRM.

  • Apptivo CRM has a rating of 4.0 on PCMag.

  • Apptivo CRM is described as Excellent on PCMag.

  • Apptivo CRM Specs are listed on PCMag.

  • Apptivo CRM has a rating of 4.0 on PCMag.

  • PCMag publishes a review of Apptivo CRM.

  • Apptivo CRM Specs are listed on PCMag.

  • HubSpot Smart CRM is mentioned on PCMag's CRM review page.

  • HubSpot Smart CRM is a CRM product.

  • PCMag reviews CRM software including Apptivo CRM.

  • Apptivo CRM has a PCMag rating of 4.0.

  • Apptivo CRM's PCMag rating is described as Excellent.

  • Apptivo CRM Specs are listed in the content.

  • SugarCRM Sugar Sell is mentioned in the content.

  • PCMag hosts a review of Apptivo CRM.

  • Apptivo CRM Specs is a PCMag page about Apptivo CRM.

  • PCMag includes a Similar Products section for Apptivo CRM.

  • PCMag publishes the Apptivo CRM Review.

  • The Apptivo CRM Review on PCMag has a rating of 4.0.

  • Apptivo CRM Specs is listed in PCMag's navigation path for Apptivo CRM.

  • Creatio CRM is listed in PCMag's navigation path for Apptivo CRM coverage.

  • Apptivo CRM offers an extensive, customizable set of CRM tools for larger SMBs.

  • PCMag gave Apptivo CRM a 4.0 rating.

  • PCMag published an Apptivo CRM review.

  • Hired Gunn Writing & Consulting is a business run by Dianna Gunn.

  • Weeknight Writers Group is a business run by Dianna Gunn.

  • Dianna Gunn has written for CNET.

  • Dianna Gunn has written for CodeinWP/WPShout.

  • Dianna Gunn has written for WinningWP.

  • Dianna Gunn is leaning toward Apptivo as her CRM.

  • Dianna Gunn uses MailerLite as her email marketing solution.

  • Dianna Gunn uses Zoom to host virtual events.

  • Dianna Gunn uses Logitech StreamCam when hosting virtual events.

  • Dianna Gunn uses Logitech H390 Wired Headset when hosting virtual events.

  • Dianna Gunn uses Firefox for software reviews and testing.

  • Dianna Gunn uses Google Chrome for work on the Weeknight Writers Group.

  • Dianna Gunn builds all of her websites with WordPress.

  • Dianna Gunn runs two businesses, Hired Gunn Writing & Consulting and the Weeknight Writers Group.

  • Apptivo CRM is part of a broader Apptivo app suite that covers finance, HR, inventory management, and marketing aspects of a business.

  • Apptivo's core CRM experience includes flexible dashboards, granular lead profiles, and excellent deal creation capabilities.

  • Apptivo CRM provides detailed analytics and integrates with many first- and third-party tools.

  • Zoho CRM remains our Editors' Choice winner because of its more intuitive interface and useful collection of AI tools.

  • Apptivo offers three subscription plans.

  • The Apptivo Lite plan is the cheapest at $15 per user per month (billed annually).

  • The Apptivo Lite plan includes 18 apps.

  • The Apptivo Lite plan includes 100 custom fields per app.

  • The Apptivo Lite plan includes 25 workflows.

  • The Apptivo Lite plan includes eight custom dashboards.

  • The Apptivo Lite plan allows integrations with Dropbox, Google Workspace, and Microsoft 365.

  • The Apptivo Premium plan costs $25 per user per month (billed annually).

  • The Apptivo Premium plan supports 46 apps.

  • The Apptivo Premium plan provides 250 custom fields per app.

  • The Apptivo Premium plan provides 75 workflows.

  • The Apptivo Premium plan provides 25 custom dashboards.

  • The Apptivo Premium plan offers more third-party integration options than Lite, including PayPal, Slack, and Stripe.

  • In Apptivo parlance, an 'app' is a modular unit of specific functionality.

  • In Apptivo parlance, you need to use several apps to have a fully functional CRM.

  • Apptivo CRM differs from most CRM software in that its CRM tools are just one part of a broader Apptivo app suite.

  • PCMag.com is a leading authority on technology, delivering lab-based, independent reviews of the latest products and services.

  • Apptivo CRM is reviewed by PCMag.

  • PCMag's Maggie is an AI-powered product finder.

  • PCMag may be paid a fee by merchants if readers click an affiliate link and buy a product or service.

  • Acer is listed among PCMag's Popular Brands.

  • Adobe is listed among PCMag's Popular Brands.

  • AMD is listed among PCMag's Popular Brands.

  • Apple is listed among PCMag's Popular Brands.

  • Asus is listed among PCMag's Popular Brands.

  • Bitdefender is listed among PCMag's Popular Brands.

  • Dell is listed among PCMag's Popular Brands.

  • Facebook is listed among PCMag's Popular Brands.

  • Google is listed among PCMag's Popular Brands.

  • HP is listed among PCMag's Popular Brands.

  • Instagram is listed among PCMag's Popular Brands.

  • Intel is listed among PCMag's Popular Brands.

  • Lenovo is listed among PCMag's Popular Brands.

  • LG is listed among PCMag's Popular Brands.

  • Microsoft is listed among PCMag's Popular Brands.

  • Motorola is listed among PCMag's Popular Brands.

  • MSI is listed among PCMag's Popular Brands.

  • Netflix is listed among PCMag's Popular Brands.

  • NordVPN is listed among PCMag's Popular Brands.

  • Nvidia is listed among PCMag's Popular Brands.

  • OpenAI is listed among PCMag's Popular Brands.

  • Qualcomm is listed among PCMag's Popular Brands.

  • Samsung is listed among PCMag's Popular Brands.

  • Sony is listed among PCMag's Popular Brands.

  • SpaceX is listed among PCMag's Popular Brands.

  • Tesla is listed among PCMag's Popular Brands.

  • X/Twitter is listed among PCMag's Popular Brands.

  • LG's W6 OLED Wallpaper TV is flat, wireless, and stunning.

  • HP's 2026 OmniBook Ultra 14 sets a new bar for Copilot+ PCs.

  • SanDisk rebrands Western Digital's Blue and Black SSDs as 'Optimus'.

  • Google Gemini will soon be able to change your TV's settings for you.

  • Dephy's Robotic Exoskeleton costs $4,500.

  • Dephy's Robotic Exoskeleton gave me superhuman walking powers.

  • Amazon challenges ChatGPT and Samsung's The Frame TV.

  • PCMag reviews Apptivo CRM.

  • Apptivo Ultimate costs $40 per user per month (billed annually).

  • Apptivo Ultimate unlocks access to 57 apps with 350 custom fields per app, 150 workflows, and 50 custom dashboards.

  • Apptivo Ultimate provides the ability to set up integrations with accounting apps, including QuickBooks and Xero.

  • Apptivo Enterprise plan pricing requires contacting Apptivo.

  • Zoho CRM starts at $14 per user per month (billed annually).

  • Zoho CRM Standard tier includes all the basic CRM features.

  • Zoho CRM's Enterprise plan costs $40 per user per month, billed annually, to use its Zia AI assistant.

  • Freshsales starts at $9 per user per month, billed annually.

  • Bigin by Zoho has a decent free plan.

  • All Apptivo plans include 24/7 customer support through email and live chat, along with 24/5 phone support.

  • Zoho CRM requires paying extra for a similar level of support.

  • Pipedrive limits phone support to higher-tier plans.

  • During onboarding, Apptivo suggests industry-appropriate apps you can use to customize your dashboard.

  • Apptivo allows you to schedule a demo with an Apptivo specialist to help you determine which apps you need.

  • Apptivo allows you to customize your experience by business type.

  • Apptivo offers 65-plus apps.

  • Apptivo Leads area has a Create button but no Import button.

  • Selecting Create opens a contact profile where you can add a full set of contact details, information about the customer's behavior (including hobbies), and social media profiles.

  • Apptivo can import a CSV file.

  • Apptivo can import contacts from Gmail.

  • Apptivo can import contacts from Yahoo.

  • Apptivo cannot import contacts from Outlook.

  • Apptivo cannot import contacts from other CRMs.

  • An employee profile in Apptivo consists of their name, email address, and department.

  • In Apptivo, you can assign security roles to manage permissions.

  • Apptivo employee records allow you to control who has access to what CRM functions.

  • Leads show up in a table view by default in Apptivo.

  • Apptivo's Display menu lets you modify lead information.

  • Apptivo requires contacting customer support to enable Kanban view for Leads.

  • Clicking on an individual lead opens a profile where you can view relevant contact information.

  • Apptivo lead profile includes icons at the top for tasks like emailing the lead and scheduling a follow-up.

  • You can view more information about interactions with a lead by clicking the More (...) button at the top of a profile.

  • Apptivo is more cumbersome than Freshsales and Pipedrive for managing contacts.

  • Apptivo CRM is a CRM software.

  • Apptivo CRM is reviewed by PCMag.

  • PCMag publishes Apptivo CRM Review.

  • Nvidia is led by CEO Jensen Huang.

  • Lutron's Smart Blinds know exactly when the sun is trying to ruin your day.

  • Robotin's Modular Rob Vac deep-cleans carpets, with one enormous drawback.

  • Drime is more than just another Dropbox alternative, and Drime is now on sale.

  • Nintendo Switch games can be upgraded for Switch 2.

  • Apptivo CRM distinguishes between Leads and Customers, with Leads (and Contacts) being individuals and Customers being businesses.

  • Apptivo CRM lets you connect multiple Leads or Contacts to a single Customer.

  • Apptivo CRM's Opportunities feature is where you create and manage deals.

  • Apptivo CRM Opportunities can switch from a table view to a Kanban view via the settings.

  • Apptivo CRM Opportunity creation options are extensive, with fields for connected PDFs and relevant campaigns.

  • Apptivo CRM requires filling in three fields for an Opportunity: Name, Close Date, and Assigned To.

  • Apptivo CRM Opportunities show up automatically on the Kanban board.

  • Apptivo CRM lets you drag and drop opportunities to new areas as they move through your sales pipeline.

  • The Opportunities view is the primary way to track deals in Apptivo.

  • Clicking on an opportunity in Apptivo opens a profile similar to the Lead profile.

  • Apptivo CRM shows important details on an opportunity profile, such as the close date and contact.

  • Buttons at the top of the opportunity profile in Apptivo allow you to add notes about your last call or schedule a follow-up.

  • Past interactions on an opportunity in Apptivo are accessible via the More (...) button.

  • Apptivo CRM's email options are located in the Settings section of the Opportunities app.

  • Apptivo CRM can build templates for emails and SMS messages.

  • Apptivo CRM can send emails manually or connect them to automated workflows using the Triggers function.

  • Apptivo CRM can create automated multi-email sequences to send to specific groups or your entire contact list.

  • Apptivo CRM can add the Contact Center app to schedule and conduct calls.

  • The Apptivo Contact Center app automatically logs calls and analyzes notes to evaluate each sales representative's time spent on calls, success rate, and other metrics.

  • The Apptivo Contact Center app can streamline support calls for existing customers and run a tech support line.

  • Apptivo CRM offers an Emails app to manage individual and team inboxes and can sync with Gmail or Outlook.

  • The Apptivo Emails app is less intuitive than those for Bigin by Zoho and Freshsales, but it works well once you get a feel for it.

  • Apptivo CRM Analytics are accessible via the Opportunities app from the Dashboard sidebar.

  • The first analytics area in Apptivo shows the dollar value of all the deals in your pipeline and how much you'll earn from completed deals.

  • Apptivo's reporting and analytics features are extensive.

  • The Pipeline by Stage report in Apptivo displays the value of deals in each stage of the pipeline, along with a breakdown of each sales rep's pipelines.

  • Other Apptivo reports include Sales Funnel and 12 Month Pipeline.

  • Apptivo CRM lets you see a detailed analysis of your wins, losses, and lead management.

  • Apptivo CRM helps you understand who your top-performing sales reps are and who needs support to improve.

  • Apptivo CRM limits your ability to control how information appears here, but you can add other types of reports via the settings.

  • In Apptivo, you get near-complete control of the data you're tracking at any given time.

  • Apptivo's pipeline reports help you track your company's sales progress.

  • Apptivo has an app for almost every business task imaginable.

  • Apptivo's apps include ones for finances, product inventory management, and project management.

  • Some Apptivo apps require higher-tier plans.

  • Apptivo integrates with a variety of third-party business apps across the accounting, communication, file storage, payment processing, and productivity categories.

  • Other CRMs aren't part of Apptivo's integrated apps list.

  • Apptivo lacks the modern AI content-generation tools of others like Freshsales and Zoho CRM.

  • Zoho CRM's Zia AI can predict outcomes based on previous deals.

  • Zoho CRM's Zia AI can generate estimated sales goals.

  • Zoho CRM remains Editors' Choice winner for the CRM category.

  • Zoho CRM outpaces Apptivo in its embrace of helpful AI tools.

  • Apptivo provides a highly customizable, feature-rich CRM experience with all the tools and analytics your small business needs.

  • Apptivo CRM is Best for Larger SMBs.

  • Apptivo CRM has a rating of 4.0.

  • Apptivo offers customizable dashboards.

  • Apptivo provides extremely detailed lead profiles.

  • Apptivo includes robust deal creation tools.

  • Apptivo includes extensive analytics.

  • Apptivo integrates with third-party services and other Apptivo apps.

  • Apptivo's interface can be difficult to navigate.

  • Apptivo has no AI tools.

  • The Bottom Line: Apptivo provides a highly customizable, feature-rich CRM experience with all the tools and analytics your small business needs.

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                    <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"Article","headline":"Apptivo CRM Review","articleBody":"<section data-section=\"0\" class=\"rich-text mt-8 border-b border-gray-300\"><p data-block=\"0\">Apptivo differs from most <a href=\"https:\/\/www.pcmag.com\/picks\/the-best-crm-software\" target=\"_self\"><u>customer relationship management (CRM)<\/u><\/a> software we've reviewed in that its CRM tools are just one part of a broader app suite that covers finance, HR, inventory management, and marketing aspects of your business. We focus on Apptivo's core CRM experience here, which impresses thanks to its flexible dashboards, granular lead profiles, and excellent deal creation capabilities. It also provides detailed analytics and integrates with plenty of first- and third-party tools. Apptivo is worth considering for all of those reasons, though the equally versatile <a href=\"https:\/\/www.pcmag.com\/reviews\/zoho-crm\" target=\"_self\"><u>Zoho CRM<\/u><\/a> remains our Editors' Choice winner because of its more intuitive interface and useful collection of AI tools.<\/p><\/section><section data-section=\"1\" x-data=\"{ 'show': true }\" class=\"rich-text flex flex-col border-b border-gray-300\"><button x-on:click=\"show = !show\" x-track-ga-click=\"\" :aria-expanded=\"show\" data-module=\"Content_Body\" data-element=\"Inline_Collapsible_Div\" data-item=\"collapsible_div\" data-title=\"How Much Does Apptivo Cost?\" data-position=\"1\" aria-label=\"Expand\/Collapse How Much Does Apptivo Cost?\" class=\"rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10\"><h2 id=\"how-much-does-apptivo-cost\" class=\"flex-1 !mb-0 !leading-tight text-left\">How Much Does Apptivo Cost?<\/h2><span class=\"relative top-1 w-fit transition-all group-hover:text-red-400\" :class=\"{ 'text-red-400': show, 'rotate-180': !show }\"><svg aria-hidden=\"true\" data-prefix=\"fal\" data-icon=\"chevron-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\" class=\"size-6\"><path fill=\"currentColor\" d=\"m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z\"><\/path><\/svg><\/span><\/button><div x-show=\"show\" :aria-hidden=\"!show\" x-collapse=\"\" class=\"rich-text\"><p data-block=\"1\">Apptivo offers three subscription plans. The differences between the plans aren't just related to specific features but also the number of apps and customizations you can use. In Apptivo parlance, an \"app\" is a modular unit of specific functionality; in other words, you need to use several apps to have a fully functional CRM.<\/p><p data-block=\"1\">The Lite plan is the cheapest at $15 per user per month (billed annually). This plan includes 18 apps with 100 custom fields per app, 25 workflows, and eight custom dashboards. It allows you to set up integrations with a handful of business tools, including <a href=\"https:\/\/www.pcmag.com\/reviews\/dropbox\" target=\"_self\">Dropbox<\/a>, <a href=\"https:\/\/www.pcmag.com\/reviews\/google-workspace\" target=\"_self\"><u>Google Workspace<\/u><\/a>, and <a href=\"https:\/\/www.pcmag.com\/reviews\/microsoft-365-personal\" target=\"_self\"><u>Microsoft 365<\/u><\/a>. <\/p><p data-block=\"1\">The next tier, Premium, costs $25 per user per month (billed annually). Premium supports 46 apps with 250 custom fields per app, 75 workflows, and 25 custom dashboards. This tier also offers more third-party integration options than Lite, including <a href=\"https:\/\/www.pcmag.com\/reviews\/paypal\" target=\"_self\">PayPal<\/a>, <a href=\"https:\/\/phoenix-preview.pcmag.com\/reviews\/slack\" target=\"_blank\" title=\"(Opens in a new tab)\">Slack<\/a>, and Stripe.<\/p><section class=\"relative clear-both my-16 max-w-3xl leading-normal\" id=\"related-reviews\" data-parent-group=\"similar-products\" data-block=\"1\">\n        <div class=\"w-full\">\n    <h3 class=\"font-stretch-condensed relative mb-8 border-b border-gray-300 pb-1 text-lg font-bold uppercase leading-normal tracking-widest dark:border-[#737373]\">\n        Similar Products<span class=\"pointer-events-none absolute -bottom-1 left-0 inline-block h-2 w-16 bg-black dark:bg-gray-500\" style=\"transform:scaleY(.75)\"><\/span><\/h3>\n<\/div>\n\n                    <a class=\"mb-8 block w-fit text-base text-red-400 underline\" href=\"\/picks\/the-best-crm-software\" aria-label=\"Our Current Picks for The Best CRM Software for 2026\">Our Current Picks for\n                The Best CRM Software for 2026<\/a>\n        \n        <div class=\"swiper !static !-m-1 !flex flex-col gap-8 overflow-hidden rounded-md !p-1\" id=\"similar-products-carousel-6186\" data-parent-group=\"similar-products\">\n        <div class=\"swiper-wrapper !static !grid shrink-0 basis-[min-intrinsic] grid-flow-col gap-y-5\">\n                            <div class=\"swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box\">\n                                            <div class=\"flex\">\n                            <img class=\"aspect-video !size-full select-none object-contain\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/0503JFSfbnsU8sDkO8tK8Vt-54.fit_lpad.size_238x139.v1744991365.png\" 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d=\"M145.5,94h22.7c.2,0,.4.2.4.4v22.3c0,8-2.5,14-7.7,18.1-5.2,4.1-11.8,6.1-19.9,6.1s-14.4-1.9-19.7-5.6c-5.3-3.7-7.9-9.4-7.9-16.9V52c0-7.6,2.6-13.2,7.9-17,5.3-3.7,11.9-5.6,19.7-5.6s14.7,2,19.9,6.1c5.2,4.1,7.7,10.1,7.7,18s0,22.6,0,22.6c0,.2-.2.4-.4.4h-22.7c-.6,0-1-.5-1-1v-23.3c0-.9-.3-1.7-1-2.4-.7-.6-1.5-1-2.4-1s-1.6.3-2.3.9c-.6.6-1,1.4-1,2.3v.2s0,65.8,0,65.8v.2c0,.9.4,1.6,1.1,2.2.6.6,1.4.9,2.3.9s1.7-.3,2.4-1c.6-.7,1-1.5,1-2.4v-23.1c0-.6.5-1,1-1h0Z\"><\/path>\n    <path class=\"cls-3\" d=\"M84.3,30.9c3.8,0,7.5.8,11.3,2.6,3.3,1.6,5.8,3.8,7.7,6.6,2.3,3.5,3.5,8.4,3.6,14.7v26.9c0,10.5-3.9,17.5-11.3,21.2-3.7,1.8-7.5,2.7-11.3,2.6h-5.9c-.6,0-1,.5-1,1v32.3c0,.6-.5,1-1,1h-22.4c-.6,0-1-.5-1-1V31.9c0-.6.5-1,1-1h30.3ZM84.4,52.6c0-.8-.3-1.5-1-2.1-.7-.6-1.5-.9-2.3-.9h-2.4c-.6,0-1,.5-1,1v33.6c0,.6.5,1,1,1h2.4c.5,0,1.1,0,1.6-.3.5-.2.9-.5,1.3-.9.3-.4.5-1,.5-1.8v-29.8h0Z\"><\/path>\n<\/svg>                                                                            <div class=\"flex items-center gap-2 text-sm font-bold leading-tight\">\n                                <div class=\"flex gap-1\">\n                        <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>        \n                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"adjust\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M8 256c0 136.966 111.033 248 248 248s248-111.034 248-248S392.966 8 256 8 8 119.033 8 256zm248 184V72c101.705 0 184 82.311 184 184 0 101.705-82.311 184-184 184z\"><\/path><\/svg>        \n                                <\/div>\n                                <div>4.5<\/div>\n                                <div>Outstanding<\/div>\n                            <\/div>\n                                            <\/div>\n                                            <div class=\"flex flex-col  items-center text-base font-bold leading-tight justify-start\">\n                                                            <div class=\"text-gray-700\">\n                                    Visit Site\n                                                                            <span class=\"text-xs font-normal text-gray-600\"> at\n                                            Zoho CRM<\/span>\n                                                                    <\/div>\n                                                                                <\/div>\n                        <a href=\"https:\/\/cc.pcmag.com\/v1\/otc\/01r1WRIAJykbQgN4oGQ8FSi?merchant=03zRKTb4fEU8cXse184Gh0g&amp;url=https%3A%2F%2Fcpc-capture.zdcommerce.io%2Fclick%2F92x1ml%3Ftracking%3D__GUID__&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=1&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=03OnRzHWmRLDLVip0mfjA4S\" data-commerce=\"1\" target=\"_blank\" title=\"(Opens in a new tab)\" rel=\"sponsored\" data-parent-group=\"affiliate-link\" class=\"group justify-self-center\" aria-label=\"Zoho CRM\" x-track-ga-click=\"1\" data-element=\"product-tile\" data-action=\"buy-button\" data-item=\"buy-button\" data-position=\"1\" data-module=\"similar-products-carousel\">\n    <span class=\"shadow-solid-button min-w-24 max-w-48\">\n            See It\n    <\/span>\n<\/a>                                                                <a data-module=\"similar-products-carousel\" data-element=\"product-tile\" data-item=\"review-link\" data-position=\"1\" href=\"\/reviews\/zoho-crm\" aria-label=\"Zoho CRM Product Review\" class=\"justify-self-center self-end text-sm underline text-gray-500\" x-track-ga-click>Read Our Review<\/a>\n                                    <\/div>\n                            <div class=\"swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box\">\n                                            <div class=\"flex\">\n                            <img class=\"aspect-video !size-full select-none object-contain\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/035nhsItTloLUm4UnBcNV69-10.fit_lpad.size_238x139.v1759500598.png\" src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" alt=\"Salesforce logo\">\n                        <\/div>\n                                        <h3 class=\"font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight\">\n                        \n                        Salesforce Starter Suite\n                    <\/h3>\n                    <div class=\"flex flex-col items-center gap-2 text-red-400 justify-end\">\n                                                                            <div class=\"flex items-center gap-2 text-sm font-bold leading-tight\">\n                                <div class=\"flex gap-1\">\n                        <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>        \n        \n                                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>                        <\/div>\n                                <div>4.0<\/div>\n                                <div>Excellent<\/div>\n                            <\/div>\n                                            <\/div>\n                                            <div class=\"flex flex-col  items-center text-base font-bold leading-tight justify-start\">\n                                                            <div class=\"text-gray-700\">\n                                    Visit Site\n                                                                            <span class=\"text-xs font-normal text-gray-600\"> at\n                                            Salesforce.com<\/span>\n                                                                    <\/div>\n                                                                                <\/div>\n                        <a href=\"https:\/\/cc.pcmag.com\/v1\/otc\/01r1WRIAJykbQgN4oGQ8FSi?merchant=00XxzgPlmD3X1FYv2XfBXht&amp;url=https%3A%2F%2Fappwiki.nl%2Flink%2Fbrand%2FneCHgPaYUPKbqdL8jzBrAY2InAkrM690&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=2&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=00OUIhaXe2cKE1F2W7XK6EY\" data-commerce=\"1\" target=\"_blank\" title=\"(Opens in a new tab)\" rel=\"sponsored\" data-parent-group=\"affiliate-link\" class=\"group justify-self-center\" aria-label=\"Salesforce Starter\" x-track-ga-click=\"1\" data-element=\"product-tile\" data-action=\"buy-button\" data-item=\"buy-button\" data-position=\"2\" data-module=\"similar-products-carousel\">\n    <span class=\"shadow-solid-button min-w-24 max-w-48\">\n            See It\n    <\/span>\n<\/a>                                                                <a data-module=\"similar-products-carousel\" data-element=\"product-tile\" data-item=\"review-link\" data-position=\"2\" href=\"\/reviews\/salesforce-starter\" aria-label=\"Salesforce Starter Suite Product Review\" class=\"justify-self-center self-end text-sm underline text-gray-500\" x-track-ga-click>Read Our Review<\/a>\n                                    <\/div>\n                            <div class=\"swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box\">\n                                            <div class=\"flex\">\n                            <img class=\"aspect-video !size-full select-none object-contain\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/068ihJFxa9hBEC4x39SyWiH-30.fit_lpad.size_238x139.v1759506102.png\" src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" alt=\"HubSpot logo\">\n                        <\/div>\n                                        <h3 class=\"font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight\">\n                        \n                        HubSpot Smart CRM\n                    <\/h3>\n                    <div class=\"flex flex-col items-center gap-2 text-red-400 justify-end\">\n                                                                            <div class=\"flex items-center gap-2 text-sm font-bold leading-tight\">\n                                <div class=\"flex gap-1\">\n                        <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>        \n        \n                                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>                        <\/div>\n                                <div>4.0<\/div>\n                                <div>Excellent<\/div>\n                            <\/div>\n                                            <\/div>\n                                            <div class=\"flex flex-col  items-center text-base font-bold leading-tight justify-start\">\n                                                                                <\/div>\n                        <a href=\"https:\/\/cc.pcmag.com\/v1\/otc\/01r1WRIAJykbQgN4oGQ8FSi?merchant=052IHDYhPLxRMeHgvxQaAQ8&amp;url=https%3A%2F%2Fcpc-capture.zdcommerce.io%2Fclick%2FXBwge%3Ftracking%3D__GUID__&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=3&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=02S884pwNM9a1NFOlSftKpT\" data-commerce=\"1\" target=\"_blank\" title=\"(Opens in a new tab)\" rel=\"sponsored\" data-parent-group=\"affiliate-link\" class=\"group justify-self-center\" aria-label=\"HubSpot CRM\" x-track-ga-click=\"1\" data-element=\"product-tile\" data-action=\"buy-button\" data-item=\"buy-button\" data-position=\"3\" data-module=\"similar-products-carousel\">\n    <span class=\"shadow-solid-button min-w-24 max-w-48\">\n            See It\n    <\/span>\n<\/a>                                                                <a data-module=\"similar-products-carousel\" data-element=\"product-tile\" data-item=\"review-link\" data-position=\"3\" href=\"\/reviews\/hubspot-crm\" aria-label=\"HubSpot Smart CRM Product Review\" class=\"justify-self-center self-end text-sm underline text-gray-500\" x-track-ga-click>Read Our Review<\/a>\n                                    <\/div>\n                            <div class=\"swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box\">\n                                            <div class=\"flex\">\n                            <img class=\"aspect-video !size-full select-none object-contain\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/01g5ZV5p1TrMRY4c6yMVtUy-36.fit_lpad.size_238x139.v1747235942.png\" src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" alt=\"Insightly logo\">\n                        <\/div>\n                                        <h3 class=\"font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight\">\n                        \n                        Insightly CRM\n                    <\/h3>\n                    <div class=\"flex flex-col items-center gap-2 text-red-400 justify-end\">\n                                                                            <div class=\"flex items-center gap-2 text-sm font-bold leading-tight\">\n                                <div class=\"flex gap-1\">\n                        <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>        \n        \n                                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>                        <\/div>\n                                <div>4.0<\/div>\n                                <div>Excellent<\/div>\n                            <\/div>\n                                            <\/div>\n                                            <div class=\"flex flex-col  items-center text-base font-bold leading-tight justify-start\">\n                                                                                <\/div>\n                        <a href=\"https:\/\/cc.pcmag.com\/v1\/otc\/01r1WRIAJykbQgN4oGQ8FSi?merchant=000BqDjVyd3v2LrdHaezHEk&amp;url=https%3A%2F%2Fwww.mvfef.com%2F2MD5D1H%2FZMTXMR%2F%3Fsource_id%3DInsightly&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=4&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=00TvtzxM3g1dbxRLAeu0GO6\" data-commerce=\"1\" target=\"_blank\" title=\"(Opens in a new tab)\" rel=\"sponsored\" data-parent-group=\"affiliate-link\" class=\"group justify-self-center\" aria-label=\"Insightly\" x-track-ga-click=\"1\" data-element=\"product-tile\" data-action=\"buy-button\" data-item=\"buy-button\" data-position=\"4\" data-module=\"similar-products-carousel\">\n    <span class=\"shadow-solid-button min-w-24 max-w-48\">\n            See It\n    <\/span>\n<\/a>                                                                <a data-module=\"similar-products-carousel\" data-element=\"product-tile\" data-item=\"review-link\" data-position=\"4\" href=\"\/reviews\/insightly-crm\" aria-label=\"Insightly CRM Product Review\" class=\"justify-self-center self-end text-sm underline text-gray-500\" x-track-ga-click>Read Our Review<\/a>\n                                    <\/div>\n                            <div class=\"swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box\">\n                                            <div class=\"flex\">\n                            <img class=\"aspect-video !size-full select-none object-contain\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/02supCCaiFSd69uB74j0n0W-30.fit_lpad.size_238x139.v1744991543.png\" src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" alt=\"Less Annoying CRM logo\">\n                        <\/div>\n                                        <h3 class=\"font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight\">\n                        \n                        Less Annoying CRM\n                    <\/h3>\n                    <div class=\"flex flex-col items-center gap-2 text-red-400 justify-end\">\n                                                                            <div class=\"flex items-center gap-2 text-sm font-bold leading-tight\">\n                                <div class=\"flex gap-1\">\n                        <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>        \n        \n                                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>                        <\/div>\n                                <div>4.0<\/div>\n                                <div>Excellent<\/div>\n                            <\/div>\n                                            <\/div>\n                                            <div class=\"flex flex-col  items-center text-base font-bold leading-tight justify-start\">\n                                                                                <\/div>\n                        <a href=\"https:\/\/cc.pcmag.com\/v1\/otc\/01r1WRIAJykbQgN4oGQ8FSi?merchant=078pLFHY2mJrd98NXQjo4PT&amp;url=https%3A%2F%2Fcpc-capture.zdcommerce.io%2Fclick%2Ff8b30ef8-639c-45ca-9026-351db419a81a%3Furl%3Dhttps%253A%252F%252Faccount.lessannoyingcrm.com%252Fad%252Fpcmag%26tracking%3D__GUID__&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=5&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=03pKS1VgKR0XS3oVRsj674a\" data-commerce=\"1\" target=\"_blank\" title=\"(Opens in a new tab)\" rel=\"sponsored\" data-parent-group=\"affiliate-link\" class=\"group justify-self-center\" aria-label=\"Less Annoying CRM\" x-track-ga-click=\"1\" data-element=\"product-tile\" data-action=\"buy-button\" data-item=\"buy-button\" data-position=\"5\" data-module=\"similar-products-carousel\">\n    <span class=\"shadow-solid-button min-w-24 max-w-48\">\n            See It\n    <\/span>\n<\/a>                                                                <a data-module=\"similar-products-carousel\" data-element=\"product-tile\" data-item=\"review-link\" data-position=\"5\" href=\"\/reviews\/less-annoying-crm\" aria-label=\"Less Annoying CRM Product Review\" class=\"justify-self-center self-end text-sm underline text-gray-500\" x-track-ga-click>Read Our Review<\/a>\n                                    <\/div>\n                            <div class=\"swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box\">\n                                            <div class=\"flex\">\n                            <img class=\"aspect-video !size-full select-none object-contain\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/04Ipr08NuRZ99vLFhXtJV4M-29.fit_lpad.size_238x139.v1746560174.png\" src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" alt=\"SugarCRM logo\">\n                        <\/div>\n                                        <h3 class=\"font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight\">\n                        \n                        SugarCRM Sugar Sell\n                    <\/h3>\n                    <div class=\"flex flex-col items-center gap-2 text-red-400 justify-end\">\n                                                                            <div class=\"flex items-center gap-2 text-sm font-bold leading-tight\">\n                                <div class=\"flex gap-1\">\n                        <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>        \n        \n                                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>                        <\/div>\n                                <div>4.0<\/div>\n                                <div>Excellent<\/div>\n                            <\/div>\n                                            <\/div>\n                                            <div class=\"flex flex-col  items-center text-base font-bold leading-tight justify-start\">\n                                                                                <\/div>\n                        <a href=\"https:\/\/cc.pcmag.com\/v1\/otc\/01r1WRIAJykbQgN4oGQ8FSi?merchant=05qLjwFoJTaYgFPEKPxHgCE&amp;url=https%3A%2F%2Fwww.mvfef.com%2F2MD5D1H%2FZMTXMR%2F%3Fsource_id%3DSugar&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=6&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=02z0xUqqWTxwKiidhS0U56I\" data-commerce=\"1\" target=\"_blank\" title=\"(Opens in a new tab)\" rel=\"sponsored\" data-parent-group=\"affiliate-link\" class=\"group justify-self-center\" aria-label=\"SugarCRM Sugar Sell\" x-track-ga-click=\"1\" data-element=\"product-tile\" data-action=\"buy-button\" data-item=\"buy-button\" data-position=\"6\" data-module=\"similar-products-carousel\">\n    <span class=\"shadow-solid-button min-w-24 max-w-48\">\n            See It\n    <\/span>\n<\/a>                                                                <a data-module=\"similar-products-carousel\" data-element=\"product-tile\" data-item=\"review-link\" data-position=\"6\" href=\"\/reviews\/sugarcrm\" aria-label=\"SugarCRM Sugar Sell Product Review\" class=\"justify-self-center self-end text-sm underline text-gray-500\" x-track-ga-click>Read Our Review<\/a>\n                                    <\/div>\n                            <div class=\"swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box\">\n                                            <div class=\"flex\">\n                            <img class=\"aspect-video !size-full select-none object-contain\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/03qF4GeCh9XbyxSlsw6PqpL-19.fit_lpad.size_238x139.v1743706510.png\" src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" alt=\"Creatio logo\">\n                        <\/div>\n                                        <h3 class=\"font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight\">\n                        \n                        Creatio CRM\n                    <\/h3>\n                    <div class=\"flex flex-col items-center gap-2 text-red-400 justify-end\">\n                                                                            <div class=\"flex items-center gap-2 text-sm font-bold leading-tight\">\n                                <div class=\"flex gap-1\">\n                        <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>        \n        \n                                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>                        <\/div>\n                                <div>4.0<\/div>\n                                <div>Excellent<\/div>\n                            <\/div>\n                                            <\/div>\n                                                                <a data-module=\"similar-products-carousel\" data-element=\"product-tile\" data-item=\"review-link\" data-position=\"7\" href=\"\/reviews\/sales-creatio\" aria-label=\"Creatio CRM Product Review\" class=\"justify-self-center self-end text-sm underline text-gray-500 row-span-3\" x-track-ga-click>Read Our Review<\/a>\n                                    <\/div>\n                            <div class=\"swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box\">\n                                            <div class=\"flex\">\n                            <img class=\"aspect-video !size-full select-none object-contain\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/05ek1cUxv2qZ53ISvNjJhZW-30.fit_lpad.size_238x139.v1730138266.png\" src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" alt=\"Freshsales logo\">\n                        <\/div>\n                                        <h3 class=\"font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight\">\n                        \n                        Freshsales\n                    <\/h3>\n                    <div class=\"flex flex-col items-center gap-2 text-red-400 justify-end\">\n                                                                            <div class=\"flex items-center gap-2 text-sm font-bold leading-tight\">\n                                <div class=\"flex gap-1\">\n                        <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>        \n        \n                                    <svg class=\"size-3 inline-block\" aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>                        <\/div>\n                                <div>4.0<\/div>\n                                <div>Excellent<\/div>\n                            <\/div>\n                                            <\/div>\n                                                                <a data-module=\"similar-products-carousel\" data-element=\"product-tile\" data-item=\"review-link\" data-position=\"8\" href=\"\/reviews\/freshsales-crm\" aria-label=\"Freshsales Product Review\" class=\"justify-self-center self-end text-sm underline text-gray-500 row-span-3\" x-track-ga-click>Read Our Review<\/a>\n                                    <\/div>\n                    <\/div>\n        <div class=\"flex items-center justify-center gap-3\">\n            <button class=\"swiper-button-prev !static !mt-0 !size-fit\" data-module=\"best-products-carousel\" data-element=\"arrow\" data-item=\"left-arrow\" data-title=\"left-arrow\" x-track-ga-click><\/button>\n            <div class=\"swiper-pagination !static flex !size-fit gap-3\"><\/div>\n            <button class=\"swiper-button-next !static !mt-0 !size-fit\" data-module=\"best-products-carousel\" data-element=\"arrow\" data-item=\"right-arrow\" data-title=\"right-arrow\" x-track-ga-click><\/button>\n        <\/div>\n    <\/div>\n    <\/section><p data-block=\"1\">Apptivo's priciest plan, Ultimate, costs $40 per user per month (billed annually). It unlocks access to 57 apps with 350 custom fields per app, 150 workflows, and 50 custom dashboards. You also gain the ability to set up integrations with <a href=\"https:\/\/phoenix-preview.pcmag.com\/picks\/the-best-small-business-accounting-software\" target=\"_blank\" title=\"(Opens in a new tab)\">accounting apps<\/a>, including <a href=\"https:\/\/phoenix-preview.pcmag.com\/reviews\/intuit-quickbooks-online\" target=\"_blank\" title=\"(Opens in a new tab)\">Quickbooks<\/a> and <a href=\"https:\/\/phoenix-preview.pcmag.com\/reviews\/xero\" target=\"_blank\" title=\"(Opens in a new tab)\">Xero<\/a>. For Enterprise plan pricing, you must contact Apptivo. <\/p><p data-block=\"1\">For comparison, Zoho CRM starts at $14 per user per month (billed annually). This Standard tier includes all the basic CRM features and grants you access to the Zoho Marketplace of more than 900 apps. You have to upgrade to Zoho CRM's Enterprise plan ($40 per user per month, billed annually) to use its Zia AI assistant. If you&rsquo;re running a very small business, you should consider more affordable options like <a href=\"https:\/\/www.pcmag.com\/reviews\/freshsales-crm\" target=\"_self\"><u>Freshsales<\/u><\/a> (starting at $9 per user per month, billed annually) or <a href=\"https:\/\/www.pcmag.com\/reviews\/bigin-by-zoho-crm\" target=\"_self\"><u>Bigin by Zoho<\/u><\/a> (which has a decent free plan).<\/p><p data-block=\"1\">All Apptivo plans include 24\/7 customer support through email and live chat, along with 24\/5 phone support. That gives it a clear advantage over other popular CRMs, such as Zoho CRM, which require you to pay extra for a similar level of support. Meanwhile, <a href=\"https:\/\/www.pcmag.com\/reviews\/pipedrive-crm\" target=\"_self\"><u>Pipedrive<\/u><\/a> limits phone support to higher-tier plans.<\/p><\/div><\/section><section data-section=\"2\" x-data=\"{ 'show': true }\" class=\"rich-text flex flex-col border-b border-gray-300\"><button x-on:click=\"show = !show\" x-track-ga-click=\"\" :aria-expanded=\"show\" data-module=\"Content_Body\" data-element=\"Inline_Collapsible_Div\" data-item=\"collapsible_div\" data-title=\"Getting Started With Apptivo CRM\" data-position=\"2\" aria-label=\"Expand\/Collapse Getting Started With Apptivo CRM\" class=\"rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10\"><h2 id=\"getting-started-with-apptivo-crm\" class=\"flex-1 !mb-0 !leading-tight text-left\">Getting Started With Apptivo CRM<\/h2><span class=\"relative top-1 w-fit transition-all group-hover:text-red-400\" :class=\"{ 'text-red-400': show, 'rotate-180': !show }\"><svg aria-hidden=\"true\" data-prefix=\"fal\" data-icon=\"chevron-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\" class=\"size-6\"><path fill=\"currentColor\" d=\"m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z\"><\/path><\/svg><\/span><\/button><div x-show=\"show\" :aria-hidden=\"!show\" x-collapse=\"\" class=\"rich-text\"><p data-block=\"2\">During Apptivo&rsquo;s onboarding process, it suggests industry-appropriate apps you can use to customize your dashboard. This helps prevent the decision paralysis you might feel if you had to choose from the full range of 65-plus apps. You can also schedule a demo with an Apptivo specialist to help you determine which apps you need.<\/p><img src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" class=\"\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/07qORjq5pBtqoefNeDmjhpg-34.png\" data-lazy-sized alt=\"Apptivo onboarding screen\" data-image-path=\"reviews\/07qORjq5pBtqoefNeDmjhpg-34.png\" data-block=\"2\"><div style=\"line-height:1.25 !important\" class=\"-mt-4 mb-8\" data-block=\"2\">\n    <small>Apptivo allows you to customize your experience by business type (Credit: Apptivo\/PCMag)<\/small>\n<\/div><p data-block=\"2\">I installed Contacts, Customers, Lead Management, Invoicing, and Proposal\/Price Quote to test Apptivo&rsquo;s capabilities as a CRM. From there, Apptivo directed me to a task-oriented calendar screen. A sidebar menu here includes quick links to sections like your Apptivo inbox, call log, and task list.<\/p><p data-block=\"2\">I switched the home page's Default App View to the CRM option to help me focus on lead management and opportunities (Apptivo&rsquo;s version of deals). You can also modify the menu&rsquo;s appearance and rearrange the apps to your preference. This level of customization is excellent, and only Zoho CRM gives you more options. <\/p><img src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" class=\"\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/07qORjq5pBtqoefNeDmjhpg-35.png\" data-lazy-sized alt=\"Apptivo customization options\" data-image-path=\"reviews\/07qORjq5pBtqoefNeDmjhpg-35.png\" data-block=\"2\"><div style=\"line-height:1.25 !important\" class=\"-mt-4 mb-8\" data-block=\"2\">\n    <small>Apptivo's UI is more customizable than most other CRMs (Credit: Apptivo\/PCMag)<\/small>\n<\/div><p data-block=\"2\">Next, I headed to the Leads area, where I encountered a bit of trouble: This section has a Create button but no Import<em> <\/em>button. Selecting Create opens a contact profile where you can add a full set of contact details, information about the customer&rsquo;s behavior (including hobbies), and social media profiles. However, I still didn&rsquo;t see an area for importing leads.<\/p><p data-block=\"2\">I finally found the Import option when I clicked the More (...) button at the top right of the interface. From there, I was able to import a CSV. I didn't like how I had to manually map the spreadsheet to Apptivo fields&mdash;other CRMs automate this process&mdash;but the fields were easy enough to navigate, and I completed the process in under two minutes. You can also import contacts from your Gmail or Yahoo account, but not from Outlook or other CRMs.<\/p><p data-block=\"2\">Finally, I went to the Employees app to add team members. An employee profile consists of their name, email address, and department, and you can assign security roles to manage permissions.<\/p><img src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" class=\"\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/07qORjq5pBtqoefNeDmjhpg-36.png\" data-lazy-sized alt=\"Editing employee records in Apptivo\" data-image-path=\"reviews\/07qORjq5pBtqoefNeDmjhpg-36.png\" data-block=\"2\"><div style=\"line-height:1.25 !important\" class=\"-mt-4 mb-8\" data-block=\"2\">\n    <small>Employee records allow you to control who has access to what CRM functions (Credit: Apptivo\/PCMag)<\/small>\n<\/div><\/div><\/section><section data-section=\"3\" x-data=\"{ 'show': true }\" class=\"rich-text flex flex-col border-b border-gray-300\"><button x-on:click=\"show = !show\" x-track-ga-click=\"\" :aria-expanded=\"show\" data-module=\"Content_Body\" data-element=\"Inline_Collapsible_Div\" data-item=\"collapsible_div\" data-title=\"Working With Contacts\" data-position=\"3\" aria-label=\"Expand\/Collapse Working With Contacts\" class=\"rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10\"><h2 id=\"working-with-contacts\" class=\"flex-1 !mb-0 !leading-tight text-left\">Working With Contacts<\/h2><span class=\"relative top-1 w-fit transition-all group-hover:text-red-400\" :class=\"{ 'text-red-400': show, 'rotate-180': !show }\"><svg aria-hidden=\"true\" data-prefix=\"fal\" data-icon=\"chevron-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\" class=\"size-6\"><path fill=\"currentColor\" d=\"m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z\"><\/path><\/svg><\/span><\/button><div x-show=\"show\" :aria-hidden=\"!show\" x-collapse=\"\" class=\"rich-text\"><p data-block=\"3\">Leads show up in a table view by default. You can use the Display menu to modify the information. Again, I had some trouble with the user experience, this time when I tried to switch to a Kanban view. I had to contact customer support to figure this out, which became a common theme. <a href=\"https:\/\/answers.apptivo.com\/questions\/13836\/how-do-i-view-leads-in-kanban-view\" target=\"_blank\" title=\"(Opens in a new tab)\">Here's how<\/a> to enable that view for Leads.<\/p><p data-block=\"3\">Once I set up the Kanban view, I was able to see lead information and drag leads into new sections of the board based on their interactions. One odd downside is that you have to refresh the page for leads to show up in the areas you move them to.<\/p><img src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" class=\"\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/07qORjq5pBtqoefNeDmjhpg-37.png\" data-lazy-sized alt=\"Apptivo Kanban views\" data-image-path=\"reviews\/07qORjq5pBtqoefNeDmjhpg-37.png\" data-block=\"3\"><div style=\"line-height:1.25 !important\" class=\"-mt-4 mb-8\" data-block=\"3\">\n    <small>Apptivo offers Kanban boards for most data views (Credit: Apptivo\/PCMag)<\/small>\n<\/div><p data-block=\"3\">Clicking on an individual lead opens a profile where you can view relevant contact information. You also see several icons at the top for tasks like emailing the lead and scheduling a follow-up. You can see more information about your interactions with a lead by clicking the More (...) button at the top of a profile.<\/p><p data-block=\"3\">On the one hand, the level of information you can view here is excellent. On the other hand, I disliked having to move to a different page to view scheduled events and other notes. It feels more cumbersome than managing contacts in other <a href=\"\/picks\/the-best-crm-software\" data-element=\"link-injector\" x-track-ga-click>CRM software<\/a> like Freshsales and Pipedrive.<\/p><div class=\"safari:invisible chrome:invisible\" data-block=\"3\">\n        <div class=\"ziff-component relative m-auto my-12 border-b border-t border-black bg-white py-4 md:my-16 md:p-6 md:px-4\" role=\"region\" aria-label=\"Newsletter Sign-Up\" x-data=\"window.newsletters()\" x-init=\"initNewsletter({&quot;id&quot;:3,&quot;list_id&quot;:17709142,&quot;status&quot;:&quot;Published&quot;,&quot;title&quot;:&quot;Lab Report&quot;,&quot;deck&quot;:&quot;The latest product testing, buying advice, and tech tips from the PCMag Reviews team.&quot;,&quot;slug&quot;:&quot;lab-report&quot;,&quot;courier_list&quot;:&quot;PCMag Lab Report&quot;,&quot;image&quot;:{&quot;path&quot;:&quot;newsletters\\\/17709142.jpg&quot;,&quot;metadata&quot;:{&quot;altText&quot;:&quot;lab report&quot;,&quot;attribution&quot;:&quot;unknown&quot;}},&quot;preview_link&quot;:&quot;https:\\\/\\\/secure.campaigner.com\\\/csb\\\/Public\\\/show\\\/g6xi-2w5j29--190xym-k637fcv9&quot;,&quot;contextual_title&quot;:&quot;All the Latest Tech, Tested by Our Experts&quot;,&quot;contextual_tagline&quot;:null,&quot;contextual_image&quot;:{&quot;path&quot;:&quot;newsletters\\\/17709142-contextual.png&quot;,&quot;metadata&quot;:{&quot;altText&quot;:&quot;Lab Report Newsletter Image&quot;,&quot;attribution&quot;:&quot;Credit: PCMag&quot;}},&quot;contextual_deck&quot;:&quot;Sign up for the Lab Report newsletter to receive PCMag's latest product reviews, buying advice, and 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  <\/div>\n\n            <div class=\"py-4 text-center\" x-show=\"isSuccess\" x-cloak>\n                <svg class=\"w-12 h-12 text-green-400 mx-auto\" aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"check-circle\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm0 48c110.532 0 200 89.451 200 200 0 110.532-89.451 200-200 200-110.532 0-200-89.451-200-200 0-110.532 89.451-200 200-200m140.204 130.267-22.536-22.718c-4.667-4.705-12.265-4.736-16.97-.068L215.346 303.697l-59.792-60.277c-4.667-4.705-12.265-4.736-16.97-.069l-22.719 22.536c-4.705 4.667-4.736 12.265-.068 16.971l90.781 91.516c4.667 4.705 12.265 4.736 16.97.068l172.589-171.204c4.704-4.668 4.734-12.266.067-16.971z\"><\/path><\/svg>                <p class=\"text-green-500 mt-2 text-xl font-bold\">Thanks for signing up!<\/p>\n                <p class=\"mt-2\">Your subscription has been confirmed. Keep an eye on your inbox!<\/p>\n            <\/div>\n        <\/div>\n    <\/div><p data-block=\"3\">Note that Apptivo distinguishes between Leads and Customers. Leads (and Contacts) are individuals; Customers are businesses. You can connect multiple Leads or Contacts to a single Customer, which makes it easier to track interactions with multiple employees at a business you&rsquo;re negotiating with. B2C companies can ignore the Customers app and focus on Leads.<\/p><\/div><\/section><section data-section=\"4\" x-data=\"{ 'show': true }\" class=\"rich-text flex flex-col border-b border-gray-300\"><button x-on:click=\"show = !show\" x-track-ga-click=\"\" :aria-expanded=\"show\" data-module=\"Content_Body\" data-element=\"Inline_Collapsible_Div\" data-item=\"collapsible_div\" data-title=\"Opportunities Are the Focal Point\" data-position=\"4\" aria-label=\"Expand\/Collapse Opportunities Are the Focal Point\" class=\"rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10\"><h2 id=\"opportunities-are-the-focal-point\" class=\"flex-1 !mb-0 !leading-tight text-left\">Opportunities Are the Focal Point<\/h2><span class=\"relative top-1 w-fit transition-all group-hover:text-red-400\" :class=\"{ 'text-red-400': show, 'rotate-180': !show }\"><svg aria-hidden=\"true\" data-prefix=\"fal\" data-icon=\"chevron-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\" class=\"size-6\"><path fill=\"currentColor\" d=\"m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z\"><\/path><\/svg><\/span><\/button><div x-show=\"show\" :aria-hidden=\"!show\" x-collapse=\"\" class=\"rich-text\"><p data-block=\"4\">The Opportunities<em> <\/em>section of Apptivo is where you create and manage deals. Like Leads, this area uses a table view by default, but you can switch to a Kanban view via the settings.<\/p><p data-block=\"4\">Opportunity creation options are extensive, with fields for things like connected PDFs and relevant campaigns, but you need to fill in just three: Name (the name of the deal), Close Date (when you aim to close the deal), and Assigned To (the employee who will work on this opportunity). Opportunities show up automatically on the Kanban board, and you can drag and drop them to new areas as they move through your sales pipeline.<\/p><img src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" class=\"\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/07qORjq5pBtqoefNeDmjhpg-38.png\" data-lazy-sized alt=\"Apptivo opportunities Kanban view\" data-image-path=\"reviews\/07qORjq5pBtqoefNeDmjhpg-38.png\" data-block=\"4\"><div style=\"line-height:1.25 !important\" class=\"-mt-4 mb-8\" data-block=\"4\">\n    <small>The Opportunities view is the primary way to track deals in Apptivo (Credit: Apptivo\/PCMag)<\/small>\n<\/div><p data-block=\"4\">Clicking on an opportunity opens a profile similar to the Lead profile. You can view the most important details here, such as the close date and contact. Buttons at the top of the profile allow you to add notes about your last call or schedule a follow-up. You won&rsquo;t see details of past interactions here, though; those are accessible via the More (...) button<em>,<\/em> which opens another page. Again, I found this process cumbersome compared with tools like Freshsales, but the customization potential outweighs the frustration of a few extra clicks.<\/p><p data-block=\"4\">Tasks you create here&mdash;and in other areas of Apptivo&mdash;automatically show up on your Agenda, which you can sync with Google Calendar. You can further integrate individual tasks with Google Tasks. If you use Office 365, you can sync events to Outlook's calendar.<\/p><p data-block=\"4\">I was confused by the lack of clear options for <a href=\"https:\/\/www.pcmag.com\/picks\/the-best-email-marketing-software\" target=\"_self\">emails<\/a>, which I eventually found in the Settings section of the Opportunities app. Here, you can build templates for emails and SMS messages. You can send these manually or connect them to automated workflows using the Triggers function. You can also create automated multi-email sequences, which you can send in bulk to specific groups or your entire contact list.<\/p><p data-block=\"4\">You can add the Contact Center app to schedule and conduct calls within Apptivo. It automatically logs calls and analyzes notes to evaluate each sales representative&rsquo;s time spent on calls, success rate, and other metrics. You can also use the Contact Center app to streamline support calls for existing customers and run a tech support line.<\/p><p data-block=\"4\">Apptivo also offers an Emails<em> <\/em>app, which lets you manage individual and team inboxes and can sync with your Gmail or Outlook inbox. I found this app less intuitive than those for Bigin by Zoho and Freshsales, but it works well once you get a feel for it.<\/p><\/div><\/section><section data-section=\"5\" x-data=\"{ 'show': true }\" class=\"rich-text flex flex-col border-b border-gray-300\"><button x-on:click=\"show = !show\" x-track-ga-click=\"\" :aria-expanded=\"show\" data-module=\"Content_Body\" data-element=\"Inline_Collapsible_Div\" data-item=\"collapsible_div\" data-title=\"Reporting and Analytics\" data-position=\"5\" aria-label=\"Expand\/Collapse Reporting and Analytics\" class=\"rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10\"><h2 id=\"reporting-and-analytics\" class=\"flex-1 !mb-0 !leading-tight text-left\">Reporting and Analytics<\/h2><span class=\"relative top-1 w-fit transition-all group-hover:text-red-400\" :class=\"{ 'text-red-400': show, 'rotate-180': !show }\"><svg aria-hidden=\"true\" data-prefix=\"fal\" data-icon=\"chevron-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\" class=\"size-6\"><path fill=\"currentColor\" d=\"m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z\"><\/path><\/svg><\/span><\/button><div x-show=\"show\" :aria-hidden=\"!show\" x-collapse=\"\" class=\"rich-text\"><p data-block=\"5\">Analytics are accessible via the Opportunities app from the Dashboard sidebar menu. The first area shows the dollar value of all the deals in your pipeline, how much you&rsquo;ll earn from completed deals, and other basic information about your company&rsquo;s performance.<\/p><img src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" class=\"\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/07qORjq5pBtqoefNeDmjhpg-39.png\" data-lazy-sized alt=\"Apptivo CRM analytics\" data-image-path=\"reviews\/07qORjq5pBtqoefNeDmjhpg-39.png\" data-block=\"5\"><div style=\"line-height:1.25 !important\" class=\"-mt-4 mb-8\" data-block=\"5\">\n    <small>Apptivo's reporting and analytics features are extensive (Credit: Apptivo\/PCMag)<\/small>\n<\/div><p data-block=\"5\">The Pipeline by Stage<em> <\/em>report displays the value of deals in each stage of the pipeline, along with a breakdown of each sales rep&rsquo;s pipelines. This can help you understand the tasks on which individual sales representatives should focus.<\/p><p data-block=\"5\">Other areas include Sales Funnel<em> <\/em>(pipeline stages in a sales funnel format) and 12 Month Pipeline (a graph of deals closed\/profits earned each month). You can also see a detailed analysis of your wins, losses, and lead management, all of which help you understand who your top-performing sales reps are and who needs support to improve.<\/p><p data-block=\"5\">Apptivo limits your ability to control how information appears here, but you can add other types of reports via the settings. As such, you get near-complete control of the data you&rsquo;re tracking at any given time.<\/p><img src=\"data:image\/svg+xml,%3Csvg%20xmlns='http:\/\/www.w3.org\/2000\/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20\/%3E%3C\/svg%3E\" class=\"\" data-image-loader=\"https:\/\/i.pcmag.com\/imagery\/reviews\/07qORjq5pBtqoefNeDmjhpg-40.png\" data-lazy-sized alt=\"Apptivo reporting pipelines by stage\" data-image-path=\"reviews\/07qORjq5pBtqoefNeDmjhpg-40.png\" data-block=\"5\"><div style=\"line-height:1.25 !important\" class=\"-mt-4 mb-8\" data-block=\"5\">\n    <small>Apptivo's pipeline reports help you track your company's sales progress (Credit: Apptivo\/PCMag)<\/small>\n<\/div><\/div><\/section><section data-section=\"6\" x-data=\"{ 'show': true }\" class=\"rich-text flex flex-col border-b border-gray-300\"><button x-on:click=\"show = !show\" x-track-ga-click=\"\" :aria-expanded=\"show\" data-module=\"Content_Body\" data-element=\"Inline_Collapsible_Div\" data-item=\"collapsible_div\" data-title=\"Apps, Integrations, and AI\" data-position=\"6\" aria-label=\"Expand\/Collapse Apps, Integrations, and AI\" class=\"rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10\"><h2 id=\"apps-integrations-and-ai\" class=\"flex-1 !mb-0 !leading-tight text-left\">Apps, Integrations, and AI<\/h2><span class=\"relative top-1 w-fit transition-all group-hover:text-red-400\" :class=\"{ 'text-red-400': show, 'rotate-180': !show }\"><svg aria-hidden=\"true\" data-prefix=\"fal\" data-icon=\"chevron-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\" class=\"size-6\"><path fill=\"currentColor\" d=\"m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z\"><\/path><\/svg><\/span><\/button><div x-show=\"show\" :aria-hidden=\"!show\" x-collapse=\"\" class=\"rich-text\"><p data-block=\"6\">Apptivo has an app for almost every business task imaginable. Among the most relevant are those for finances, product\/inventory management, and <a href=\"https:\/\/www.pcmag.com\/picks\/the-best-project-management-software\" target=\"_self\">project management<\/a>. Just keep in mind that some apps require higher-tier plans.<\/p><p data-block=\"6\">You don&rsquo;t need to move your entire workflow to Apptivo, though. As mentioned, it integrates with a variety of third-party business apps across the accounting, communication, <a href=\"https:\/\/www.pcmag.com\/picks\/the-best-business-cloud-storage-and-file-sharing-providers\" target=\"_self\">file storage<\/a>, payment processing, and <a href=\"https:\/\/www.pcmag.com\/picks\/best-productivity-apps\" target=\"_self\">productivity<\/a> categories. Other CRMs aren't part of that list, however.<\/p><p data-block=\"6\">One knock against Apptivo is that it lacks the modern AI content-generation tools of others like Freshales and Zoho CRM. I don&rsquo;t consider this a huge drawback&mdash;most AI-generated content is so generic that it requires significant edits to produce something worth sending out. However, you might find other AI features helpful. Zoho CRM's Zia AI, for example, can predict outcomes based on previous deals, generate estimated sales goals, and more.<\/p><\/div><\/section><section data-section=\"7\" x-data=\"{ 'show': true }\" class=\"rich-text flex flex-col border-b border-gray-300\"><button x-on:click=\"show = !show\" x-track-ga-click=\"\" :aria-expanded=\"show\" data-module=\"Content_Body\" data-element=\"Inline_Collapsible_Div\" data-item=\"collapsible_div\" data-title=\"Verdict: A Flexible Collection of CRM Apps\" data-position=\"7\" aria-label=\"Expand\/Collapse Verdict: A Flexible Collection of CRM Apps\" class=\"rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10\"><h2 id=\"verdict-a-flexible-collection-of-crm-apps\" class=\"flex-1 !mb-0 !leading-tight text-left\">Verdict: A Flexible Collection of CRM Apps<\/h2><span class=\"relative top-1 w-fit transition-all group-hover:text-red-400\" :class=\"{ 'text-red-400': show, 'rotate-180': !show }\"><svg aria-hidden=\"true\" data-prefix=\"fal\" data-icon=\"chevron-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\" class=\"size-6\"><path fill=\"currentColor\" d=\"m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z\"><\/path><\/svg><\/span><\/button><div x-show=\"show\" :aria-hidden=\"!show\" x-collapse=\"\" class=\"rich-text\"><p data-block=\"7\">Apptivo is an excellent choice for larger SMBs in the market for a highly modular CRM with powerful tools for managing calls, deals, and emails. We especially like the in-depth profiles for its Leads and Opportunities apps, as well as all the customization options that allow you to set up the service in the way that makes the most sense for you and your team. Moreover, excellent support for the company's other apps means you can handle most of your business operations from one place. That said, Zoho CRM remains our Editors' Choice winner for the category; it's just as customizable, has a more modern interface, and outpaces Apptivo in its embrace of helpful AI tools.<\/p><\/div><\/section>","articleSection":"CRM Software","datePublished":"2025-02-26T16:14:00+00:00","publisher":{"@type":"Organization","name":"PCMag","logo":{"@type":"ImageObject","url":"https:\/\/www.pcmag.com\/images\/pcmag-social-share.png","width":1200,"height":1200},"alternateName":"PCMag","sameAs":["https:\/\/twitter.com\/PCMag","https:\/\/www.facebook.com\/PCMag","https:\/\/www.pinterest.com\/pcmag","https:\/\/www.youtube.com\/@PCMag","https:\/\/www.flipboard.com\/@PCMag","https:\/\/www.instagram.com\/pcmag\/"],"description":"PCMag is your complete guide to PC computers, peripherals and upgrades. 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                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/monitors" role="menuitem" aria-label="Monitors" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Monitors
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/hard-drives" role="menuitem" aria-label="Hard Drives" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Hard Drives
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/ssds" role="menuitem" aria-label="SSDs" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                SSDs
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/network-attached-storage" role="menuitem" aria-label="Network Attached Storage" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Network Attached Storage
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/wireless-routers" role="menuitem" aria-label="Wi-Fi Routers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Wi-Fi Routers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/wi-fi-range-extenders" role="menuitem" aria-label="Wi-Fi Range Extenders" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Wi-Fi Range Extenders
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/wi-fi-mesh-networking-systems" role="menuitem" aria-label="Wi-Fi Mesh Networking Systems" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Wi-Fi Mesh Networking Systems
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/printers" role="menuitem" aria-label="Printers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Printers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/3d-printers" role="menuitem" aria-label="3D Printers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                3D Printers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/scanners" role="menuitem" aria-label="Scanners" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Scanners
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/webcams" role="menuitem" aria-label="Webcams" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Webcams
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/computer-mice" role="menuitem" aria-label="Computer Mice" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Computer Mice
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/keyboards" role="menuitem" aria-label="Keyboards" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Keyboards
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/graphics-cards" role="menuitem" aria-label="Graphics Cards" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Graphics Cards
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/processors" role="menuitem" aria-label="Processors" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Processors
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/motherboards" role="menuitem" aria-label="Motherboards" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Motherboards
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/pc-cases" role="menuitem" aria-label="PC Cases" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                PC Cases
                            </a>
                                                                    </li>
                            </ul>
            </li>
    <li class="relative" role="presentation" x-data="{ openTier1: false }">
                    <input class="peer sr-only" id="nav-Mobile" type="checkbox" @keydown.enter="$event.target.checked = openTier1 = !$event.target.checked">
            <label class="flex w-fit cursor-pointer items-center gap-x-2 border-b-2 border-white leading-tight after:size-4 after:bg-gray-700 after:transition-colors after:[mask-image:url('/icons/plus.svg')] after:[mask-repeat:no-repeat] after:[mask-size:16px_16px] peer-checked:after:bg-red-400 peer-checked:after:[mask-image:url('/icons/minus.svg')] peer-focus-visible:border-red-400 after:hover:bg-red-400"
                   data-module="main-nav" data-item="hamburger-nav" data-element="tier-1-button" for="nav-Mobile" role="menuitem" aria-label="Mobile Menu Toggle" aria-haspopup="true" aria-controls="menu" @click="openTier1 = !openTier1" :aria-expanded="openTier1"
                   x-track-ga-click>
                <span class="select-none text-xl font-semibold">Mobile</span>
            </label>
                            <ul class="sr-only !my-4 !ml-4 space-y-3 peer-checked:not-sr-only peer-checked:block" id="nav-Mobile" name="nav-Mobile" role="menu" aria-label="Mobile Menu" aria-orientation="vertical" x-show="openTier1" x-cloak x-collapse
                :aria-hidden="!openTier1">
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/mobile-phones" role="menuitem" aria-label="Mobile Phones" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Mobile Phones
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/wireless-carriers" role="menuitem" aria-label="Wireless Carriers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Wireless Carriers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/modems-hotspots" role="menuitem" aria-label="Modems &amp; Hotspots" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Modems &amp; Hotspots
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/bluetooth-headsets" role="menuitem" aria-label="Bluetooth Headsets" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Bluetooth Headsets
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/mobile-phone-accessories" role="menuitem" aria-label="Mobile Phone Accessories" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Mobile Phone Accessories
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/mobile-apps" role="menuitem" aria-label="Mobile Apps" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Mobile Apps
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/android-apps" role="menuitem" aria-label="Android Apps" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Android Apps
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/iphone-apps" role="menuitem" aria-label="iPhone Apps" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                iPhone Apps
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/ipad-apps" role="menuitem" aria-label="iPad Apps" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                iPad Apps
                            </a>
                                                                    </li>
                            </ul>
            </li>
    <li class="relative" role="presentation" x-data="{ openTier1: false }">
                    <input class="peer sr-only" id="nav-Electronics" type="checkbox" @keydown.enter="$event.target.checked = openTier1 = !$event.target.checked">
            <label class="flex w-fit cursor-pointer items-center gap-x-2 border-b-2 border-white leading-tight after:size-4 after:bg-gray-700 after:transition-colors after:[mask-image:url('/icons/plus.svg')] after:[mask-repeat:no-repeat] after:[mask-size:16px_16px] peer-checked:after:bg-red-400 peer-checked:after:[mask-image:url('/icons/minus.svg')] peer-focus-visible:border-red-400 after:hover:bg-red-400"
                   data-module="main-nav" data-item="hamburger-nav" data-element="tier-1-button" for="nav-Electronics" role="menuitem" aria-label="Electronics Menu Toggle" aria-haspopup="true" aria-controls="menu" @click="openTier1 = !openTier1" :aria-expanded="openTier1"
                   x-track-ga-click>
                <span class="select-none text-xl font-semibold">Electronics</span>
            </label>
                            <ul class="sr-only !my-4 !ml-4 space-y-3 peer-checked:not-sr-only peer-checked:block" id="nav-Electronics" name="nav-Electronics" role="menu" aria-label="Electronics Menu" aria-orientation="vertical" x-show="openTier1" x-cloak x-collapse
                :aria-hidden="!openTier1">
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/tvs" role="menuitem" aria-label="TVs" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                TVs
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/projectors" role="menuitem" aria-label="Projectors" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Projectors
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/media-streaming-devices" role="menuitem" aria-label="Media Streaming Devices" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Media Streaming Devices
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/headphones" role="menuitem" aria-label="Headphones" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Headphones
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/speakers" role="menuitem" aria-label="Speakers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Speakers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/ebook-readers" role="menuitem" aria-label="Ebook Readers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Ebook Readers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/cameras" role="menuitem" aria-label="Cameras" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Cameras
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/lenses" role="menuitem" aria-label="Lenses" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Lenses
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/drones" role="menuitem" aria-label="Drones" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Drones
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/vr" role="menuitem" aria-label="VR" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                VR
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/cars-auto" role="menuitem" aria-label="Electric &amp; Hybrid Cars" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Electric &amp; Hybrid Cars
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/car-accessories" role="menuitem" aria-label="Car Accessories" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Car Accessories
                            </a>
                                                                    </li>
                            </ul>
            </li>
    <li class="relative" role="presentation" x-data="{ openTier1: false }">
                    <input class="peer sr-only" id="nav-Smart Home" type="checkbox" @keydown.enter="$event.target.checked = openTier1 = !$event.target.checked">
            <label class="flex w-fit cursor-pointer items-center gap-x-2 border-b-2 border-white leading-tight after:size-4 after:bg-gray-700 after:transition-colors after:[mask-image:url('/icons/plus.svg')] after:[mask-repeat:no-repeat] after:[mask-size:16px_16px] peer-checked:after:bg-red-400 peer-checked:after:[mask-image:url('/icons/minus.svg')] peer-focus-visible:border-red-400 after:hover:bg-red-400"
                   data-module="main-nav" data-item="hamburger-nav" data-element="tier-1-button" for="nav-Smart Home" role="menuitem" aria-label="Smart Home Menu Toggle" aria-haspopup="true" aria-controls="menu" @click="openTier1 = !openTier1" :aria-expanded="openTier1"
                   x-track-ga-click>
                <span class="select-none text-xl font-semibold">Smart Home</span>
            </label>
                            <ul class="sr-only !my-4 !ml-4 space-y-3 peer-checked:not-sr-only peer-checked:block" id="nav-Smart Home" name="nav-Smart Home" role="menu" aria-label="Smart Home Menu" aria-orientation="vertical" x-show="openTier1" x-cloak x-collapse
                :aria-hidden="!openTier1">
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/smart-home" role="menuitem" aria-label="Smart Home" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Smart Home
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/home-security" role="menuitem" aria-label="Home Security" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Home Security
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/home-security-cameras" role="menuitem" aria-label="Home Security Cameras" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Home Security Cameras
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/robot-vacuums" role="menuitem" aria-label="Robot Vacuums" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Robot Vacuums
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/smart-displays" role="menuitem" aria-label="Smart Displays" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Smart Displays
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/smart-lighting" role="menuitem" aria-label="Smart Lighting" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Smart Lighting
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/smart-locks" role="menuitem" aria-label="Smart Locks" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Smart Locks
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/smart-plugs" role="menuitem" aria-label="Smart Plugs" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Smart Plugs
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/smart-thermostats" role="menuitem" aria-label="Smart Thermostats" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Smart Thermostats
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/smart-lawn-mowers" role="menuitem" aria-label="Smart Lawn Mowers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Smart Lawn Mowers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/appliances" role="menuitem" aria-label="Appliances" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Appliances
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/connected-kitchen" role="menuitem" aria-label="Connected Kitchen" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Connected Kitchen
                            </a>
                                                                    </li>
                            </ul>
            </li>
    <li class="relative" role="presentation" x-data="{ openTier1: false }">
                    <input class="peer sr-only" id="nav-Health &amp; Fitness" type="checkbox" @keydown.enter="$event.target.checked = openTier1 = !$event.target.checked">
            <label class="flex w-fit cursor-pointer items-center gap-x-2 border-b-2 border-white leading-tight after:size-4 after:bg-gray-700 after:transition-colors after:[mask-image:url('/icons/plus.svg')] after:[mask-repeat:no-repeat] after:[mask-size:16px_16px] peer-checked:after:bg-red-400 peer-checked:after:[mask-image:url('/icons/minus.svg')] peer-focus-visible:border-red-400 after:hover:bg-red-400"
                   data-module="main-nav" data-item="hamburger-nav" data-element="tier-1-button" for="nav-Health &amp; Fitness" role="menuitem" aria-label="Health &amp; Fitness Menu Toggle" aria-haspopup="true" aria-controls="menu" @click="openTier1 = !openTier1" :aria-expanded="openTier1"
                   x-track-ga-click>
                <span class="select-none text-xl font-semibold">Health &amp; Fitness</span>
            </label>
                            <ul class="sr-only !my-4 !ml-4 space-y-3 peer-checked:not-sr-only peer-checked:block" id="nav-Health &amp; Fitness" name="nav-Health &amp; Fitness" role="menu" aria-label="Health &amp; Fitness Menu" aria-orientation="vertical" x-show="openTier1" x-cloak x-collapse
                :aria-hidden="!openTier1">
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/health-fitness" role="menuitem" aria-label="Health &amp; Fitness" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Health &amp; Fitness
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/wearables" role="menuitem" aria-label="Wearables" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Wearables
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/fitness-trackers" role="menuitem" aria-label="Fitness Trackers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Fitness Trackers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/heart-rate-monitors" role="menuitem" aria-label="Heart Rate Monitors" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Heart Rate Monitors
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/smart-scales" role="menuitem" aria-label="Smart Scales" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Smart Scales
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/medical-alert-systems" role="menuitem" aria-label="Medical Alert Systems" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Medical Alert Systems
                            </a>
                                                                    </li>
                            </ul>
            </li>
    <li class="relative" role="presentation" x-data="{ openTier1: false }">
                    <input class="peer sr-only" id="nav-Gaming" type="checkbox" @keydown.enter="$event.target.checked = openTier1 = !$event.target.checked">
            <label class="flex w-fit cursor-pointer items-center gap-x-2 border-b-2 border-white leading-tight after:size-4 after:bg-gray-700 after:transition-colors after:[mask-image:url('/icons/plus.svg')] after:[mask-repeat:no-repeat] after:[mask-size:16px_16px] peer-checked:after:bg-red-400 peer-checked:after:[mask-image:url('/icons/minus.svg')] peer-focus-visible:border-red-400 after:hover:bg-red-400"
                   data-module="main-nav" data-item="hamburger-nav" data-element="tier-1-button" for="nav-Gaming" role="menuitem" aria-label="Gaming Menu Toggle" aria-haspopup="true" aria-controls="menu" @click="openTier1 = !openTier1" :aria-expanded="openTier1"
                   x-track-ga-click>
                <span class="select-none text-xl font-semibold">Gaming</span>
            </label>
                            <ul class="sr-only !my-4 !ml-4 space-y-3 peer-checked:not-sr-only peer-checked:block" id="nav-Gaming" name="nav-Gaming" role="menu" aria-label="Gaming Menu" aria-orientation="vertical" x-show="openTier1" x-cloak x-collapse
                :aria-hidden="!openTier1">
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/gaming" role="menuitem" aria-label="Gaming Hardware" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Gaming Hardware
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/gaming-systems" role="menuitem" aria-label="Gaming Systems" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Gaming Systems
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/game-controllers-accessories" role="menuitem" aria-label="Gaming Controllers &amp; Accessories" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Gaming Controllers &amp; Accessories
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/games" role="menuitem" aria-label="Games" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Games
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/pc-games" role="menuitem" aria-label="PC Games" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                PC Games
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/microsoft-xbox-games" role="menuitem" aria-label="Microsoft Xbox Games" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Microsoft Xbox Games
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/nintendo-games" role="menuitem" aria-label="Nintendo Games" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Nintendo Games
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/sony-playstation-games" role="menuitem" aria-label="Sony Playstation Games" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Sony Playstation Games
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/mobile-games" role="menuitem" aria-label="Mobile Games" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Mobile Games
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/game-streaming-services" role="menuitem" aria-label="Game Streaming Services" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Game Streaming Services
                            </a>
                                                                    </li>
                            </ul>
            </li>
    <li class="relative" role="presentation" x-data="{ openTier1: false }">
                    <input class="peer sr-only" id="nav-Software &amp; Services" type="checkbox" @keydown.enter="$event.target.checked = openTier1 = !$event.target.checked">
            <label class="flex w-fit cursor-pointer items-center gap-x-2 border-b-2 border-white leading-tight after:size-4 after:bg-gray-700 after:transition-colors after:[mask-image:url('/icons/plus.svg')] after:[mask-repeat:no-repeat] after:[mask-size:16px_16px] peer-checked:after:bg-red-400 peer-checked:after:[mask-image:url('/icons/minus.svg')] peer-focus-visible:border-red-400 after:hover:bg-red-400"
                   data-module="main-nav" data-item="hamburger-nav" data-element="tier-1-button" for="nav-Software &amp; Services" role="menuitem" aria-label="Software &amp; Services Menu Toggle" aria-haspopup="true" aria-controls="menu" @click="openTier1 = !openTier1" :aria-expanded="openTier1"
                   x-track-ga-click>
                <span class="select-none text-xl font-semibold">Software &amp; Services</span>
            </label>
                            <ul class="sr-only !my-4 !ml-4 space-y-3 peer-checked:not-sr-only peer-checked:block" id="nav-Software &amp; Services" name="nav-Software &amp; Services" role="menu" aria-label="Software &amp; Services Menu" aria-orientation="vertical" x-show="openTier1" x-cloak x-collapse
                :aria-hidden="!openTier1">
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/ai" role="menuitem" aria-label="Artificial Intelligence (AI)" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Artificial Intelligence (AI)
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/operating-systems" role="menuitem" aria-label="Operating Systems" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Operating Systems
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/productivity" role="menuitem" aria-label="Productivity" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Productivity
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/system-utilities" role="menuitem" aria-label="System Utilities" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                System Utilities
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/photo-design" role="menuitem" aria-label="Photo &amp; Design" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Photo &amp; Design
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/education" role="menuitem" aria-label="Education" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Education
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/website-app-building-tools" role="menuitem" aria-label="Website &amp; App Building Tools" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Website &amp; App Building Tools
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/communications" role="menuitem" aria-label="Communications" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Communications
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/personal-finance" role="menuitem" aria-label="Personal Finance" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Personal Finance
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/accounting" role="menuitem" aria-label="Accounting" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Accounting
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/e-commerce-payments" role="menuitem" aria-label="E-Commerce &amp; Payments" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                E-Commerce &amp; Payments
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/human-resources" role="menuitem" aria-label="Human Resources" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Human Resources
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/it-management" role="menuitem" aria-label="IT Management" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                IT Management
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/sales-marketing" role="menuitem" aria-label="Sales &amp; Marketing" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Sales &amp; Marketing
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/video-streaming-services" role="menuitem" aria-label="Streaming Video" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Streaming Video
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/streaming-music-services" role="menuitem" aria-label="Streaming Music" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Streaming Music
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/dating" role="menuitem" aria-label="Dating Apps" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Dating Apps
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/dna-testing-kits" role="menuitem" aria-label="DNA Testing Kits" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                DNA Testing Kits
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/meal-kits" role="menuitem" aria-label="Meal Kits" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Meal Kits
                            </a>
                                                                    </li>
                            </ul>
            </li>
    <li class="relative" role="presentation" x-data="{ openTier1: false }">
                    <input class="peer sr-only" id="nav-Security" type="checkbox" @keydown.enter="$event.target.checked = openTier1 = !$event.target.checked">
            <label class="flex w-fit cursor-pointer items-center gap-x-2 border-b-2 border-white leading-tight after:size-4 after:bg-gray-700 after:transition-colors after:[mask-image:url('/icons/plus.svg')] after:[mask-repeat:no-repeat] after:[mask-size:16px_16px] peer-checked:after:bg-red-400 peer-checked:after:[mask-image:url('/icons/minus.svg')] peer-focus-visible:border-red-400 after:hover:bg-red-400"
                   data-module="main-nav" data-item="hamburger-nav" data-element="tier-1-button" for="nav-Security" role="menuitem" aria-label="Security Menu Toggle" aria-haspopup="true" aria-controls="menu" @click="openTier1 = !openTier1" :aria-expanded="openTier1"
                   x-track-ga-click>
                <span class="select-none text-xl font-semibold">Security</span>
            </label>
                            <ul class="sr-only !my-4 !ml-4 space-y-3 peer-checked:not-sr-only peer-checked:block" id="nav-Security" name="nav-Security" role="menu" aria-label="Security Menu" aria-orientation="vertical" x-show="openTier1" x-cloak x-collapse
                :aria-hidden="!openTier1">
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/security" role="menuitem" aria-label="Security" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Security
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/security-suites" role="menuitem" aria-label="Security Suites" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Security Suites
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/antivirus" role="menuitem" aria-label="Antivirus" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Antivirus
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/vpn" role="menuitem" aria-label="VPN" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                VPN
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/password-managers" role="menuitem" aria-label="Password Managers" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Password Managers
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/parental-control" role="menuitem" aria-label="Parental Control" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Parental Control
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
                                                    <a data-module="main-nav" data-item="hamburger-nav" data-element="tier-2-link" href="/categories/malware-protection-removal" role="menuitem" aria-label="Malware Removal" class="border-b-2 border-white text-base focus:border-red-400 focus:outline-none" x-track-ga-click>
                                Malware Removal
                            </a>
                                                                    </li>
                                    <li class="relative" role="presentation" x-data="{ openTier2: false }">
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                                Microsoft Build
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                                Mobile World Congress (MWC)
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                                RSAC
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                                SXSW
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                                Samsung Unpacked
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                                All About AI
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                                Business Choice
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                                Connected Traveler
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                                Fast Forward
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                                Fastest Mobile Networks
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                                Forward Thinking
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                                Get Organized
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                                Holiday Gift Guide
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                                How to Work From Home
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                                IT Watch
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                                In Depth
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                                Moms, Dads &amp; Grads Gift Guide
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                                PCMag Picks
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                                PCMag Turns 40!
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                                Readers&#039; Choice
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                                Refresh Your Tech
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                                Retro Computing
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                                Rigged Up
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                                Robotics
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                                Safety Net
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                                Science &amp; Space
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                                SecurityWatch
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                                TechX Awards
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                                The Best of the Year
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                                    <h1 id="h1" class="font-stretch-ultra-condensed text-4xl font-semibold leading-compact tracking-wide md:text-5xl">
                Apptivo CRM Review
            </h1>
                            <p class="text-lg leading-normal">An extensive, customizable set of CRM tools for larger SMBs</p>
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                    By
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                    <div class="font-stretch-ultra-condensed text-2xl font-bold leading-tight">Dianna Gunn</div>
                    <div class="font-stretch-ultra-condensed mb-2 text-lg font-bold">Contributor</div>
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                    <div class="my-1 text-sm font-bold">My Experience</div>
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                        <p>I've been building websites and marketing campaigns for small businesses since 2010. I also run two businesses of my own: Hired Gunn Writing & Consulting and the Weeknight Writers Group. I'm obsessed with testing new tools to improve and expand these businesses, and I've written about those I've tried for sites like CNET, CodeinWP/WPShout, and WinningWP.</p>
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                        Full
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        <span class="font-semibold">
                            Updated
                        February 26, 2025
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            <a data-module="social-byline" data-item="social-share-list" data-element="social-share-link" data-position="3"
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                <div class="relative" x-data="{
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                interactiveBorder: 30,
                placement: 'bottom-end',
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                                            <svg class="mx-auto w-2/3 fill-current pointer-events-none inline-block" aria-hidden="true" data-prefix="fal" data-icon="ellipsis-h" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M192 256c0 17.7-14.3 32-32 32s-32-14.3-32-32 14.3-32 32-32 32 14.3 32 32zm88-32c-17.7 0-32 14.3-32 32s14.3 32 32 32 32-14.3 32-32-14.3-32-32-32zm-240 0c-17.7 0-32 14.3-32 32s14.3 32 32 32 32-14.3 32-32-14.3-32-32-32z"/></svg>                                    </div>
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            <template x-ref="template">
                <div class="rounded bg-white text-xs text-gray-700" id="social-share-more"
                     style="top: 48px; width: 145px;left:-105px;">
                                        <a data-module="social-byline" data-item="social-share-list" data-element="social-share-link"
                       data-position="4" data-title="facebook"
                       href="https://www.facebook.com/sharer.php?u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm"
                       title="Facebook (Opens in a new tab)" aria-label="Facebook Share" class="flex items-center px-2 pb-1 pt-2"
                       target="_blank" x-track-ga-click>
                        <span class="flex size-6">
                            <svg class="mx-auto w-1/2 fill-current pointer-events-none inline-block" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512" fill="currentColor"><path d="m279.14 288 14.22-92.66h-88.91v-60.13c0-25.35 12.42-50.06 52.24-50.06h40.42V6.26S260.43 0 225.36 0c-73.22 0-121.08 44.38-121.08 124.72v70.62H22.89V288h81.39v224h100.17V288z"/></svg>                        </span>
                        <span>Facebook</span>
                    </a>
                    <a class="flex items-center px-2 py-1" data-module="social-byline" data-item="social-share-list"
                       data-element="social-share-link" data-position="5" data-title="linkedin"
                       href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;title=Apptivo%20CRM&amp;source=PCMag"
                       title="LinkedIn (Opens in a new tab)" aria-label="Linkedin Share" target="_blank" x-track-ga-click>
                        <span class="flex size-6">
                            <svg class="mx-auto w-1/2 fill-current pointer-events-none inline-block" aria-hidden="true" data-prefix="fab" data-icon="linkedin-in" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M100.28 448H7.4V148.9h92.88zM53.79 108.1C24.09 108.1 0 83.5 0 53.8a53.79 53.79 0 0 1 107.58 0c0 29.7-24.1 54.3-53.79 54.3zM447.9 448h-92.68V302.4c0-34.7-.7-79.2-48.29-79.2-48.29 0-55.69 37.7-55.69 76.7V448h-92.78V148.9h89.08v40.8h1.3c12.4-23.5 42.69-48.3 87.88-48.3 94 0 111.28 61.9 111.28 142.3V448z"/></svg>                        </span>
                        <span>LinkedIn</span>
                    </a>
                    <a class="flex items-center px-2 py-1" data-module="social-byline" data-item="social-share-list"
                       data-element="social-share-link" data-position="6" data-title="pinterest"
                       href="http://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;description=Apptivo%20CRM"
                       title="Pinterest (Opens in a new tab)" aria-label="Pinterest Share" target="_blank"
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                        <span>Pinterest</span>
                    </a>
                    <a class="flex items-center px-2 py-1" data-module="social-byline" data-item="social-share-list"
                       data-element="social-share-link" data-position="7" data-title="flipboard"
                       href="https://share.flipboard.com/bookmarklet/popout?v=2&url=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;title=Apptivo%20CRM"
                       title="Flipboard (Opens in a new tab)" aria-label="Flipboard Share" target="_blank"
                       x-track-ga-click>
                        <span class="flex size-6">
                            <svg class="mx-auto w-1/2 fill-current pointer-events-none inline-block" aria-hidden="true" data-prefix="fab" data-icon="flipboard" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M0 32v448h448V32H0zm358.4 179.2h-89.6v89.6h-89.6v89.6H89.6V121.6h268.8v89.6z"/></svg>                        </span>
                        <span>Flipboard</span>
                    </a>
                    <a class="flex items-center px-2 py-1" data-module="social-byline" data-item="social-share-list"
                       data-element="social-share-link" data-position="8" data-title="twitter"
                       href="https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;text=Apptivo%20CRM&amp;hashtags=PCMag"
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c-2547 -2961 -4656 -5412 -4686 -5446 l-54 -63 1059 0 1059 0 4095 4760 c2252
2618 4096 4760 4099 4760 3 0 1477 -2142 3275 -4760 l3270 -4760 3573 0 3573
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                        <span>Twitter</span>
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    <div class="absolute rounded border-2 border-gray-700 bg-gray-700" x-show="success">
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    <div class="absolute rounded border-2 border-gray-700 bg-red-400" x-show="error">
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                            <span>Copy Link</span>
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    </a>
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                    <a class="flex items-center px-2 py-1" data-module="social-byline" data-item="social-share-list" data-element="social-share-link" data-position="10" data-title="email" href="/cdn-cgi/l/email-protection#28175b5d4a424d4b5c156958585c415e470d1a186b7a650e494558134a474c5115405c5c585b0d1b690d1a6e0d1a6e5f5f5f06584b45494f064b47450d1a6e5a4d5e414d5f5b0d1a6e4958585c415e47054b5a450d186c0d18690d186c0d186965475a4d084e5a474508786b65494f1208405c5c585b1207075f5f5f06584b45494f064b4745" title="Email (Opens in a new tab)" aria-label="email" target="_blank" x-track-ga-click>
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                        <span>Email</span>
                    </a>
                    <a class="flex items-center px-2 pb-2 pt-1" data-module="social-byline" data-item="social-share-list"
                       data-element="social-share-link" data-position="11" data-title="disqus" href="#comments"
                       aria-label="Jump To Comments" x-track-ga-click>
                        <span class="flex size-6">
                            <svg class="mx-auto w-2/5 fill-current pointer-events-none inline-block" aria-hidden="true" data-prefix="fas" data-icon="comment-alt" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M448 0H64C28.7 0 0 28.7 0 64v288c0 35.3 28.7 64 64 64h96v84c0 9.8 11.2 15.5 19.1 9.7L304 416h144c35.3 0 64-28.7 64-64V64c0-35.3-28.7-64-64-64z"/></svg>                        </span>
                        <span>Comments</span>
                    </a>
                </div>
            </template>
        </div>
    </div>
    </div>
</div>
        </div>
        <div>
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    </section>
</header>
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    <div class="mx-auto flex scroll-mt-96 flex-col justify-center gap-6 sm:gap-8 md:max-w-3xl lg:flex-row xl:max-w-[68rem] xl:justify-between"
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        <div class="relative w-full lg:max-w-1/2 xl:max-w-2/3">
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    <div class="swiper invisible rounded-t-md xl:w-[715px]" id="hero-gallery" x-data="{ 'show': false }"
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                            <div class="swiper-slide !flex flex-col gap-3 rounded-md">
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                        <button class="group relative w-full rounded-md border-1 border-gray-300"
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                            <span class="absolute left-3 top-3 z-10 rounded-lg border border-gray-300 bg-white bg-opacity-75 p-1 text-black transition-colors group-hover:bg-opacity-100 group-hover:text-red-400 group-active:text-red-500"
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                                                            <img class="aspect-video flex-1 select-none rounded-md object-contain"
                                     src="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-14.fit_scale.size_400x225.v1740166937.png"
                                     srcset="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-14.fit_scale.size_400x225.v1740166937.png 400w, https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-14.fit_scale.size_760x428.v1740166937.png 800w, https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-14.fit_scale.size_1028x578.v1740166937.png 1600w"
                                     alt="Apptivo logo"
                                     width="900" height="600"
                                     sizes="(max-width: 1200px) 100vw, (min-width: 850px) 850px">
                                                    </button>
                    </div>
                    <small class="line-clamp-1 flex w-full flex-col">
                            (Credit: Apptivo)
                    </small>
                    
                </div>
                    </div>
                    </div>
    <template x-teleport="body" hidden>
    <aside class="fixed inset-0 z-top flex justify-center md:mx-6 md:items-center"
           aria-label="Apptivo CRM Images Gallery Modal" x-show="selectedProduct === 'apptivo-crm'"
           x-trap.noscroll="selectedProduct === 'apptivo-crm'">
        <div class="fixed inset-0 flex items-center justify-center bg-fade"></div>
        <div class="flex items-center gap-4 lg:relative lg:z-top" x-on:click.outside="closeModal()"
             x-on:keydown.escape="closeModal()">
                        <dialog class="relative mx-6 my-0 flex flex-col items-end gap-4 rounded-lg bg-white p-4 text-gray-700 lg:px-6"
                    :open="selectedProduct === 'apptivo-crm'" :inert="selectedProduct !== 'apptivo-crm'"
                    x-ref="modal">
                <button class="w-fit cursor-pointer text-gray-700 hover:text-red-400 focus:text-red-400 active:text-red-500 md:right-8 md:top-8"
                        aria-label="Close Apptivo CRM Images Gallery Modal" x-on:click="closeModal()">
                    <svg class="inline-block size-5 transition-colors" aria-hidden="true" data-prefix="fal" data-icon="times" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M193.94 256 296.5 153.44l21.15-21.15c3.12-3.12 3.12-8.19 0-11.31l-22.63-22.63c-3.12-3.12-8.19-3.12-11.31 0L160 222.06 36.29 98.34c-3.12-3.12-8.19-3.12-11.31 0L2.34 120.97c-3.12 3.12-3.12 8.19 0 11.31L126.06 256 2.34 379.71c-3.12 3.12-3.12 8.19 0 11.31l22.63 22.63c3.12 3.12 8.19 3.12 11.31 0L160 289.94 262.56 392.5l21.15 21.15c3.12 3.12 8.19 3.12 11.31 0l22.63-22.63c3.12-3.12 3.12-8.19 0-11.31L193.94 256z"/></svg>                </button>
                <div class="swiper ease-out w-full max-w-[calc(100vw-5rem)] transition-opacity lg:max-w-3xl"
                     id="modal-gallery-apptivo-crm" :class="isGalleryVisible ? 'opacity-100' : 'opacity-0'">
                    <div class="swiper-wrapper">
                                                    <div class="swiper-slide flex flex-col gap-4">
                                <figure class="flex flex-col gap-4">
        <picture>
            <source srcset="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-14.fit_scale.size_1028x578.v1740166937.png" media="(min-width: 1024px)" width="768" height="576" />
            <source srcset="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-14.fit_scale.size_760x428.v1740166937.png" media="(min-width: 768px)" width="644" height="362" />
            <img class="aspect-video h-auto w-full object-contain" src="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-14.fit_scale.size_400x225.v1740166937.png" alt="Apptivo logo"
                 loading="lazy" width="420" height="236" />
        </picture>
        <figcaption class="m-0 text-base text-black">
            <small class="line-clamp-1 flex w-full flex-col">
                            (Credit: Apptivo)
                    </small>
            </figcaption>
    </figure>
                            </div>
                                            </div>
                                    </div>
            </dialog>
                    </div>
    </aside>
</template>
</section>
        </div>
        <div class="flex w-full flex-col gap-6">
            <div class=" !m-0 inline-flex items-center gap-4 text-red-400">
    
            <div class="flex items-center justify-center gap-2 font-bold">
            <div class="flex gap-1">
                        <svg class="size-3 sm:size-[.875rem] inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"/></svg>                    <svg class="size-3 sm:size-[.875rem] inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"/></svg>                    <svg class="size-3 sm:size-[.875rem] inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"/></svg>                    <svg class="size-3 sm:size-[.875rem] inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"/></svg>        
        
                                    <svg class="size-3 sm:size-[.875rem] inline-block" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"/></svg>                        </div>
            <div class="text-sm">4.0</div>
            <div class="whitespace-no-wrap flex-shrink-0 text-base"">Excellent</div>
            <div class="group relative select-none leading-[0]" x-data="{
                setup: () => ({
                    allowHTML: true,
                    appendTo: $root,
                    maxWidth: 640,
                    offset: [20, 10],
                    interactive: true,
                    interactiveBorder: 30,
                    placement: 'bottom-end',
                    trigger: 'click mouseenter',
                    moveTransition: 'transform 250ms ease',
                    content: () => $refs.template.innerHTML,
                }),
            }"
                 x-on:keydown.escape.window="$refs.trigger._tippy.hide()">
                <button class="peer text-black transition-colors hover:text-red-400 focus:text-red-400 lg:group-hover:text-red-400"
                        data-module="Ratings_Tooltip" data-element="Tooltip_button_mobile" data-item="button"
                        data-title="4.0" aria-label="Toggle What Our Ratings Mean Tooltip" x-ref="trigger"
                        x-tooltip="setup()" x-track-ga-click>
                    <svg class="inline-block size-3 sm:size-[.875rem] fill-current" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><!--!Font Awesome Pro 6.7.2 by @fontawesome - https://fontawesome.com License - https://fontawesome.com/license (Commercial License) Copyright 2025 Fonticons, Inc.--><path d="M480 256A224 224 0 1 0 32 256a224 224 0 1 0 448 0zM0 256a256 256 0 1 1 512 0A256 256 0 1 1 0 256zm168.7-86.2c6.5-24.6 28.7-41.8 54.2-41.8l57.1 0c35.5 0 64 29 64 64.3c0 24-13.4 46.2-34.9 57.2L272 268.3l0 19.7c0 8.8-7.2 16-16 16s-16-7.2-16-16l0-29.5c0-6 3.4-11.5 8.7-14.3l45.8-23.4c10.7-5.4 17.5-16.6 17.5-28.7c0-17.8-14.4-32.3-32-32.3l-57.1 0c-10.9 0-20.5 7.4-23.2 17.9l-.2 .7c-2.2 8.5-11 13.7-19.5 11.4s-13.7-11-11.4-19.5l.2-.7zM232 352a24 24 0 1 1 48 0 24 24 0 1 1 -48 0z"/></svg>                </button>
                <template x-ref="template">
                    <div class="z-10 flex w-[calc(100vw-.65rem)] flex-col items-start gap-4 bg-white px-5 py-6 text-sm font-normal leading-normal text-gray-700 peer-hover:text-red-400 peer-has-[:focus-within]:text-red-400 sm:w-[max-content]"
                         role="tooltip" aria-label="What Our Ratings Mean Tooltip">
                        <span class="absolute -top-3 right-0 w-full leading-none">&nbsp;</span>
                        <div class="font-stretch-ultra-condensed text-xl font-bold leading-tight">What Our Ratings Mean
                        </div>
                        <hr class="!m-0 w-full border-gray-300">
                        <div class="flex flex-col items-start gap-4">
                            <ul class="!m-0 flex-col gap-1 !p-0">
                                                                    <li class="flex !leading-normal">5.0 - Exemplary: Near perfection, ground-breaking</li>
                                                                    <li class="flex !leading-normal">4.5 - Outstanding: Best in class, acts as a benchmark for measuring competitors</li>
                                                                    <li class="flex !leading-normal font-semibold">4.0 - Excellent: A performance, feature, or value leader in its class, with few shortfalls</li>
                                                                    <li class="flex !leading-normal">3.5 - Good: Does what the product should do, and does so better than many competitors</li>
                                                                    <li class="flex !leading-normal">3.0 - Average: Does what the product should do, and sits in the middle of the pack</li>
                                                                    <li class="flex !leading-normal">2.5 - Fair: We have some reservations, buy with caution</li>
                                                                    <li class="flex !leading-normal">2.0 - Subpar: We do not recommend, buy with extreme caution</li>
                                                                    <li class="flex !leading-normal">1.5 - Poor: Do not buy this product</li>
                                                                    <li class="flex !leading-normal">1.0 - Dismal: Don&#039;t even think about buying this product</li>
                                                            </ul>
                            <p>
                                Read Our
                                <a class="underline" data-module="Ratings_Tooltip" data-element="Tooltip_button"
                                   data-item="link" href="/about/pcmagcom-mission-statement"
                                   aria-label="Editorial Mission Statement" x-track-ga-click>Editorial Mission Statement</a>
                                and
                                <a class="underline" data-module="Ratings_Tooltip" data-element="Tooltip_button"
                                   data-item="link" href="/about/how-we-test-everything-we-review"
                                   aria-label="Testing Methodologies" x-track-ga-click>Testing Methodologies</a>.
                            </p>
                        </div>
                        <button class="absolute right-4" aria-label="Close What Our Ratings Mean Tooltip"
                                x-on:click="$refs.trigger._tippy.hide()">
                            <svg class="size-4 text-red-400 fill-current hover:text-red-500" aria-hidden="true" data-prefix="fal" data-icon="times" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M193.94 256 296.5 153.44l21.15-21.15c3.12-3.12 3.12-8.19 0-11.31l-22.63-22.63c-3.12-3.12-8.19-3.12-11.31 0L160 222.06 36.29 98.34c-3.12-3.12-8.19-3.12-11.31 0L2.34 120.97c-3.12 3.12-3.12 8.19 0 11.31L126.06 256 2.34 379.71c-3.12 3.12-3.12 8.19 0 11.31l22.63 22.63c3.12 3.12 8.19 3.12 11.31 0L160 289.94 262.56 392.5l21.15 21.15c3.12 3.12 8.19 3.12 11.31 0l22.63-22.63c3.12-3.12 3.12-8.19 0-11.31L193.94 256z"/></svg>                        </button>
                    </div>
                </template>
            </div>
        </div>
    </div>
            <div class="flex flex-col gap-2">
                <h3 class="font-stretch-ultra-condensed text-lg font-semibold uppercase">The Bottom Line</h3>
                <p class="text-base leading-normal">Apptivo provides a highly customizable, feature-rich CRM experience with all the tools and analytics your small business needs.</p>
            </div>
            <div class="grid grid-cols-[1fr,minmax(6rem,auto)] gap-4 border-gray-300 pb-4 border-b-1">
            <span
              class="col-span-2 border-b-1 border-gray-300 pb-4 text-sm font-normal leading-tight text-gray-600">Per User, Per Month, Starts at $15.00</span>
                            <div class="col-span-2 grid grid-cols-subgrid items-center">
                <div class="flex flex-wrap gap-x-2 text-sm font-bold leading-tight">
                                            <span class="">Compare Quotes and Save</span>
                                                            </div>
                <a href="https://cc.pcmag.com/v1/otc/01r1WRIAJykbQgN4oGQ8FSi?merchant=00RP3K8G6aIU2QlT8lk4Rzd&url=https%3A%2F%2Fwww.mvfef.com%2F2MD5D1H%2FZMTXMR%2F%3Fsource_id%3DApptivo&template=review-page&module=score-card-persistent&element=buy-button&item=offer&position=1&element_label=See+It&u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&object_type=review&object_uuid=07qORjq5pBtqoefNeDmjhpg&product_uuid=05t8TNwVsOU5anJ8ALLHOKK" data-commerce="1" target="_blank" title="(Opens in a new tab)" rel="sponsored" data-parent-group="affiliate-link" class="group mr-[3px]" aria-label="Apptivo CRM" x-track-ga-click="1" data-element="buy-button" data-action="offer" data-item="offer" data-position="1" data-module="score-card-persistent">
    <span class="shadow-solid-button w-full">
            See It
    </span>
</a>            </div>
                        </div>
    <div class="text-xs">
    PCMag editors select and review products
    <a class="underline" href="https://www.pcmag.com/about/pcmagcom-mission-statement" aria-label="How We Test Everything We Review">independently</a>.
    If you buy through affiliate links, we may earn commissions, which help support our
    <a class="underline" href="https://www.pcmag.com/about/how-we-test-everything-we-review">testing</a>.

</div>
        </div>
    </div>
</section>
                            <section class="container mb-8 grid grid-cols-1 xl:grid-cols-[1fr,300px] xl:gap-6" id="review"
             aria-label="Apptivo CRM Review">
        <div class="w-full min-w-0 flex-shrink">
            <div class="flex flex-col">
                <section class="rich-text mx-auto mb-8 flex w-full max-w-3xl flex-wrap items-stretch border-b border-gray-300 py-8 lg:my-8 lg:border-y"
             id="pros-cons" aria-labelledby="pros-cons">
        <h2 class="!mb-6 md:!mb-8" id="pros-cons">Pros & Cons</h2>
        <div class="!m-0 grid grid-cols-1 gap-6 text-base font-medium sm:grid-cols-2 sm:gap-8">
            <ul class="!m-0 flex flex-col gap-4 !p-0 md:!pl-6">
                                    <li class="flex items-baseline gap-4 !leading-tight">
                        <svg class="text-green-400 size-4 min-w-4" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                        <span>Customizable dashboards
</span>
                    </li>
                                    <li class="flex items-baseline gap-4 !leading-tight">
                        <svg class="text-green-400 size-4 min-w-4" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                        <span>Extremely detailed lead profiles
</span>
                    </li>
                                    <li class="flex items-baseline gap-4 !leading-tight">
                        <svg class="text-green-400 size-4 min-w-4" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                        <span>Robust deal creation tools
</span>
                    </li>
                                    <li class="flex items-baseline gap-4 !leading-tight">
                        <svg class="text-green-400 size-4 min-w-4" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                        <span>Extensive analytics
</span>
                    </li>
                                    <li class="flex items-baseline gap-4 !leading-tight">
                        <svg class="text-green-400 size-4 min-w-4" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                        <span>Integrates with third-party services and other Apptivo apps</span>
                    </li>
                            </ul>
            <ul class="!m-0 flex flex-col gap-4 !p-0">
                                    <li class="flex items-baseline gap-4 !leading-tight">
                        <svg class="text-black size-4 min-w-4" width="14" height="2" viewBox="0 0 14 2" fill="currentColor" xmlns="http://www.w3.org/2000/svg">
    <path fill-rule="evenodd" clip-rule="evenodd"
        d="M13.6666 0.333313V1.66665H0.333252V0.333313H13.6666Z" fill="currentColor" />
</svg>                        <span>Interface can be difficult to navigate
</span>
                    </li>
                                    <li class="flex items-baseline gap-4 !leading-tight">
                        <svg class="text-black size-4 min-w-4" width="14" height="2" viewBox="0 0 14 2" fill="currentColor" xmlns="http://www.w3.org/2000/svg">
    <path fill-rule="evenodd" clip-rule="evenodd"
        d="M13.6666 0.333313V1.66665H0.333252V0.333313H13.6666Z" fill="currentColor" />
</svg>                        <span>No AI tools</span>
                    </li>
                            </ul>
        </div>
    </section>
                <section class="rich-text mx-auto mb-8 w-full max-w-3xl" aria-labelledby="specs" x-data="{ 'open': false }">
        <h2 class="!mb-6 md:!mb-8" id="specs">Apptivo CRM Specs</h2>
        <table class="default table w-full table-fixed text-base">
            <thead class="sr-only">
                <tr>
                    <th>Name</th>
                    <th>Value</th>
                </tr>
            </thead>
            <tbody class="transition-all [&>tr:nth-of-type(n+6)]:hidden"
                   :class="{ '[&>tr:nth-of-type(n+6)]:!table-row': open }">
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Document Library</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Live Chat</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-red-400" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 352 512"><path fill="currentColor" d="m242.72 256 100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Chatbot/Conversational AI</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-red-400" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 352 512"><path fill="currentColor" d="m242.72 256 100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Multi-Currency Support</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Pipeline Management</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-red-400" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 352 512"><path fill="currentColor" d="m242.72 256 100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Integrated Email Marketing</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Analytics</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-red-400" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 352 512"><path fill="currentColor" d="m242.72 256 100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Custom Dashboards</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-red-400" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 352 512"><path fill="currentColor" d="m242.72 256 100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Email Routing</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-red-400" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 352 512"><path fill="currentColor" d="m242.72 256 100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">REST API</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">24-Hour Support</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Phone Support</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">User Forums</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-red-400" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 352 512"><path fill="currentColor" d="m242.72 256 100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Builds Forms to Collect Data</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Automated Responses</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Creates Pipelines for Leads</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-green-400" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                                    </td>
                    </tr>
                                    <tr class="odd:bg-[#F9FAFB] even:bg-white">
                        <td class="hyphens break-words px-6 py-4 font-semibold">Automatically Collects Social Networking Data</td>
                        <td class="py-4 pr-6 text-left">
                                                            <svg class="inline-block size-6 text-red-400" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 352 512"><path fill="currentColor" d="m242.72 256 100.07-100.07c12.28-12.28 12.28-32.19 0-44.48l-22.24-22.24c-12.28-12.28-32.19-12.28-44.48 0L176 189.28 75.93 89.21c-12.28-12.28-32.19-12.28-44.48 0L9.21 111.45c-12.28 12.28-12.28 32.19 0 44.48L109.28 256 9.21 356.07c-12.28 12.28-12.28 32.19 0 44.48l22.24 22.24c12.28 12.28 32.2 12.28 44.48 0L176 322.72l100.07 100.07c12.28 12.28 32.2 12.28 44.48 0l22.24-22.24c12.28-12.28 12.28-32.19 0-44.48L242.72 256z"/></svg>                                                    </td>
                    </tr>
                            </tbody>
        </table>
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                <article class="rich-text w-full" data-autopogo data-parent-group="content-body">
                                        <section data-section="0" class="rich-text mt-8 border-b border-gray-300"><p data-block="0">Apptivo differs from most <a href="https://www.pcmag.com/picks/the-best-crm-software" target="_self"><u>customer relationship management (CRM)</u></a> software we've reviewed in that its CRM tools are just one part of a broader app suite that covers finance, HR, inventory management, and marketing aspects of your business. We focus on Apptivo's core CRM experience here, which impresses thanks to its flexible dashboards, granular lead profiles, and excellent deal creation capabilities. It also provides detailed analytics and integrates with plenty of first- and third-party tools. Apptivo is worth considering for all of those reasons, though the equally versatile <a href="https://www.pcmag.com/reviews/zoho-crm" target="_self"><u>Zoho CRM</u></a> remains our Editors' Choice winner because of its more intuitive interface and useful collection of AI tools.</p></section><section data-section="1" x-data="{ 'show': true }" class="rich-text flex flex-col border-b border-gray-300"><button x-on:click="show = !show" x-track-ga-click="" :aria-expanded="show" data-module="Content_Body" data-element="Inline_Collapsible_Div" data-item="collapsible_div" data-title="How Much Does Apptivo Cost?" data-position="1" aria-label="Expand/Collapse How Much Does Apptivo Cost?" class="rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10"><h2 id="how-much-does-apptivo-cost" class="flex-1 !mb-0 !leading-tight text-left">How Much Does Apptivo Cost?</h2><span class="relative top-1 w-fit transition-all group-hover:text-red-400" :class="{ 'text-red-400': show, 'rotate-180': !show }"><svg aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 448 512" class="size-6"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"></path></svg></span></button><div x-show="show" :aria-hidden="!show" x-collapse="" class="rich-text"><p data-block="1">Apptivo offers three subscription plans. The differences between the plans aren't just related to specific features but also the number of apps and customizations you can use. In Apptivo parlance, an "app" is a modular unit of specific functionality; in other words, you need to use several apps to have a fully functional CRM.</p><p data-block="1">The Lite plan is the cheapest at $15 per user per month (billed annually). This plan includes 18 apps with 100 custom fields per app, 25 workflows, and eight custom dashboards. It allows you to set up integrations with a handful of business tools, including <a href="https://www.pcmag.com/reviews/dropbox" target="_self">Dropbox</a>, <a href="https://www.pcmag.com/reviews/google-workspace" target="_self"><u>Google Workspace</u></a>, and <a href="https://www.pcmag.com/reviews/microsoft-365-personal" target="_self"><u>Microsoft 365</u></a>. </p><p data-block="1">The next tier, Premium, costs $25 per user per month (billed annually). Premium supports 46 apps with 250 custom fields per app, 75 workflows, and 25 custom dashboards. This tier also offers more third-party integration options than Lite, including <a href="https://www.pcmag.com/reviews/paypal" target="_self">PayPal</a>, <a href="https://phoenix-preview.pcmag.com/reviews/slack" target="_blank" title="(Opens in a new tab)">Slack</a>, and Stripe.</p><section class="relative clear-both my-16 max-w-3xl leading-normal" id="related-reviews" data-parent-group="similar-products" data-block="1">
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                        <a href="https://cc.pcmag.com/v1/otc/01r1WRIAJykbQgN4oGQ8FSi?merchant=03zRKTb4fEU8cXse184Gh0g&amp;url=https%3A%2F%2Fcpc-capture.zdcommerce.io%2Fclick%2F92x1ml%3Ftracking%3D__GUID__&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=1&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=03OnRzHWmRLDLVip0mfjA4S" data-commerce="1" target="_blank" title="(Opens in a new tab)" rel="sponsored" data-parent-group="affiliate-link" class="group justify-self-center" aria-label="Zoho CRM" x-track-ga-click="1" data-element="product-tile" data-action="buy-button" data-item="buy-button" data-position="1" data-module="similar-products-carousel">
    <span class="shadow-solid-button min-w-24 max-w-48">
            See It
    </span>
</a>                                                                <a data-module="similar-products-carousel" data-element="product-tile" data-item="review-link" data-position="1" href="/reviews/zoho-crm" aria-label="Zoho CRM Product Review" class="justify-self-center self-end text-sm underline text-gray-500" x-track-ga-click>Read Our Review</a>
                                    </div>
                            <div class="swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box">
                                            <div class="flex">
                            <img class="aspect-video !size-full select-none object-contain" data-image-loader="https://i.pcmag.com/imagery/reviews/035nhsItTloLUm4UnBcNV69-10.fit_lpad.size_238x139.v1759500598.png" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" alt="Salesforce logo">
                        </div>
                                        <h3 class="font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight">
                        
                        Salesforce Starter Suite
                    </h3>
                    <div class="flex flex-col items-center gap-2 text-red-400 justify-end">
                                                                            <div class="flex items-center gap-2 text-sm font-bold leading-tight">
                                <div class="flex gap-1">
                        <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>        
        
                                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"></path></svg>                        </div>
                                <div>4.0</div>
                                <div>Excellent</div>
                            </div>
                                            </div>
                                            <div class="flex flex-col  items-center text-base font-bold leading-tight justify-start">
                                                            <div class="text-gray-700">
                                    Visit Site
                                                                            <span class="text-xs font-normal text-gray-600"> at
                                            Salesforce.com</span>
                                                                    </div>
                                                                                </div>
                        <a href="https://cc.pcmag.com/v1/otc/01r1WRIAJykbQgN4oGQ8FSi?merchant=00XxzgPlmD3X1FYv2XfBXht&amp;url=https%3A%2F%2Fappwiki.nl%2Flink%2Fbrand%2FneCHgPaYUPKbqdL8jzBrAY2InAkrM690&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=2&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=00OUIhaXe2cKE1F2W7XK6EY" data-commerce="1" target="_blank" title="(Opens in a new tab)" rel="sponsored" data-parent-group="affiliate-link" class="group justify-self-center" aria-label="Salesforce Starter" x-track-ga-click="1" data-element="product-tile" data-action="buy-button" data-item="buy-button" data-position="2" data-module="similar-products-carousel">
    <span class="shadow-solid-button min-w-24 max-w-48">
            See It
    </span>
</a>                                                                <a data-module="similar-products-carousel" data-element="product-tile" data-item="review-link" data-position="2" href="/reviews/salesforce-starter" aria-label="Salesforce Starter Suite Product Review" class="justify-self-center self-end text-sm underline text-gray-500" x-track-ga-click>Read Our Review</a>
                                    </div>
                            <div class="swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box">
                                            <div class="flex">
                            <img class="aspect-video !size-full select-none object-contain" data-image-loader="https://i.pcmag.com/imagery/reviews/068ihJFxa9hBEC4x39SyWiH-30.fit_lpad.size_238x139.v1759506102.png" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" alt="HubSpot logo">
                        </div>
                                        <h3 class="font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight">
                        
                        HubSpot Smart CRM
                    </h3>
                    <div class="flex flex-col items-center gap-2 text-red-400 justify-end">
                                                                            <div class="flex items-center gap-2 text-sm font-bold leading-tight">
                                <div class="flex gap-1">
                        <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>        
        
                                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"></path></svg>                        </div>
                                <div>4.0</div>
                                <div>Excellent</div>
                            </div>
                                            </div>
                                            <div class="flex flex-col  items-center text-base font-bold leading-tight justify-start">
                                                                                </div>
                        <a href="https://cc.pcmag.com/v1/otc/01r1WRIAJykbQgN4oGQ8FSi?merchant=052IHDYhPLxRMeHgvxQaAQ8&amp;url=https%3A%2F%2Fcpc-capture.zdcommerce.io%2Fclick%2FXBwge%3Ftracking%3D__GUID__&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=3&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=02S884pwNM9a1NFOlSftKpT" data-commerce="1" target="_blank" title="(Opens in a new tab)" rel="sponsored" data-parent-group="affiliate-link" class="group justify-self-center" aria-label="HubSpot CRM" x-track-ga-click="1" data-element="product-tile" data-action="buy-button" data-item="buy-button" data-position="3" data-module="similar-products-carousel">
    <span class="shadow-solid-button min-w-24 max-w-48">
            See It
    </span>
</a>                                                                <a data-module="similar-products-carousel" data-element="product-tile" data-item="review-link" data-position="3" href="/reviews/hubspot-crm" aria-label="HubSpot Smart CRM Product Review" class="justify-self-center self-end text-sm underline text-gray-500" x-track-ga-click>Read Our Review</a>
                                    </div>
                            <div class="swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box">
                                            <div class="flex">
                            <img class="aspect-video !size-full select-none object-contain" data-image-loader="https://i.pcmag.com/imagery/reviews/01g5ZV5p1TrMRY4c6yMVtUy-36.fit_lpad.size_238x139.v1747235942.png" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" alt="Insightly logo">
                        </div>
                                        <h3 class="font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight">
                        
                        Insightly CRM
                    </h3>
                    <div class="flex flex-col items-center gap-2 text-red-400 justify-end">
                                                                            <div class="flex items-center gap-2 text-sm font-bold leading-tight">
                                <div class="flex gap-1">
                        <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>        
        
                                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"></path></svg>                        </div>
                                <div>4.0</div>
                                <div>Excellent</div>
                            </div>
                                            </div>
                                            <div class="flex flex-col  items-center text-base font-bold leading-tight justify-start">
                                                                                </div>
                        <a href="https://cc.pcmag.com/v1/otc/01r1WRIAJykbQgN4oGQ8FSi?merchant=000BqDjVyd3v2LrdHaezHEk&amp;url=https%3A%2F%2Fwww.mvfef.com%2F2MD5D1H%2FZMTXMR%2F%3Fsource_id%3DInsightly&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=4&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=00TvtzxM3g1dbxRLAeu0GO6" data-commerce="1" target="_blank" title="(Opens in a new tab)" rel="sponsored" data-parent-group="affiliate-link" class="group justify-self-center" aria-label="Insightly" x-track-ga-click="1" data-element="product-tile" data-action="buy-button" data-item="buy-button" data-position="4" data-module="similar-products-carousel">
    <span class="shadow-solid-button min-w-24 max-w-48">
            See It
    </span>
</a>                                                                <a data-module="similar-products-carousel" data-element="product-tile" data-item="review-link" data-position="4" href="/reviews/insightly-crm" aria-label="Insightly CRM Product Review" class="justify-self-center self-end text-sm underline text-gray-500" x-track-ga-click>Read Our Review</a>
                                    </div>
                            <div class="swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box">
                                            <div class="flex">
                            <img class="aspect-video !size-full select-none object-contain" data-image-loader="https://i.pcmag.com/imagery/reviews/02supCCaiFSd69uB74j0n0W-30.fit_lpad.size_238x139.v1744991543.png" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" alt="Less Annoying CRM logo">
                        </div>
                                        <h3 class="font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight">
                        
                        Less Annoying CRM
                    </h3>
                    <div class="flex flex-col items-center gap-2 text-red-400 justify-end">
                                                                            <div class="flex items-center gap-2 text-sm font-bold leading-tight">
                                <div class="flex gap-1">
                        <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>        
        
                                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"></path></svg>                        </div>
                                <div>4.0</div>
                                <div>Excellent</div>
                            </div>
                                            </div>
                                            <div class="flex flex-col  items-center text-base font-bold leading-tight justify-start">
                                                                                </div>
                        <a href="https://cc.pcmag.com/v1/otc/01r1WRIAJykbQgN4oGQ8FSi?merchant=078pLFHY2mJrd98NXQjo4PT&amp;url=https%3A%2F%2Fcpc-capture.zdcommerce.io%2Fclick%2Ff8b30ef8-639c-45ca-9026-351db419a81a%3Furl%3Dhttps%253A%252F%252Faccount.lessannoyingcrm.com%252Fad%252Fpcmag%26tracking%3D__GUID__&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=5&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=03pKS1VgKR0XS3oVRsj674a" data-commerce="1" target="_blank" title="(Opens in a new tab)" rel="sponsored" data-parent-group="affiliate-link" class="group justify-self-center" aria-label="Less Annoying CRM" x-track-ga-click="1" data-element="product-tile" data-action="buy-button" data-item="buy-button" data-position="5" data-module="similar-products-carousel">
    <span class="shadow-solid-button min-w-24 max-w-48">
            See It
    </span>
</a>                                                                <a data-module="similar-products-carousel" data-element="product-tile" data-item="review-link" data-position="5" href="/reviews/less-annoying-crm" aria-label="Less Annoying CRM Product Review" class="justify-self-center self-end text-sm underline text-gray-500" x-track-ga-click>Read Our Review</a>
                                    </div>
                            <div class="swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box">
                                            <div class="flex">
                            <img class="aspect-video !size-full select-none object-contain" data-image-loader="https://i.pcmag.com/imagery/reviews/04Ipr08NuRZ99vLFhXtJV4M-29.fit_lpad.size_238x139.v1746560174.png" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" alt="SugarCRM logo">
                        </div>
                                        <h3 class="font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight">
                        
                        SugarCRM Sugar Sell
                    </h3>
                    <div class="flex flex-col items-center gap-2 text-red-400 justify-end">
                                                                            <div class="flex items-center gap-2 text-sm font-bold leading-tight">
                                <div class="flex gap-1">
                        <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"></path></svg>        
        
                                    <svg class="size-3 inline-block" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"></path></svg>                        </div>
                                <div>4.0</div>
                                <div>Excellent</div>
                            </div>
                                            </div>
                                            <div class="flex flex-col  items-center text-base font-bold leading-tight justify-start">
                                                                                </div>
                        <a href="https://cc.pcmag.com/v1/otc/01r1WRIAJykbQgN4oGQ8FSi?merchant=05qLjwFoJTaYgFPEKPxHgCE&amp;url=https%3A%2F%2Fwww.mvfef.com%2F2MD5D1H%2FZMTXMR%2F%3Fsource_id%3DSugar&amp;template=review-page&amp;module=similar-products-carousel&amp;element=product-tile&amp;item=buy-button&amp;position=6&amp;element_label=See+It&amp;u=https%3A%2F%2Fwww.pcmag.com%2Freviews%2Fapptivo-crm&amp;object_type=review&amp;object_uuid=07qORjq5pBtqoefNeDmjhpg&amp;product_uuid=02z0xUqqWTxwKiidhS0U56I" data-commerce="1" target="_blank" title="(Opens in a new tab)" rel="sponsored" data-parent-group="affiliate-link" class="group justify-self-center" aria-label="SugarCRM Sugar Sell" x-track-ga-click="1" data-element="product-tile" data-action="buy-button" data-item="buy-button" data-position="6" data-module="similar-products-carousel">
    <span class="shadow-solid-button min-w-24 max-w-48">
            See It
    </span>
</a>                                                                <a data-module="similar-products-carousel" data-element="product-tile" data-item="review-link" data-position="6" href="/reviews/sugarcrm" aria-label="SugarCRM Sugar Sell Product Review" class="justify-self-center self-end text-sm underline text-gray-500" x-track-ga-click>Read Our Review</a>
                                    </div>
                            <div class="swiper-slide row-span-6 mx-auto !grid grid-rows-subgrid gap-y-5 rounded-md bg-white p-5 pb-10 shadow-box">
                                            <div class="flex">
                            <img class="aspect-video !size-full select-none object-contain" data-image-loader="https://i.pcmag.com/imagery/reviews/03qF4GeCh9XbyxSlsw6PqpL-19.fit_lpad.size_238x139.v1743706510.png" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20238%20139'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" alt="Creatio logo">
                        </div>
                                        <h3 class="font-stretch-ultra-condensed justify-self-center text-center font-semibold leading-tight">
                        
                        Creatio CRM
                    </h3>
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                                <div>4.0</div>
                                <div>Excellent</div>
                            </div>
                                            </div>
                                                                <a data-module="similar-products-carousel" data-element="product-tile" data-item="review-link" data-position="7" href="/reviews/sales-creatio" aria-label="Creatio CRM Product Review" class="justify-self-center self-end text-sm underline text-gray-500 row-span-3" x-track-ga-click>Read Our Review</a>
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                        Freshsales
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                                <div>4.0</div>
                                <div>Excellent</div>
                            </div>
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    </section><p data-block="1">Apptivo's priciest plan, Ultimate, costs $40 per user per month (billed annually). It unlocks access to 57 apps with 350 custom fields per app, 150 workflows, and 50 custom dashboards. You also gain the ability to set up integrations with <a href="https://phoenix-preview.pcmag.com/picks/the-best-small-business-accounting-software" target="_blank" title="(Opens in a new tab)">accounting apps</a>, including <a href="https://phoenix-preview.pcmag.com/reviews/intuit-quickbooks-online" target="_blank" title="(Opens in a new tab)">Quickbooks</a> and <a href="https://phoenix-preview.pcmag.com/reviews/xero" target="_blank" title="(Opens in a new tab)">Xero</a>. For Enterprise plan pricing, you must contact Apptivo. </p><p data-block="1">For comparison, Zoho CRM starts at $14 per user per month (billed annually). This Standard tier includes all the basic CRM features and grants you access to the Zoho Marketplace of more than 900 apps. You have to upgrade to Zoho CRM's Enterprise plan ($40 per user per month, billed annually) to use its Zia AI assistant. If you&rsquo;re running a very small business, you should consider more affordable options like <a href="https://www.pcmag.com/reviews/freshsales-crm" target="_self"><u>Freshsales</u></a> (starting at $9 per user per month, billed annually) or <a href="https://www.pcmag.com/reviews/bigin-by-zoho-crm" target="_self"><u>Bigin by Zoho</u></a> (which has a decent free plan).</p><p data-block="1">All Apptivo plans include 24/7 customer support through email and live chat, along with 24/5 phone support. That gives it a clear advantage over other popular CRMs, such as Zoho CRM, which require you to pay extra for a similar level of support. Meanwhile, <a href="https://www.pcmag.com/reviews/pipedrive-crm" target="_self"><u>Pipedrive</u></a> limits phone support to higher-tier plans.</p></div></section><section data-section="2" x-data="{ 'show': true }" class="rich-text flex flex-col border-b border-gray-300"><button x-on:click="show = !show" x-track-ga-click="" :aria-expanded="show" data-module="Content_Body" data-element="Inline_Collapsible_Div" data-item="collapsible_div" data-title="Getting Started With Apptivo CRM" data-position="2" aria-label="Expand/Collapse Getting Started With Apptivo CRM" class="rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10"><h2 id="getting-started-with-apptivo-crm" class="flex-1 !mb-0 !leading-tight text-left">Getting Started With Apptivo CRM</h2><span class="relative top-1 w-fit transition-all group-hover:text-red-400" :class="{ 'text-red-400': show, 'rotate-180': !show }"><svg aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 448 512" class="size-6"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"></path></svg></span></button><div x-show="show" :aria-hidden="!show" x-collapse="" class="rich-text"><p data-block="2">During Apptivo&rsquo;s onboarding process, it suggests industry-appropriate apps you can use to customize your dashboard. This helps prevent the decision paralysis you might feel if you had to choose from the full range of 65-plus apps. You can also schedule a demo with an Apptivo specialist to help you determine which apps you need.</p><img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" class="" data-image-loader="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-34.png" data-lazy-sized alt="Apptivo onboarding screen" data-image-path="reviews/07qORjq5pBtqoefNeDmjhpg-34.png" data-block="2"><div style="line-height:1.25 !important" class="-mt-4 mb-8" data-block="2">
    <small>Apptivo allows you to customize your experience by business type (Credit: Apptivo/PCMag)</small>
</div><p data-block="2">I installed Contacts, Customers, Lead Management, Invoicing, and Proposal/Price Quote to test Apptivo&rsquo;s capabilities as a CRM. From there, Apptivo directed me to a task-oriented calendar screen. A sidebar menu here includes quick links to sections like your Apptivo inbox, call log, and task list.</p><p data-block="2">I switched the home page's Default App View to the CRM option to help me focus on lead management and opportunities (Apptivo&rsquo;s version of deals). You can also modify the menu&rsquo;s appearance and rearrange the apps to your preference. This level of customization is excellent, and only Zoho CRM gives you more options. </p><img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" class="" data-image-loader="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-35.png" data-lazy-sized alt="Apptivo customization options" data-image-path="reviews/07qORjq5pBtqoefNeDmjhpg-35.png" data-block="2"><div style="line-height:1.25 !important" class="-mt-4 mb-8" data-block="2">
    <small>Apptivo's UI is more customizable than most other CRMs (Credit: Apptivo/PCMag)</small>
</div><p data-block="2">Next, I headed to the Leads area, where I encountered a bit of trouble: This section has a Create button but no Import<em> </em>button. Selecting Create opens a contact profile where you can add a full set of contact details, information about the customer&rsquo;s behavior (including hobbies), and social media profiles. However, I still didn&rsquo;t see an area for importing leads.</p><p data-block="2">I finally found the Import option when I clicked the More (...) button at the top right of the interface. From there, I was able to import a CSV. I didn't like how I had to manually map the spreadsheet to Apptivo fields&mdash;other CRMs automate this process&mdash;but the fields were easy enough to navigate, and I completed the process in under two minutes. You can also import contacts from your Gmail or Yahoo account, but not from Outlook or other CRMs.</p><p data-block="2">Finally, I went to the Employees app to add team members. An employee profile consists of their name, email address, and department, and you can assign security roles to manage permissions.</p><img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" class="" data-image-loader="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-36.png" data-lazy-sized alt="Editing employee records in Apptivo" data-image-path="reviews/07qORjq5pBtqoefNeDmjhpg-36.png" data-block="2"><div style="line-height:1.25 !important" class="-mt-4 mb-8" data-block="2">
    <small>Employee records allow you to control who has access to what CRM functions (Credit: Apptivo/PCMag)</small>
</div></div></section><section data-section="3" x-data="{ 'show': true }" class="rich-text flex flex-col border-b border-gray-300"><button x-on:click="show = !show" x-track-ga-click="" :aria-expanded="show" data-module="Content_Body" data-element="Inline_Collapsible_Div" data-item="collapsible_div" data-title="Working With Contacts" data-position="3" aria-label="Expand/Collapse Working With Contacts" class="rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10"><h2 id="working-with-contacts" class="flex-1 !mb-0 !leading-tight text-left">Working With Contacts</h2><span class="relative top-1 w-fit transition-all group-hover:text-red-400" :class="{ 'text-red-400': show, 'rotate-180': !show }"><svg aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 448 512" class="size-6"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"></path></svg></span></button><div x-show="show" :aria-hidden="!show" x-collapse="" class="rich-text"><p data-block="3">Leads show up in a table view by default. You can use the Display menu to modify the information. Again, I had some trouble with the user experience, this time when I tried to switch to a Kanban view. I had to contact customer support to figure this out, which became a common theme. <a href="https://answers.apptivo.com/questions/13836/how-do-i-view-leads-in-kanban-view" target="_blank" title="(Opens in a new tab)">Here's how</a> to enable that view for Leads.</p><p data-block="3">Once I set up the Kanban view, I was able to see lead information and drag leads into new sections of the board based on their interactions. One odd downside is that you have to refresh the page for leads to show up in the areas you move them to.</p><img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" class="" data-image-loader="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-37.png" data-lazy-sized alt="Apptivo Kanban views" data-image-path="reviews/07qORjq5pBtqoefNeDmjhpg-37.png" data-block="3"><div style="line-height:1.25 !important" class="-mt-4 mb-8" data-block="3">
    <small>Apptivo offers Kanban boards for most data views (Credit: Apptivo/PCMag)</small>
</div><p data-block="3">Clicking on an individual lead opens a profile where you can view relevant contact information. You also see several icons at the top for tasks like emailing the lead and scheduling a follow-up. You can see more information about your interactions with a lead by clicking the More (...) button at the top of a profile.</p><p data-block="3">On the one hand, the level of information you can view here is excellent. On the other hand, I disliked having to move to a different page to view scheduled events and other notes. It feels more cumbersome than managing contacts in other <a href="/picks/the-best-crm-software" data-element="link-injector" x-track-ga-click>CRM software</a> like Freshsales and Pipedrive.</p><div class="safari:invisible chrome:invisible" data-block="3">
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    </div><p data-block="3">Note that Apptivo distinguishes between Leads and Customers. Leads (and Contacts) are individuals; Customers are businesses. You can connect multiple Leads or Contacts to a single Customer, which makes it easier to track interactions with multiple employees at a business you&rsquo;re negotiating with. B2C companies can ignore the Customers app and focus on Leads.</p></div></section><section data-section="4" x-data="{ 'show': true }" class="rich-text flex flex-col border-b border-gray-300"><button x-on:click="show = !show" x-track-ga-click="" :aria-expanded="show" data-module="Content_Body" data-element="Inline_Collapsible_Div" data-item="collapsible_div" data-title="Opportunities Are the Focal Point" data-position="4" aria-label="Expand/Collapse Opportunities Are the Focal Point" class="rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10"><h2 id="opportunities-are-the-focal-point" class="flex-1 !mb-0 !leading-tight text-left">Opportunities Are the Focal Point</h2><span class="relative top-1 w-fit transition-all group-hover:text-red-400" :class="{ 'text-red-400': show, 'rotate-180': !show }"><svg aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 448 512" class="size-6"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"></path></svg></span></button><div x-show="show" :aria-hidden="!show" x-collapse="" class="rich-text"><p data-block="4">The Opportunities<em> </em>section of Apptivo is where you create and manage deals. Like Leads, this area uses a table view by default, but you can switch to a Kanban view via the settings.</p><p data-block="4">Opportunity creation options are extensive, with fields for things like connected PDFs and relevant campaigns, but you need to fill in just three: Name (the name of the deal), Close Date (when you aim to close the deal), and Assigned To (the employee who will work on this opportunity). Opportunities show up automatically on the Kanban board, and you can drag and drop them to new areas as they move through your sales pipeline.</p><img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" class="" data-image-loader="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-38.png" data-lazy-sized alt="Apptivo opportunities Kanban view" data-image-path="reviews/07qORjq5pBtqoefNeDmjhpg-38.png" data-block="4"><div style="line-height:1.25 !important" class="-mt-4 mb-8" data-block="4">
    <small>The Opportunities view is the primary way to track deals in Apptivo (Credit: Apptivo/PCMag)</small>
</div><p data-block="4">Clicking on an opportunity opens a profile similar to the Lead profile. You can view the most important details here, such as the close date and contact. Buttons at the top of the profile allow you to add notes about your last call or schedule a follow-up. You won&rsquo;t see details of past interactions here, though; those are accessible via the More (...) button<em>,</em> which opens another page. Again, I found this process cumbersome compared with tools like Freshsales, but the customization potential outweighs the frustration of a few extra clicks.</p><p data-block="4">Tasks you create here&mdash;and in other areas of Apptivo&mdash;automatically show up on your Agenda, which you can sync with Google Calendar. You can further integrate individual tasks with Google Tasks. If you use Office 365, you can sync events to Outlook's calendar.</p><p data-block="4">I was confused by the lack of clear options for <a href="https://www.pcmag.com/picks/the-best-email-marketing-software" target="_self">emails</a>, which I eventually found in the Settings section of the Opportunities app. Here, you can build templates for emails and SMS messages. You can send these manually or connect them to automated workflows using the Triggers function. You can also create automated multi-email sequences, which you can send in bulk to specific groups or your entire contact list.</p><p data-block="4">You can add the Contact Center app to schedule and conduct calls within Apptivo. It automatically logs calls and analyzes notes to evaluate each sales representative&rsquo;s time spent on calls, success rate, and other metrics. You can also use the Contact Center app to streamline support calls for existing customers and run a tech support line.</p><p data-block="4">Apptivo also offers an Emails<em> </em>app, which lets you manage individual and team inboxes and can sync with your Gmail or Outlook inbox. I found this app less intuitive than those for Bigin by Zoho and Freshsales, but it works well once you get a feel for it.</p></div></section><section data-section="5" x-data="{ 'show': true }" class="rich-text flex flex-col border-b border-gray-300"><button x-on:click="show = !show" x-track-ga-click="" :aria-expanded="show" data-module="Content_Body" data-element="Inline_Collapsible_Div" data-item="collapsible_div" data-title="Reporting and Analytics" data-position="5" aria-label="Expand/Collapse Reporting and Analytics" class="rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10"><h2 id="reporting-and-analytics" class="flex-1 !mb-0 !leading-tight text-left">Reporting and Analytics</h2><span class="relative top-1 w-fit transition-all group-hover:text-red-400" :class="{ 'text-red-400': show, 'rotate-180': !show }"><svg aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 448 512" class="size-6"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"></path></svg></span></button><div x-show="show" :aria-hidden="!show" x-collapse="" class="rich-text"><p data-block="5">Analytics are accessible via the Opportunities app from the Dashboard sidebar menu. The first area shows the dollar value of all the deals in your pipeline, how much you&rsquo;ll earn from completed deals, and other basic information about your company&rsquo;s performance.</p><img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" class="" data-image-loader="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-39.png" data-lazy-sized alt="Apptivo CRM analytics" data-image-path="reviews/07qORjq5pBtqoefNeDmjhpg-39.png" data-block="5"><div style="line-height:1.25 !important" class="-mt-4 mb-8" data-block="5">
    <small>Apptivo's reporting and analytics features are extensive (Credit: Apptivo/PCMag)</small>
</div><p data-block="5">The Pipeline by Stage<em> </em>report displays the value of deals in each stage of the pipeline, along with a breakdown of each sales rep&rsquo;s pipelines. This can help you understand the tasks on which individual sales representatives should focus.</p><p data-block="5">Other areas include Sales Funnel<em> </em>(pipeline stages in a sales funnel format) and 12 Month Pipeline (a graph of deals closed/profits earned each month). You can also see a detailed analysis of your wins, losses, and lead management, all of which help you understand who your top-performing sales reps are and who needs support to improve.</p><p data-block="5">Apptivo limits your ability to control how information appears here, but you can add other types of reports via the settings. As such, you get near-complete control of the data you&rsquo;re tracking at any given time.</p><img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20768%20432'%3E%3Crect%20fill='%23f7f7f7'%20/%3E%3C/svg%3E" class="" data-image-loader="https://i.pcmag.com/imagery/reviews/07qORjq5pBtqoefNeDmjhpg-40.png" data-lazy-sized alt="Apptivo reporting pipelines by stage" data-image-path="reviews/07qORjq5pBtqoefNeDmjhpg-40.png" data-block="5"><div style="line-height:1.25 !important" class="-mt-4 mb-8" data-block="5">
    <small>Apptivo's pipeline reports help you track your company's sales progress (Credit: Apptivo/PCMag)</small>
</div></div></section><section data-section="6" x-data="{ 'show': true }" class="rich-text flex flex-col border-b border-gray-300"><button x-on:click="show = !show" x-track-ga-click="" :aria-expanded="show" data-module="Content_Body" data-element="Inline_Collapsible_Div" data-item="collapsible_div" data-title="Apps, Integrations, and AI" data-position="6" aria-label="Expand/Collapse Apps, Integrations, and AI" class="rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10"><h2 id="apps-integrations-and-ai" class="flex-1 !mb-0 !leading-tight text-left">Apps, Integrations, and AI</h2><span class="relative top-1 w-fit transition-all group-hover:text-red-400" :class="{ 'text-red-400': show, 'rotate-180': !show }"><svg aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 448 512" class="size-6"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"></path></svg></span></button><div x-show="show" :aria-hidden="!show" x-collapse="" class="rich-text"><p data-block="6">Apptivo has an app for almost every business task imaginable. Among the most relevant are those for finances, product/inventory management, and <a href="https://www.pcmag.com/picks/the-best-project-management-software" target="_self">project management</a>. Just keep in mind that some apps require higher-tier plans.</p><p data-block="6">You don&rsquo;t need to move your entire workflow to Apptivo, though. As mentioned, it integrates with a variety of third-party business apps across the accounting, communication, <a href="https://www.pcmag.com/picks/the-best-business-cloud-storage-and-file-sharing-providers" target="_self">file storage</a>, payment processing, and <a href="https://www.pcmag.com/picks/best-productivity-apps" target="_self">productivity</a> categories. Other CRMs aren't part of that list, however.</p><p data-block="6">One knock against Apptivo is that it lacks the modern AI content-generation tools of others like Freshales and Zoho CRM. I don&rsquo;t consider this a huge drawback&mdash;most AI-generated content is so generic that it requires significant edits to produce something worth sending out. However, you might find other AI features helpful. Zoho CRM's Zia AI, for example, can predict outcomes based on previous deals, generate estimated sales goals, and more.</p></div></section><section data-section="7" x-data="{ 'show': true }" class="rich-text flex flex-col border-b border-gray-300"><button x-on:click="show = !show" x-track-ga-click="" :aria-expanded="show" data-module="Content_Body" data-element="Inline_Collapsible_Div" data-item="collapsible_div" data-title="Verdict: A Flexible Collection of CRM Apps" data-position="7" aria-label="Expand/Collapse Verdict: A Flexible Collection of CRM Apps" class="rich-text flex items-start gap-6 my-8 group sm:gap-8 md:gap-10"><h2 id="verdict-a-flexible-collection-of-crm-apps" class="flex-1 !mb-0 !leading-tight text-left">Verdict: A Flexible Collection of CRM Apps</h2><span class="relative top-1 w-fit transition-all group-hover:text-red-400" :class="{ 'text-red-400': show, 'rotate-180': !show }"><svg aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 448 512" class="size-6"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"></path></svg></span></button><div x-show="show" :aria-hidden="!show" x-collapse="" class="rich-text"><p data-block="7">Apptivo is an excellent choice for larger SMBs in the market for a highly modular CRM with powerful tools for managing calls, deals, and emails. We especially like the in-depth profiles for its Leads and Opportunities apps, as well as all the customization options that allow you to set up the service in the way that makes the most sense for you and your team. Moreover, excellent support for the company's other apps means you can handle most of your business operations from one place. That said, Zoho CRM remains our Editors' Choice winner for the category; it's just as customizable, has a more modern interface, and outpaces Apptivo in its embrace of helpful AI tools.</p></div></section>
                    <section class="review-card mx-auto mb-8 flex max-w-3xl flex-col gap-8 border-b border-gray-300 py-12"
             id="apptivo-crm" data-parent-group="review-product-card"
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                                        <div class="flex flex-1 flex-col gap-2 leading-tight">
                        <div class="text-xl font-bold">Apptivo CRM</div>
                                                    <p class="text-lg">Best for Larger SMBs</p>
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        <span>4.0</span>
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                                            </div>
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                        <div class="font-bold uppercase">Pros</div>
                        <ul class="!m-0 flex flex-col gap-2 !p-0 [&>li:nth-of-type(n+4)]:hidden"
                            :class="{ '[&>li:nth-of-type(n+4)]:!flex': show }">
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                                    <svg class="text-green-400 flex-shrink-0 size-4 mt-1" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                    <div>Customizable dashboards
</div>
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                                                            <li class="flex gap-4 text-base !leading-normal">
                                    <svg class="text-green-400 flex-shrink-0 size-4 mt-1" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                    <div>Extremely detailed lead profiles
</div>
                                </li>
                                                            <li class="flex gap-4 text-base !leading-normal">
                                    <svg class="text-green-400 flex-shrink-0 size-4 mt-1" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                    <div>Robust deal creation tools
</div>
                                </li>
                                                            <li class="flex gap-4 text-base !leading-normal">
                                    <svg class="text-green-400 flex-shrink-0 size-4 mt-1" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                    <div>Extensive analytics
</div>
                                </li>
                                                            <li class="flex gap-4 text-base !leading-normal">
                                    <svg class="text-green-400 flex-shrink-0 size-4 mt-1" aria-hidden="true" data-prefix="fal" data-icon="check" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M413.505 91.951 133.49 371.966l-98.995-98.995c-4.686-4.686-12.284-4.686-16.971 0L6.211 284.284c-4.686 4.686-4.686 12.284 0 16.971l118.794 118.794c4.686 4.686 12.284 4.686 16.971 0l299.813-299.813c4.686-4.686 4.686-12.284 0-16.971l-11.314-11.314c-4.686-4.686-12.284-4.686-16.97 0z"/></svg>                                    <div>Integrates with third-party services and other Apptivo apps</div>
                                </li>
                                                    </ul>
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                        <div class="font-bold uppercase">Cons</div>
                        <ul class="!m-0 flex flex-col gap-2 !p-0 [&>li:nth-of-type(n+4)]:hidden"
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<path d="M29.1963 21.625L30.8311 25.8467L35.25 27.4092L30.8311 28.9717L29.1963 33.1944L27.5615 28.9717L23.1426 27.4102L27.5615 25.8467L29.1963 21.625Z" fill="white"/>
<path d="M19.5654 19.1485L26.5703 21.625L19.5654 24.1026L16.9736 30.795L14.3818 24.1026L7.37793 21.625L14.3818 19.1485L16.9736 12.4551L19.5654 19.1485Z" fill="white"/>
<path d="M28.2832 7.87016L29.5791 11.2168L33.082 12.4551L29.5791 13.6944L28.2832 17.0411L26.9873 13.6944L23.4854 12.4561L26.9873 11.2168L28.2832 7.87016Z" fill="white"/>
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<stop offset="1" stop-color="#D700EB"/>
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</svg>                    <span
                          class="flex-grow bg-gradient-to-r from-[#EB002E] to-[#D700EB] bg-clip-text text-2xl font-bold text-transparent">Hello!</span>
                </div>
                <div class="flex flex-grow flex-row items-center justify-end">
                                        <button class="cursor-pointer text-gray-700" data-module="product-picker" data-element="close-modal"
                            data-item="Close Modal" aria-label="Close modal" @click="closeDeepChat" x-track-ga-click>
                        <svg class="inline-block w-8 h-8" aria-hidden="true" data-prefix="fal" data-icon="times" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M193.94 256 296.5 153.44l21.15-21.15c3.12-3.12 3.12-8.19 0-11.31l-22.63-22.63c-3.12-3.12-8.19-3.12-11.31 0L160 222.06 36.29 98.34c-3.12-3.12-8.19-3.12-11.31 0L2.34 120.97c-3.12 3.12-3.12 8.19 0 11.31L126.06 256 2.34 379.71c-3.12 3.12-3.12 8.19 0 11.31l22.63 22.63c3.12 3.12 8.19 3.12 11.31 0L160 289.94 262.56 392.5l21.15 21.15c3.12 3.12 8.19 3.12 11.31 0l22.63-22.63c3.12-3.12 3.12-8.19 0-11.31L193.94 256z"/></svg>                    </button>
                </div>
            </div>
            <div class="mt-6 grow overflow-hidden">
                <div class="flex max-h-full w-full flex-col md:h-full">
                    
                    <template x-if="messages.length === 0">
                        <div class="mx-auto mt-6 text-center text-sm font-bold md:px-8">
                            I'm Maggie, PCMag's AI-powered product finder, exclusively powered by our deep library of
                            reviews and buying advice written by our expert team of technology journalists.
                        </div>
                    </template>

                    
                    <div class="flex-grow overflow-y-auto rounded-md border border-gray-200 p-4"
                         x-show="messages.length > 0" x-ref="outputContainer">
                        <template x-ref="deepChatRenderer" x-for="(message, index) in messages">
                            <div x-bind:class="'mb-4 chat-message-' + message.role">
                                <template x-if="message.role == 'user'">
                                    <div class="flex flex-col sm:flex-row sm:items-start">
                                        <div class="flex-grow text-2xl font-bold text-gray-900 first-letter:uppercase"
                                             data-role="user" x-text="message.text"></div>
                                        <template
                                                  x-if="typeof messages[index + 1] !== 'undefined' && messages[index + 1].role === 'ai' && messages[index + 1].sponsoredCategory.length > 0">
                                            <div
                                                 class="order-first mb-4 flex justify-end whitespace-nowrap rounded bg-gray-200 px-4 py-3 text-xs text-gray-500 sm:order-last sm:mb-0 sm:ml-4 sm:justify-center">
                                                PRESENTED BY
                                                <img class="ml-2 mr-1 inline-block h-4 w-auto"
                                                     :src="messages[index + 1].sponsoredCategory[0].imageUrl"
                                                     :alt="messages[index + 1].sponsoredCategory[0].title" />
                                            </div>
                                        </template>
                                    </div>
                                </template>
                                <template x-if="message.role == 'ai'">
                                    <div data-role="ai" x-bind:data-type="message.decisionType">
                                        <div
                                             class="prose prose-sm max-w-none text-gray-900 prose-headings:my-4 prose-h1:text-xl prose-h2:text-lg prose-a:font-extrabold">
                                            <div x-html="message.text"></div>
                                            <template
                                                      x-if="message.processingText === false && (message.productsFullReport.length > 0 || message.productsFeature.length > 0 || message.productsSimple.length > 0)">
                                                <hr class="mt-6 border-t border-gray-300">
                                            </template>
                                        </div>

                                        
                                        <template
                                                  x-if="message.productsFullReport.length > 0 && message.processingText === false">
                                            <div class="mt-6">
                                                <div class="font-bold"><svg class="w-6 h-6 inline-block mr-1" width="44" height="50" viewBox="0 0 44 50" fill="none" xmlns="http://www.w3.org/2000/svg">
<path d="M43.2509 40.5133V2.79666C43.2509 2.70352 43.2463 2.61114 43.2371 2.52029C43.2349 2.49472 43.2318 2.46952 43.2287 2.44433C43.2226 2.39814 43.2158 2.35233 43.2078 2.30691C43.1955 2.23858 43.1806 2.1714 43.1639 2.10498C43.1524 2.06108 43.1402 2.01756 43.1268 1.97443C42.9921 1.54117 42.7535 1.15372 42.4409 0.840705L42.4401 0.839942C42.284 0.683816 42.1088 0.546014 41.9191 0.430733C41.5007 0.176123 41.009 0.029541 40.4834 0.029541H2.76712C1.2387 0.029541 0 1.26862 0 2.79666V40.5133C0 41.2779 0.30996 41.97 0.811164 42.4708C1.31199 42.9712 2.00329 43.2804 2.76712 43.2804H26.7087C27.4006 44.0041 28.211 44.7837 29.0979 45.5405C31.0247 47.251 33.5037 48.8239 36.1173 49.6216C36.7707 49.8211 37.4162 49.712 37.7738 49.2089C38.2248 48.7343 38.2376 48.024 38.0066 47.4433C37.9489 47.4257 37.9378 47.3833 37.9224 47.3247C37.9129 47.2885 37.9017 47.2462 37.8769 47.1996L37.5527 46.5905C37.3821 46.1616 37.2073 45.5645 37.0052 44.8743C36.9337 44.63 36.8587 44.3739 36.7793 44.1096C36.7081 43.8445 36.6428 43.5676 36.585 43.2804H40.4834C42.0118 43.2804 43.2509 42.0414 43.2509 40.5133Z" fill="url(#paint0_linear_2424_105)"/>
<path d="M29.1963 21.625L30.8311 25.8467L35.25 27.4092L30.8311 28.9717L29.1963 33.1944L27.5615 28.9717L23.1426 27.4102L27.5615 25.8467L29.1963 21.625Z" fill="white"/>
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<path d="M28.2832 7.87016L29.5791 11.2168L33.082 12.4551L29.5791 13.6944L28.2832 17.0411L26.9873 13.6944L23.4854 12.4561L26.9873 11.2168L28.2832 7.87016Z" fill="white"/>
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<stop stop-color="#EB002E"/>
<stop offset="1" stop-color="#D700EB"/>
</linearGradient>
</defs>
</svg> Recommended for You</div>
                                                <template x-for="(product, productIndex) in message.productsFullReport">
                                                    <div class="mt-4 rounded-md border border-gray-200 p-4 shadow-md">
                                                        <div
                                                             class="flex flex-col space-y-2 sm:flex-row sm:space-x-5 sm:space-y-0">
                                                            <div class="w-full sm:w-[320px]">
                                                                <img class="mx-auto w-full" :title="product.name"
                                                                     :alt="product.image.altText"
                                                                     x-bind:src="formatImage(product.image.url, 325, 183)" />
                                                            </div>
                                                            <div class="flex flex-1 flex-col space-y-2 sm:space-y-1">
                                                                <div class="flex flex-row items-center text-red-400">
                                                                    <template x-if="product.isEditorsChoice">
                                                                        <svg class="inline-block h-auto select-none w-20 mr-2" data-name="Layer 1" id="Layer_1" version="1.1" viewBox="0 0 704.1 239.5"
    xmlns="http://www.w3.org/2000/svg">
    <defs>
        <style>
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        d="M291,176.4c-3.6,0-6.8-.7-9.6-2.2-2.8-1.4-4.9-3.5-6.5-6.2-1.5-2.7-2.2-5.8-2.2-9.3v-22.2c0-3.5.7-6.5,2.2-9.1,1.5-2.7,3.7-4.7,6.5-6.2,2.8-1.4,6-2.2,9.6-2.2s6.8.7,9.6,2.2c2.8,1.4,4.9,3.4,6.4,5.9,1.5,2.6,2.3,5.5,2.3,9v.4c0,.3-.1.5-.3.7-.2.2-.4.3-.6.3l-9.4.4c-.6,0-1-.3-1-.9v-1c0-2.2-.6-3.9-1.9-5.3-1.3-1.3-3-2-5.1-2s-3.8.7-5.1,2c-1.3,1.3-1.9,3.1-1.9,5.3v23.4c0,2.2.6,3.9,1.9,5.3,1.3,1.3,3,1.9,5.1,1.9s3.8-.6,5.1-1.9c1.3-1.3,1.9-3.1,1.9-5.3v-1c0-.6.3-.9,1-.9l9.4.4c.3,0,.5.1.6.3.2.2.3.4.3.6v.2c0,3.4-.8,6.4-2.3,9-1.5,2.6-3.6,4.6-6.4,6.1-2.8,1.4-6,2.1-9.6,2.1ZM348.6,120.8c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v54.1c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-21.9c0-.3-.1-.4-.4-.4h-12.8c-.3,0-.4.1-.4.4v21.9c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v21.6c0,.3.1.4.4.4h12.8c.3,0,.4-.1.4-.4v-21.6ZM392.8,176.5c-3.7,0-6.9-.7-9.8-2.2-2.8-1.5-4.9-3.6-6.5-6.3-1.5-2.7-2.3-5.9-2.3-9.5v-21.3c0-3.6.8-6.7,2.3-9.4,1.5-2.7,3.7-4.8,6.5-6.3,2.8-1.5,6.1-2.2,9.8-2.2s6.9.7,9.8,2.2c2.8,1.5,5,3.6,6.6,6.3,1.5,2.7,2.3,5.9,2.3,9.4v21.3c0,3.6-.8,6.8-2.3,9.5-1.5,2.7-3.7,4.8-6.6,6.3-2.8,1.5-6.1,2.2-9.8,2.2ZM392.8,166.8c2.2,0,4-.7,5.4-2.2,1.3-1.5,2-3.4,2-5.8v-22.1c0-2.4-.7-4.3-2-5.8-1.3-1.5-3.1-2.2-5.4-2.2s-3.9.7-5.3,2.2c-1.3,1.4-2,3.4-2,5.8v22.1c0,2.3.7,4.3,2,5.8,1.3,1.4,3.1,2.2,5.3,2.2ZM427.2,175.8c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v54.1c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4ZM470.5,176.4c-3.6,0-6.8-.7-9.6-2.2-2.8-1.4-4.9-3.5-6.5-6.2-1.5-2.7-2.2-5.8-2.2-9.3v-22.2c0-3.5.7-6.5,2.2-9.1,1.5-2.7,3.7-4.7,6.5-6.2,2.8-1.4,6-2.2,9.6-2.2s6.8.7,9.6,2.2c2.8,1.4,4.9,3.4,6.4,5.9,1.5,2.6,2.3,5.5,2.3,9v.4c0,.3-.1.5-.3.7-.2.2-.4.3-.6.3l-9.4.4c-.6,0-1-.3-1-.9v-1c0-2.2-.6-3.9-1.9-5.3-1.3-1.3-3-2-5.1-2s-3.8.7-5.1,2c-1.3,1.3-1.9,3.1-1.9,5.3v23.4c0,2.2.6,3.9,1.9,5.3,1.3,1.3,3,1.9,5.1,1.9s3.8-.6,5.1-1.9c1.3-1.3,1.9-3.1,1.9-5.3v-1c0-.6.3-.9,1-.9l9.4.4c.3,0,.5.1.6.3.2.2.3.4.3.6v.2c0,3.4-.8,6.4-2.3,9-1.5,2.6-3.6,4.6-6.4,6.1-2.8,1.4-6,2.1-9.6,2.1ZM537.3,128.5c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-21.4c-.3,0-.4.1-.4.4v12.5c0,.3.1.4.4.4h13.4c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-13.4c-.3,0-.4.1-.4.4v12.9c0,.3.1.4.4.4h21.4c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-32.2c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h32.2c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8Z" />
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        d="M145,188.9c-2.3-1.2-4-2.8-5.2-5-1.2-2.1-1.8-4.6-1.8-7.4v-14.4c0-2.8.6-5.3,1.8-7.4,1.2-2.1,3-3.8,5.2-4.9s4.9-1.8,7.8-1.8,5.5.6,7.8,1.7c2.2,1.2,4,2.7,5.2,4.7,1.2,2,1.8,4.2,1.8,6.7v.5c0,.2,0,.4-.2.5-.1.1-.3.2-.5.2h-5.4c-.2,0-.4,0-.5-.2-.1-.1-.2-.3-.2-.5v-.3c0-2.1-.7-3.9-2.2-5.3-1.4-1.4-3.4-2.1-5.8-2.1s-4.4.7-5.8,2.2c-1.5,1.4-2.2,3.4-2.2,5.7v14.9c0,2.4.8,4.3,2.3,5.7,1.5,1.4,3.5,2.2,6,2.2s4.2-.6,5.6-1.9c1.4-1.2,2.1-3,2.1-5.1v-3.7c0-.2-.1-.3-.3-.3h-7.3c-.2,0-.4,0-.5-.2-.1-.1-.2-.3-.2-.5v-4.4c0-.2,0-.4.2-.5.1-.1.3-.2.5-.2h13.7c.2,0,.4,0,.5.2.1.1.2.3.2.5v7.6c0,4.6-1.3,8.1-4,10.6-2.7,2.5-6.3,3.8-10.8,3.8s-5.6-.6-7.8-1.8h0Z" />
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        d="M80.7,148.6h5.5c.2,0,.4,0,.5.2.1.1.2.3.2.5v40.2c0,.2,0,.4-.2.5-.1.1-.3.2-.5.2h-5.5c-.2,0-.4,0-.5-.2-.1-.1-.2-.3-.2-.5v-28.3c0-.1,0-.2-.1-.2,0,0-.2,0-.2.1l-7.4,11.4c-.2.3-.5.5-.8.5h-2.7c-.4,0-.6-.2-.8-.5l-7.5-11.3c0-.1-.1-.2-.2-.1,0,0-.1.1-.1.2v28.3c0,.2,0,.4-.2.5-.1.1-.3.2-.5.2h-5.5c-.2,0-.4,0-.5-.2-.1-.1-.2-.3-.2-.5v-40.2c0-.2,0-.4.2-.5.1-.1.3-.2.5-.2h5.5c.4,0,.6.2.8.5l9.7,14.7c0,0,.2.1.2.1s.1,0,.2-.1l9.7-14.7c.2-.3.5-.5.8-.5h0Z" />
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    <path class="cls-3"
        d="M84.3,30.9c3.8,0,7.5.8,11.3,2.6,3.3,1.6,5.8,3.8,7.7,6.6,2.3,3.5,3.5,8.4,3.6,14.7v26.9c0,10.5-3.9,17.5-11.3,21.2-3.7,1.8-7.5,2.7-11.3,2.6h-5.9c-.6,0-1,.5-1,1v32.3c0,.6-.5,1-1,1h-22.4c-.6,0-1-.5-1-1V31.9c0-.6.5-1,1-1h30.3ZM84.4,52.6c0-.8-.3-1.5-1-2.1-.7-.6-1.5-.9-2.3-.9h-2.4c-.6,0-1,.5-1,1v33.6c0,.6.5,1,1,1h2.4c.5,0,1.1,0,1.6-.3.5-.2.9-.5,1.3-.9.3-.4.5-1,.5-1.8v-29.8h0Z" />
</svg>                                                                    </template>
                                                                    <template x-if="product.score">
                                                                        <template
                                                                                  x-for="rating in convertScore(product.score)">
                                                                            <div class="-mt-1">
                                                                                <template x-if="rating === 'full'">
                                                                                    <div>
                                                                                        <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"/></svg>                                                                                    </div>
                                                                                </template>
                                                                                <template x-if="rating === 'half'">
                                                                                    <div>
                                                                                        <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="fas" data-icon="adjust" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M8 256c0 136.966 111.033 248 248 248s248-111.034 248-248S392.966 8 256 8 8 119.033 8 256zm248 184V72c101.705 0 184 82.311 184 184 0 101.705-82.311 184-184 184z"/></svg>                                                                                    </div>
                                                                                </template>
                                                                                <template x-if="rating === 'empty'">
                                                                                    <div>
                                                                                        <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"/></svg>                                                                                    </div>
                                                                                </template>
                                                                            </div>
                                                                        </template>
                                                                    </template>
                                                                    <template x-if="product.score">
                                                                        <div class="flex space-x-1">
    <div class="ml-1 flex text-sm font-bold leading-none">
        <span x-text="scoreTierMetaData(product.score).score"></span>&nbsp;
        <span x-text="scoreTierMetaData(product.score).text"></span>
    </div>
    <div class="group relative select-none leading-[0]" x-data="{
        setup: () => ({
            allowHTML: true,
            appendTo: $root,
            maxWidth: 350,
            offset: [20, 10],
            interactive: true,
            interactiveBorder: 30,
            placement: 'bottom-end',
            trigger: 'click mouseenter',
            moveTransition: 'transform 250ms ease',
            content: () => $refs.template.innerHTML,
        }),
    }"
         x-on:keydown.escape.window="$refs.trigger._tippy.hide()">
        <button class="peer text-red-400 transition-colors focus:text-red-400 lg:group-hover:text-red-400"
                data-module="Ratings_Tooltip" data-element="Tooltip_button_mobile" data-item="button"
                aria-label="Toggle What Our Ratings Mean Tooltip" :data-title="product.score"
                :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                :data-custom-maggie-ai-output-flow="message.decisionType" x-ref="trigger" x-tooltip="setup()"
                x-track-ga-click>
            <svg class="inline-block size-3 sm:size-[.875rem] fill-current" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><!--!Font Awesome Pro 6.7.2 by @fontawesome - https://fontawesome.com License - https://fontawesome.com/license (Commercial License) Copyright 2025 Fonticons, Inc.--><path d="M480 256A224 224 0 1 0 32 256a224 224 0 1 0 448 0zM0 256a256 256 0 1 1 512 0A256 256 0 1 1 0 256zm168.7-86.2c6.5-24.6 28.7-41.8 54.2-41.8l57.1 0c35.5 0 64 29 64 64.3c0 24-13.4 46.2-34.9 57.2L272 268.3l0 19.7c0 8.8-7.2 16-16 16s-16-7.2-16-16l0-29.5c0-6 3.4-11.5 8.7-14.3l45.8-23.4c10.7-5.4 17.5-16.6 17.5-28.7c0-17.8-14.4-32.3-32-32.3l-57.1 0c-10.9 0-20.5 7.4-23.2 17.9l-.2 .7c-2.2 8.5-11 13.7-19.5 11.4s-13.7-11-11.4-19.5l.2-.7zM232 352a24 24 0 1 1 48 0 24 24 0 1 1 -48 0z"/></svg>        </button>
        <template x-ref="template">
            <div class="z-10 flex w-[300px] flex-col items-start gap-4 bg-white px-5 py-6 text-sm font-normal leading-normal text-gray-700 peer-hover:text-red-400 peer-has-[:focus-within]:text-red-400"
                 role="tooltip" aria-label="What Our Ratings Mean Tooltip">
                <span class="absolute -top-3 right-0 w-full leading-none">&nbsp;</span>
                <div class="font-stretch-ultra-condensed text-xl font-bold leading-tight">What Our Ratings Mean</div>
                <hr class="!m-0 w-full border-gray-300">
                <div class="flex flex-col items-start gap-4">
                    <ul class="!m-0 flex-col gap-1 !p-0">
                        <template x-for="(score, index) in scoreTiers" :key="index">
                            <li class="mt-2 flex !leading-normal md:mt-1"
                                :class="score.score === parseFloat(product.score) ? 'font-semibold' : ''"
                                x-text="score.score + ' - ' + score.text + ': ' + score.description"></li>
                        </template>
                    </ul>
                    <p>
                        Read Our
                        <a class="underline" data-module="Ratings_Tooltip" data-element="Tooltip_button"
                           data-item="link" href="/about/pcmagcom-mission-statement"
                           aria-label="Editorial Mission Statement"
                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                           :data-custom-maggie-ai-output-flow="message.decisionType" x-track-ga-click>Editorial
                            Mission Statement</a>
                        and
                        <a class="underline" data-module="Ratings_Tooltip" data-element="Tooltip_button"
                           data-item="link" href="/about/how-we-test-everything-we-review"
                           aria-label="Testing Methodologies"
                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                           :data-custom-maggie-ai-output-flow="message.decisionType" x-track-ga-click>Testing
                            Methodologies</a>.
                    </p>
                </div>
                <button class="absolute right-4" aria-label="Close What Our Ratings Mean Tooltip"
                        x-on:click="$refs.trigger._tippy.hide()">
                    <svg class="size-4 text-red-400 fill-current hover:text-red-500" aria-hidden="true" data-prefix="fal" data-icon="times" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M193.94 256 296.5 153.44l21.15-21.15c3.12-3.12 3.12-8.19 0-11.31l-22.63-22.63c-3.12-3.12-8.19-3.12-11.31 0L160 222.06 36.29 98.34c-3.12-3.12-8.19-3.12-11.31 0L2.34 120.97c-3.12 3.12-3.12 8.19 0 11.31L126.06 256 2.34 379.71c-3.12 3.12-3.12 8.19 0 11.31l22.63 22.63c3.12 3.12 8.19 3.12 11.31 0L160 289.94 262.56 392.5l21.15 21.15c3.12 3.12 8.19 3.12 11.31 0l22.63-22.63c3.12-3.12 3.12-8.19 0-11.31L193.94 256z"/></svg>                </button>
            </div>
        </template>
    </div>
</div>
                                                                    </template>
                                                                </div>
                                                                <template x-if="product.name">
                                                                    <span class="text-xl font-bold leading-tight"
                                                                          x-text="product.name"></span>
                                                                </template>
                                                                <template x-if="product.description">
                                                                    <div class="text-sm">
                                                                        <span x-text="product.description"></span>
                                                                        <template x-if="product.url">
                                                                            <a class="mt-2 block font-bold underline sm:mt-0 sm:inline"
                                                                               data-module="product-picker"
                                                                               data-element="Full_Report_Card"
                                                                               data-item="review_link"
                                                                               title="(Opens in a new tab)"
                                                                               :href="product.url" target="_blank"
                                                                               :data-position="productIndex + 1"
                                                                               :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                                                                               :data-custom-maggie-ai-output-flow="message.decisionType"
                                                                               x-track-ga-click>Read Full Review</a>
                                                                        </template>
                                                                    </div>
                                                                </template>
                                                                <template
                                                                          x-if="product.offer && (product.offer.discount || product.offer.displayListPrice || product.offer.displaySalePrice)">
                                                                    <div
                                                                         class="mt-2 flex flex-col text-sm sm:flex-row sm:items-end">
                                                                        <div class="sm:flex-grow">
                                                                            <template
                                                                                      x-if="product.offer.displayListPrice || product.offer.displaySalePrice">
                                                                                <div>
                                                                                    <span class="font-bold"
                                                                                          x-text="product.offer.displaySalePrice ?? product.offer.displayListPrice"></span>
                                                                                    <template
                                                                                              x-if="product.offer.merchant">
                                                                                        <span class="text-sm">at <span
                                                                                                  x-text="product.offer.merchant"></span></span>
                                                                                    </template>
                                                                                </div>
                                                                            </template>
                                                                            <template
                                                                                      x-if="product.offer.discount || (product.offer.displaySalePrice && product.offer.displayListPrice)">
                                                                                <div>
                                                                                    <template
                                                                                              x-if="product.offer.displaySalePrice !== null && product.offer.displaySalePrice !== product.offer.displayListPrice">
                                                                                        <span class="font-bold line-through"
                                                                                              x-text="product.offer.displayListPrice"></span>
                                                                                    </template>
                                                                                    <template
                                                                                              x-if="product.offer.discount">
                                                                                        <span class="font-bold text-red-400"
                                                                                              x-text="'Save ' + product.offer.discount"></span>
                                                                                    </template>
                                                                                </div>
                                                                            </template>
                                                                        </div>
                                                                        <template x-if="product.offer.commerceUrl">
                                                                            <a class="group mt-6 sm:mt-2"
                                                                               data-module="product-picker"
                                                                               data-element="Full_Report_Card"
                                                                               data-item="buy_button"
                                                                               title="(Opens in a new tab)"
                                                                               x-bind:href="trackCommerceUrl(product.offer
                                                                                   .commerceUrl,
                                                                                   'Full Report Product Card',
                                                                                   productIndex + 1)"
                                                                               :data-position="productIndex + 1"
                                                                               :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                                                                               :data-custom-maggie-ai-output-flow="message.decisionType"
                                                                               target="_blank" x-track-ga-click>
                                                                                <span
                                                                                      class="shadow-solid-button w-full sm:w-[150px]">See
                                                                                    It</span>
                                                                            </a>
                                                                        </template>
                                                                    </div>
                                                                </template>
                                                            </div>
                                                        </div>
                                                        <hr class="mt-4 border-t border-gray-300">
                                                        <template x-if="product.pros || product.cons">
                                                            <div class="grid grid-cols-1 sm:grid-cols-2 sm:gap-4"
                                                                 x-data="{ showDrawer: true }">
                                                                <div class="col-span-full mt-4 flex cursor-pointer text-lg font-bold"
                                                                     data-module="product-picker"
                                                                     data-element="Full_Report_Card"
                                                                     data-item="Collapsible Pros/Cons"
                                                                     @click="showDrawer = !showDrawer"
                                                                     x-track-ga-click>
                                                                    <div class="flex-grow">Pros & Cons</div>
                                                                    <div class="text-red-400"
                                                                         x-show="showDrawer === false">
                                                                        <svg class="size-5 md:size-6 inline-block" aria-hidden="true" data-prefix="fal" data-icon="chevron-down" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="m443.5 162.6-7.1-7.1c-4.7-4.7-12.3-4.7-17 0L224 351 28.5 155.5c-4.7-4.7-12.3-4.7-17 0l-7.1 7.1c-4.7 4.7-4.7 12.3 0 17l211 211.1c4.7 4.7 12.3 4.7 17 0l211-211.1c4.8-4.7 4.8-12.3.1-17z"/></svg>                                                                    </div>
                                                                    <div class="text-red-400" x-show="showDrawer">
                                                                        <svg class="size-5 md:size-6 inline-block" aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"/></svg>                                                                    </div>
                                                                </div>
                                                                <template x-if="product.pros && showDrawer">
                                                                    <ul class="mt-2">
                                                                        <template x-for="pros in product.pros">
                                                                            <li
                                                                                class="mb-2 flex items-center space-x-2">
                                                                                <span><svg class="w-4 h-4 inline-block" width="14" height="14" viewBox="0 0 14 14" fill="currentColor"
    xmlns="http://www.w3.org/2000/svg">
    <path fill-rule="evenodd" clip-rule="evenodd"
        d="M7.66659 6.33331H13.6666V7.66665H7.66659V13.6666H6.33325V7.66665H0.333252V6.33331H6.33325V0.333313H7.66659V6.33331Z"
        fill="currentColor" />
</svg></span>
                                                                                <span class="text-sm"
                                                                                      x-text="pros"></span>
                                                                            </li>
                                                                        </template>
                                                                    </ul>
                                                                </template>
                                                                <template x-if="product.cons && showDrawer">
                                                                    <ul>
                                                                        <template x-for="cons in product.cons">
                                                                            <li
                                                                                class="mb-2 flex items-center space-x-2">
                                                                                <span><svg class="w-4 h-4 inline-block mr-2" width="14" height="2" viewBox="0 0 14 2" fill="currentColor" xmlns="http://www.w3.org/2000/svg">
    <path fill-rule="evenodd" clip-rule="evenodd"
        d="M13.6666 0.333313V1.66665H0.333252V0.333313H13.6666Z" fill="currentColor" />
</svg></span>
                                                                                <span class="text-sm"
                                                                                      x-text="cons"></span>
                                                                            </li>
                                                                        </template>
                                                                    </ul>
                                                                </template>
                                                            </div>
                                                        </template>
                                                        <template x-if="product.specs.length > 0">
                                                            <div class="mt-4 border-t border-gray-300"
                                                                 x-data="{ showDrawer: false }">
                                                                <div class="col-span-full mt-4 flex cursor-pointer text-lg font-bold"
                                                                     data-module="product-picker"
                                                                     data-element="Full_Report_Card"
                                                                     data-item="More Less Specs"
                                                                     @click="showDrawer = !showDrawer"
                                                                     x-track-ga-click>
                                                                    <div class="flex-grow">Specs &amp; Configurations
                                                                    </div>
                                                                    <div class="text-red-400"
                                                                         x-show="showDrawer === false">
                                                                        <svg class="size-5 md:size-6 inline-block" aria-hidden="true" data-prefix="fal" data-icon="chevron-down" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="m443.5 162.6-7.1-7.1c-4.7-4.7-12.3-4.7-17 0L224 351 28.5 155.5c-4.7-4.7-12.3-4.7-17 0l-7.1 7.1c-4.7 4.7-4.7 12.3 0 17l211 211.1c4.7 4.7 12.3 4.7 17 0l211-211.1c4.8-4.7 4.8-12.3.1-17z"/></svg>                                                                    </div>
                                                                    <div class="text-red-400" x-show="showDrawer">
                                                                        <svg class="size-5 md:size-6 inline-block" aria-hidden="true" data-prefix="fal" data-icon="chevron-up" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="m4.465 366.475 7.07 7.071c4.686 4.686 12.284 4.686 16.971 0L224 178.053l195.494 195.493c4.686 4.686 12.284 4.686 16.971 0l7.07-7.071c4.686-4.686 4.686-12.284 0-16.97l-211.05-211.051c-4.686-4.686-12.284-4.686-16.971 0L4.465 349.505c-4.687 4.686-4.687 12.284 0 16.97z"/></svg>                                                                    </div>
                                                                </div>
                                                                <table class="default mt-4 w-full"
                                                                       x-show="showDrawer">
                                                                    <tbody>
                                                                        <template x-for="(spec, index) in product.specs"
                                                                                  :key="index">
                                                                            <tr class="text-sm"
                                                                                :class="index % 2 === 0 ? 'bg-gray-100' : ''">
                                                                                <td class="block w-1/2 px-2 pb-0 pt-2 font-bold sm:table-cell sm:py-2"
                                                                                    x-text="spec.name"></td>
                                                                                <td class="block px-2 pb-2 pt-0 sm:table-cell sm:py-2"
                                                                                    x-text="spec.value + (spec.unit !== null ? ' ' + spec.unit : '')">
                                                                                </td>
                                                                            </tr>
                                                                        </template>
                                                                    </tbody>
                                                                </table>
                                                            </div>
                                                        </template>
                                                    </div>
                                                </template>
                                            </div>
                                        </template>

                                        
                                        <template
                                                  x-if="message.productsFeature.length > 0  && message.processingText === false">
                                            <div class="mt-6">
                                                <div class="font-bold"><svg class="w-6 h-6 inline-block mr-1" width="44" height="50" viewBox="0 0 44 50" fill="none" xmlns="http://www.w3.org/2000/svg">
<path d="M43.2509 40.5133V2.79666C43.2509 2.70352 43.2463 2.61114 43.2371 2.52029C43.2349 2.49472 43.2318 2.46952 43.2287 2.44433C43.2226 2.39814 43.2158 2.35233 43.2078 2.30691C43.1955 2.23858 43.1806 2.1714 43.1639 2.10498C43.1524 2.06108 43.1402 2.01756 43.1268 1.97443C42.9921 1.54117 42.7535 1.15372 42.4409 0.840705L42.4401 0.839942C42.284 0.683816 42.1088 0.546014 41.9191 0.430733C41.5007 0.176123 41.009 0.029541 40.4834 0.029541H2.76712C1.2387 0.029541 0 1.26862 0 2.79666V40.5133C0 41.2779 0.30996 41.97 0.811164 42.4708C1.31199 42.9712 2.00329 43.2804 2.76712 43.2804H26.7087C27.4006 44.0041 28.211 44.7837 29.0979 45.5405C31.0247 47.251 33.5037 48.8239 36.1173 49.6216C36.7707 49.8211 37.4162 49.712 37.7738 49.2089C38.2248 48.7343 38.2376 48.024 38.0066 47.4433C37.9489 47.4257 37.9378 47.3833 37.9224 47.3247C37.9129 47.2885 37.9017 47.2462 37.8769 47.1996L37.5527 46.5905C37.3821 46.1616 37.2073 45.5645 37.0052 44.8743C36.9337 44.63 36.8587 44.3739 36.7793 44.1096C36.7081 43.8445 36.6428 43.5676 36.585 43.2804H40.4834C42.0118 43.2804 43.2509 42.0414 43.2509 40.5133Z" fill="url(#paint0_linear_2424_105)"/>
<path d="M29.1963 21.625L30.8311 25.8467L35.25 27.4092L30.8311 28.9717L29.1963 33.1944L27.5615 28.9717L23.1426 27.4102L27.5615 25.8467L29.1963 21.625Z" fill="white"/>
<path d="M19.5654 19.1485L26.5703 21.625L19.5654 24.1026L16.9736 30.795L14.3818 24.1026L7.37793 21.625L14.3818 19.1485L16.9736 12.4551L19.5654 19.1485Z" fill="white"/>
<path d="M28.2832 7.87016L29.5791 11.2168L33.082 12.4551L29.5791 13.6944L28.2832 17.0411L26.9873 13.6944L23.4854 12.4561L26.9873 11.2168L28.2832 7.87016Z" fill="white"/>
<defs>
<linearGradient id="paint0_linear_2424_105" x1="35.2572" y1="11.875" x2="7.21755e-07" y2="36.875" gradientUnits="userSpaceOnUse">
<stop stop-color="#EB002E"/>
<stop offset="1" stop-color="#D700EB"/>
</linearGradient>
</defs>
</svg> My Best Recommendation</div>
                                                <template x-for="(product, productIndex) in message.productsFeature">
                                                    <div
                                                         class="mt-4 flex flex-col space-y-2 sm:flex-row sm:space-x-5 sm:space-y-0">
                                                        <div class="w-full sm:w-[320px]">
                                                            <img class="mx-auto w-full" :title="product.name"
                                                                 :alt="product.image.altText"
                                                                 x-bind:src="formatImage(product.image.url, 325, 183)" />
                                                        </div>
                                                        <div class="flex flex-1 flex-col space-y-2 sm:space-y-1">
                                                            <div class="flex flex-row items-center text-red-400">
                                                                <template x-if="product.isEditorsChoice">
                                                                    <svg class="inline-block h-auto select-none w-20 mr-2" data-name="Layer 1" id="Layer_1" version="1.1" viewBox="0 0 704.1 239.5"
    xmlns="http://www.w3.org/2000/svg">
    <defs>
        <style>
            .cls-1{fill:#eb002e}.cls-1,.cls-2,.cls-3{stroke-width:0}.cls-2{fill:#7e011f}.cls-4{fill:none;stroke:#fff;stroke-width:5px}.cls-3{fill:#fff}</style>
    </defs>
    <path class="cls-2"
        d="M702,135.5l-58.1,98.1c-1.9,3.3-6,5.9-9.9,5.9H34c-4.3,0-7.7-2-11-4.9l-17.5-14.6c1,.5,3.6,1.2,4.8,1.4.6,0,1.1.1,1.7.1,0,0,0,0,.1,0h610.4c4.1,0,7.4-2,9.5-5.5l58-98c1.9-3.2,3.3-9.1,2-12.5l11,18.5c2.1,3.4,1,8-1,11.5Z" />
    <path class="cls-1"
        d="M0,11.1C0,5,5,0,11.1,0h611.7c3.9,0,7.5,2.1,9.6,5.4l59.3,99.6c2.1,3.5,2.1,7.9,0,11.4l-59.3,99.6c-2,3.4-5.6,5.4-9.6,5.4H11.1c-6.1,0-11.1-5-11.1-11.1V11.1Z" />
    <path class="cls-3"
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        d="M291,176.4c-3.6,0-6.8-.7-9.6-2.2-2.8-1.4-4.9-3.5-6.5-6.2-1.5-2.7-2.2-5.8-2.2-9.3v-22.2c0-3.5.7-6.5,2.2-9.1,1.5-2.7,3.7-4.7,6.5-6.2,2.8-1.4,6-2.2,9.6-2.2s6.8.7,9.6,2.2c2.8,1.4,4.9,3.4,6.4,5.9,1.5,2.6,2.3,5.5,2.3,9v.4c0,.3-.1.5-.3.7-.2.2-.4.3-.6.3l-9.4.4c-.6,0-1-.3-1-.9v-1c0-2.2-.6-3.9-1.9-5.3-1.3-1.3-3-2-5.1-2s-3.8.7-5.1,2c-1.3,1.3-1.9,3.1-1.9,5.3v23.4c0,2.2.6,3.9,1.9,5.3,1.3,1.3,3,1.9,5.1,1.9s3.8-.6,5.1-1.9c1.3-1.3,1.9-3.1,1.9-5.3v-1c0-.6.3-.9,1-.9l9.4.4c.3,0,.5.1.6.3.2.2.3.4.3.6v.2c0,3.4-.8,6.4-2.3,9-1.5,2.6-3.6,4.6-6.4,6.1-2.8,1.4-6,2.1-9.6,2.1ZM348.6,120.8c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v54.1c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-21.9c0-.3-.1-.4-.4-.4h-12.8c-.3,0-.4.1-.4.4v21.9c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v21.6c0,.3.1.4.4.4h12.8c.3,0,.4-.1.4-.4v-21.6ZM392.8,176.5c-3.7,0-6.9-.7-9.8-2.2-2.8-1.5-4.9-3.6-6.5-6.3-1.5-2.7-2.3-5.9-2.3-9.5v-21.3c0-3.6.8-6.7,2.3-9.4,1.5-2.7,3.7-4.8,6.5-6.3,2.8-1.5,6.1-2.2,9.8-2.2s6.9.7,9.8,2.2c2.8,1.5,5,3.6,6.6,6.3,1.5,2.7,2.3,5.9,2.3,9.4v21.3c0,3.6-.8,6.8-2.3,9.5-1.5,2.7-3.7,4.8-6.6,6.3-2.8,1.5-6.1,2.2-9.8,2.2ZM392.8,166.8c2.2,0,4-.7,5.4-2.2,1.3-1.5,2-3.4,2-5.8v-22.1c0-2.4-.7-4.3-2-5.8-1.3-1.5-3.1-2.2-5.4-2.2s-3.9.7-5.3,2.2c-1.3,1.4-2,3.4-2,5.8v22.1c0,2.3.7,4.3,2,5.8,1.3,1.4,3.1,2.2,5.3,2.2ZM427.2,175.8c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v54.1c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4ZM470.5,176.4c-3.6,0-6.8-.7-9.6-2.2-2.8-1.4-4.9-3.5-6.5-6.2-1.5-2.7-2.2-5.8-2.2-9.3v-22.2c0-3.5.7-6.5,2.2-9.1,1.5-2.7,3.7-4.7,6.5-6.2,2.8-1.4,6-2.2,9.6-2.2s6.8.7,9.6,2.2c2.8,1.4,4.9,3.4,6.4,5.9,1.5,2.6,2.3,5.5,2.3,9v.4c0,.3-.1.5-.3.7-.2.2-.4.3-.6.3l-9.4.4c-.6,0-1-.3-1-.9v-1c0-2.2-.6-3.9-1.9-5.3-1.3-1.3-3-2-5.1-2s-3.8.7-5.1,2c-1.3,1.3-1.9,3.1-1.9,5.3v23.4c0,2.2.6,3.9,1.9,5.3,1.3,1.3,3,1.9,5.1,1.9s3.8-.6,5.1-1.9c1.3-1.3,1.9-3.1,1.9-5.3v-1c0-.6.3-.9,1-.9l9.4.4c.3,0,.5.1.6.3.2.2.3.4.3.6v.2c0,3.4-.8,6.4-2.3,9-1.5,2.6-3.6,4.6-6.4,6.1-2.8,1.4-6,2.1-9.6,2.1ZM537.3,128.5c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-21.4c-.3,0-.4.1-.4.4v12.5c0,.3.1.4.4.4h13.4c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-13.4c-.3,0-.4.1-.4.4v12.9c0,.3.1.4.4.4h21.4c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-32.2c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h32.2c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8Z" />
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        d="M84.3,30.9c3.8,0,7.5.8,11.3,2.6,3.3,1.6,5.8,3.8,7.7,6.6,2.3,3.5,3.5,8.4,3.6,14.7v26.9c0,10.5-3.9,17.5-11.3,21.2-3.7,1.8-7.5,2.7-11.3,2.6h-5.9c-.6,0-1,.5-1,1v32.3c0,.6-.5,1-1,1h-22.4c-.6,0-1-.5-1-1V31.9c0-.6.5-1,1-1h30.3ZM84.4,52.6c0-.8-.3-1.5-1-2.1-.7-.6-1.5-.9-2.3-.9h-2.4c-.6,0-1,.5-1,1v33.6c0,.6.5,1,1,1h2.4c.5,0,1.1,0,1.6-.3.5-.2.9-.5,1.3-.9.3-.4.5-1,.5-1.8v-29.8h0Z" />
</svg>                                                                </template>
                                                                <template x-if="product.score">
                                                                    <template
                                                                              x-for="rating in convertScore(product.score)">
                                                                        <div class="-mt-1">
                                                                            <template x-if="rating === 'full'">
                                                                                <div>
                                                                                    <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"/></svg>                                                                                </div>
                                                                            </template>
                                                                            <template x-if="rating === 'half'">
                                                                                <div>
                                                                                    <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="fas" data-icon="adjust" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M8 256c0 136.966 111.033 248 248 248s248-111.034 248-248S392.966 8 256 8 8 119.033 8 256zm248 184V72c101.705 0 184 82.311 184 184 0 101.705-82.311 184-184 184z"/></svg>                                                                                </div>
                                                                            </template>
                                                                            <template x-if="rating === 'empty'">
                                                                                <div>
                                                                                    <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"/></svg>                                                                                </div>
                                                                            </template>
                                                                        </div>
                                                                    </template>
                                                                </template>
                                                                <template x-if="product.score">
                                                                    <div class="flex space-x-1">
    <div class="ml-1 flex text-sm font-bold leading-none">
        <span x-text="scoreTierMetaData(product.score).score"></span>&nbsp;
        <span x-text="scoreTierMetaData(product.score).text"></span>
    </div>
    <div class="group relative select-none leading-[0]" x-data="{
        setup: () => ({
            allowHTML: true,
            appendTo: $root,
            maxWidth: 350,
            offset: [20, 10],
            interactive: true,
            interactiveBorder: 30,
            placement: 'bottom-end',
            trigger: 'click mouseenter',
            moveTransition: 'transform 250ms ease',
            content: () => $refs.template.innerHTML,
        }),
    }"
         x-on:keydown.escape.window="$refs.trigger._tippy.hide()">
        <button class="peer text-red-400 transition-colors focus:text-red-400 lg:group-hover:text-red-400"
                data-module="Ratings_Tooltip" data-element="Tooltip_button_mobile" data-item="button"
                aria-label="Toggle What Our Ratings Mean Tooltip" :data-title="product.score"
                :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                :data-custom-maggie-ai-output-flow="message.decisionType" x-ref="trigger" x-tooltip="setup()"
                x-track-ga-click>
            <svg class="inline-block size-3 sm:size-[.875rem] fill-current" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><!--!Font Awesome Pro 6.7.2 by @fontawesome - https://fontawesome.com License - https://fontawesome.com/license (Commercial License) Copyright 2025 Fonticons, Inc.--><path d="M480 256A224 224 0 1 0 32 256a224 224 0 1 0 448 0zM0 256a256 256 0 1 1 512 0A256 256 0 1 1 0 256zm168.7-86.2c6.5-24.6 28.7-41.8 54.2-41.8l57.1 0c35.5 0 64 29 64 64.3c0 24-13.4 46.2-34.9 57.2L272 268.3l0 19.7c0 8.8-7.2 16-16 16s-16-7.2-16-16l0-29.5c0-6 3.4-11.5 8.7-14.3l45.8-23.4c10.7-5.4 17.5-16.6 17.5-28.7c0-17.8-14.4-32.3-32-32.3l-57.1 0c-10.9 0-20.5 7.4-23.2 17.9l-.2 .7c-2.2 8.5-11 13.7-19.5 11.4s-13.7-11-11.4-19.5l.2-.7zM232 352a24 24 0 1 1 48 0 24 24 0 1 1 -48 0z"/></svg>        </button>
        <template x-ref="template">
            <div class="z-10 flex w-[300px] flex-col items-start gap-4 bg-white px-5 py-6 text-sm font-normal leading-normal text-gray-700 peer-hover:text-red-400 peer-has-[:focus-within]:text-red-400"
                 role="tooltip" aria-label="What Our Ratings Mean Tooltip">
                <span class="absolute -top-3 right-0 w-full leading-none">&nbsp;</span>
                <div class="font-stretch-ultra-condensed text-xl font-bold leading-tight">What Our Ratings Mean</div>
                <hr class="!m-0 w-full border-gray-300">
                <div class="flex flex-col items-start gap-4">
                    <ul class="!m-0 flex-col gap-1 !p-0">
                        <template x-for="(score, index) in scoreTiers" :key="index">
                            <li class="mt-2 flex !leading-normal md:mt-1"
                                :class="score.score === parseFloat(product.score) ? 'font-semibold' : ''"
                                x-text="score.score + ' - ' + score.text + ': ' + score.description"></li>
                        </template>
                    </ul>
                    <p>
                        Read Our
                        <a class="underline" data-module="Ratings_Tooltip" data-element="Tooltip_button"
                           data-item="link" href="/about/pcmagcom-mission-statement"
                           aria-label="Editorial Mission Statement"
                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                           :data-custom-maggie-ai-output-flow="message.decisionType" x-track-ga-click>Editorial
                            Mission Statement</a>
                        and
                        <a class="underline" data-module="Ratings_Tooltip" data-element="Tooltip_button"
                           data-item="link" href="/about/how-we-test-everything-we-review"
                           aria-label="Testing Methodologies"
                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                           :data-custom-maggie-ai-output-flow="message.decisionType" x-track-ga-click>Testing
                            Methodologies</a>.
                    </p>
                </div>
                <button class="absolute right-4" aria-label="Close What Our Ratings Mean Tooltip"
                        x-on:click="$refs.trigger._tippy.hide()">
                    <svg class="size-4 text-red-400 fill-current hover:text-red-500" aria-hidden="true" data-prefix="fal" data-icon="times" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M193.94 256 296.5 153.44l21.15-21.15c3.12-3.12 3.12-8.19 0-11.31l-22.63-22.63c-3.12-3.12-8.19-3.12-11.31 0L160 222.06 36.29 98.34c-3.12-3.12-8.19-3.12-11.31 0L2.34 120.97c-3.12 3.12-3.12 8.19 0 11.31L126.06 256 2.34 379.71c-3.12 3.12-3.12 8.19 0 11.31l22.63 22.63c3.12 3.12 8.19 3.12 11.31 0L160 289.94 262.56 392.5l21.15 21.15c3.12 3.12 8.19 3.12 11.31 0l22.63-22.63c3.12-3.12 3.12-8.19 0-11.31L193.94 256z"/></svg>                </button>
            </div>
        </template>
    </div>
</div>
                                                                </template>
                                                            </div>
                                                            <template x-if="product.name">
                                                                <div class="text-xl font-bold leading-tight"
                                                                     x-text="product.name"></div>
                                                            </template>
                                                            <template x-if="product.description">
                                                                <div class="text-sm">
                                                                    <span x-text="product.description"></span>
                                                                    <template x-if="product.url">
                                                                        <a class="mt-2 block font-bold underline sm:mt-0 sm:inline"
                                                                           data-module="product-picker"
                                                                           data-element="Top Recommendation Card"
                                                                           data-item="review_link"
                                                                           title="(Opens in a new tab)"
                                                                           :href="product.url" target="_blank"
                                                                           :data-position="productIndex + 1"
                                                                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                                                                           :data-custom-maggie-ai-output-flow="message.decisionType"
                                                                           x-track-ga-click>Read Full Review</a>
                                                                    </template>
                                                                </div>
                                                            </template>
                                                            <template
                                                                      x-if="product.offer && (product.offer.discount || product.offer.displayListPrice || product.offer.displaySalePrice)">
                                                                <div
                                                                     class="mt-2 flex flex-col text-sm sm:flex-row sm:items-end">
                                                                    <div class="sm:flex-grow">
                                                                        <template
                                                                                  x-if="product.offer.displayListPrice || product.offer.displaySalePrice">
                                                                            <div>
                                                                                <span class="font-bold"
                                                                                      x-text="product.offer.displaySalePrice ?? product.offer.displayListPrice"></span>
                                                                                <template
                                                                                          x-if="product.offer.merchant">
                                                                                    <span class="text-sm">at <span
                                                                                              x-text="product.offer.merchant"></span></span>
                                                                                </template>
                                                                            </div>
                                                                        </template>
                                                                        <template
                                                                                  x-if="product.offer.discount || (product.offer.displaySalePrice && product.offer.displayListPrice)">
                                                                            <div>
                                                                                <template
                                                                                          x-if="product.offer.displaySalePrice !== null && product.offer.displaySalePrice !== product.offer.displayListPrice">
                                                                                    <span class="font-bold line-through"
                                                                                          x-text="product.offer.displayListPrice"></span>
                                                                                </template>
                                                                                <template
                                                                                          x-if="product.offer.discount">
                                                                                    <span class="font-bold text-red-400"
                                                                                          x-text="'Save ' + product.offer.discount"></span>
                                                                                </template>
                                                                            </div>
                                                                        </template>
                                                                    </div>
                                                                    <template x-if="product.offer.commerceUrl">
                                                                        <a class="group mt-6 sm:mt-2"
                                                                           data-module="product-picker"
                                                                           data-element="Top Recommendation Card"
                                                                           data-item="buy_button"
                                                                           title="(Opens in a new tab)"
                                                                           x-bind:href="trackCommerceUrl(product.offer.commerceUrl,
                                                                               'Top Recommendation Card',
                                                                               productIndex + 1)"
                                                                           :data-position="productIndex + 1"
                                                                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                                                                           :data-custom-maggie-ai-output-flow="message.decisionType"
                                                                           target="_blank" x-track-ga-click>
                                                                            <span
                                                                                  class="shadow-solid-button w-full sm:w-[150px]">See
                                                                                It</span>
                                                                        </a>
                                                                    </template>
                                                                </div>
                                                            </template>
                                                        </div>
                                                    </div>
                                                </template>
                                            </div>
                                        </template>

                                        
                                        <template
                                                  x-if="message.productsSimple.length > 0  && message.processingText === false">
                                            <div class="mt-6">
                                                <template x-if="message.decisionType === 'PRODUCT COMPARISON'">
                                                    <div class="font-bold"><svg class="w-6 h-6 inline-block mr-1" width="44" height="50" viewBox="0 0 44 50" fill="none" xmlns="http://www.w3.org/2000/svg">
<path d="M43.2509 40.5133V2.79666C43.2509 2.70352 43.2463 2.61114 43.2371 2.52029C43.2349 2.49472 43.2318 2.46952 43.2287 2.44433C43.2226 2.39814 43.2158 2.35233 43.2078 2.30691C43.1955 2.23858 43.1806 2.1714 43.1639 2.10498C43.1524 2.06108 43.1402 2.01756 43.1268 1.97443C42.9921 1.54117 42.7535 1.15372 42.4409 0.840705L42.4401 0.839942C42.284 0.683816 42.1088 0.546014 41.9191 0.430733C41.5007 0.176123 41.009 0.029541 40.4834 0.029541H2.76712C1.2387 0.029541 0 1.26862 0 2.79666V40.5133C0 41.2779 0.30996 41.97 0.811164 42.4708C1.31199 42.9712 2.00329 43.2804 2.76712 43.2804H26.7087C27.4006 44.0041 28.211 44.7837 29.0979 45.5405C31.0247 47.251 33.5037 48.8239 36.1173 49.6216C36.7707 49.8211 37.4162 49.712 37.7738 49.2089C38.2248 48.7343 38.2376 48.024 38.0066 47.4433C37.9489 47.4257 37.9378 47.3833 37.9224 47.3247C37.9129 47.2885 37.9017 47.2462 37.8769 47.1996L37.5527 46.5905C37.3821 46.1616 37.2073 45.5645 37.0052 44.8743C36.9337 44.63 36.8587 44.3739 36.7793 44.1096C36.7081 43.8445 36.6428 43.5676 36.585 43.2804H40.4834C42.0118 43.2804 43.2509 42.0414 43.2509 40.5133Z" fill="url(#paint0_linear_2424_105)"/>
<path d="M29.1963 21.625L30.8311 25.8467L35.25 27.4092L30.8311 28.9717L29.1963 33.1944L27.5615 28.9717L23.1426 27.4102L27.5615 25.8467L29.1963 21.625Z" fill="white"/>
<path d="M19.5654 19.1485L26.5703 21.625L19.5654 24.1026L16.9736 30.795L14.3818 24.1026L7.37793 21.625L14.3818 19.1485L16.9736 12.4551L19.5654 19.1485Z" fill="white"/>
<path d="M28.2832 7.87016L29.5791 11.2168L33.082 12.4551L29.5791 13.6944L28.2832 17.0411L26.9873 13.6944L23.4854 12.4561L26.9873 11.2168L28.2832 7.87016Z" fill="white"/>
<defs>
<linearGradient id="paint0_linear_2424_105" x1="35.2572" y1="11.875" x2="7.21755e-07" y2="36.875" gradientUnits="userSpaceOnUse">
<stop stop-color="#EB002E"/>
<stop offset="1" stop-color="#D700EB"/>
</linearGradient>
</defs>
</svg> Here's What I Found</div>
                                                </template>
                                                <template x-if="message.decisionType != 'PRODUCT COMPARISON'">
                                                    <div class="font-bold"><svg class="w-6 h-6 inline-block mr-1" width="44" height="50" viewBox="0 0 44 50" fill="none" xmlns="http://www.w3.org/2000/svg">
<path d="M43.2509 40.5133V2.79666C43.2509 2.70352 43.2463 2.61114 43.2371 2.52029C43.2349 2.49472 43.2318 2.46952 43.2287 2.44433C43.2226 2.39814 43.2158 2.35233 43.2078 2.30691C43.1955 2.23858 43.1806 2.1714 43.1639 2.10498C43.1524 2.06108 43.1402 2.01756 43.1268 1.97443C42.9921 1.54117 42.7535 1.15372 42.4409 0.840705L42.4401 0.839942C42.284 0.683816 42.1088 0.546014 41.9191 0.430733C41.5007 0.176123 41.009 0.029541 40.4834 0.029541H2.76712C1.2387 0.029541 0 1.26862 0 2.79666V40.5133C0 41.2779 0.30996 41.97 0.811164 42.4708C1.31199 42.9712 2.00329 43.2804 2.76712 43.2804H26.7087C27.4006 44.0041 28.211 44.7837 29.0979 45.5405C31.0247 47.251 33.5037 48.8239 36.1173 49.6216C36.7707 49.8211 37.4162 49.712 37.7738 49.2089C38.2248 48.7343 38.2376 48.024 38.0066 47.4433C37.9489 47.4257 37.9378 47.3833 37.9224 47.3247C37.9129 47.2885 37.9017 47.2462 37.8769 47.1996L37.5527 46.5905C37.3821 46.1616 37.2073 45.5645 37.0052 44.8743C36.9337 44.63 36.8587 44.3739 36.7793 44.1096C36.7081 43.8445 36.6428 43.5676 36.585 43.2804H40.4834C42.0118 43.2804 43.2509 42.0414 43.2509 40.5133Z" fill="url(#paint0_linear_2424_105)"/>
<path d="M29.1963 21.625L30.8311 25.8467L35.25 27.4092L30.8311 28.9717L29.1963 33.1944L27.5615 28.9717L23.1426 27.4102L27.5615 25.8467L29.1963 21.625Z" fill="white"/>
<path d="M19.5654 19.1485L26.5703 21.625L19.5654 24.1026L16.9736 30.795L14.3818 24.1026L7.37793 21.625L14.3818 19.1485L16.9736 12.4551L19.5654 19.1485Z" fill="white"/>
<path d="M28.2832 7.87016L29.5791 11.2168L33.082 12.4551L29.5791 13.6944L28.2832 17.0411L26.9873 13.6944L23.4854 12.4561L26.9873 11.2168L28.2832 7.87016Z" fill="white"/>
<defs>
<linearGradient id="paint0_linear_2424_105" x1="35.2572" y1="11.875" x2="7.21755e-07" y2="36.875" gradientUnits="userSpaceOnUse">
<stop stop-color="#EB002E"/>
<stop offset="1" stop-color="#D700EB"/>
</linearGradient>
</defs>
</svg> More Recommendations
                                                    </div>
                                                </template>
                                                <template x-for="(product, productIndex) in message.productsSimple">
                                                    <div
                                                         class="mt-4 flex flex-col space-y-2 sm:flex-row sm:space-x-5 sm:space-y-0">
                                                        <div
                                                             class="w-full md:flex-shrink-0 md:flex-grow-0 md:basis-[200px]">
                                                            <img class="mx-auto w-full" :title="product.name"
                                                                 :alt="product.image.altText"
                                                                 x-bind:src="formatImage(product.image.url, 200, 113)" />
                                                        </div>
                                                        <div
                                                             class="flex flex-col md:flex-grow md:flex-row md:space-x-5">
                                                            <div class="flex flex-1 flex-col space-y-2 sm:space-y-1">
                                                                <template x-if="product.sponsor">
                                                                    <div class="!-mt-1">
                                                                        <div
                                                                             class="inline-block rounded bg-gray-500 px-1 py-0.5 text-xs text-white">
                                                                            <span
                                                                                  x-text="product.url ? 'Featured Deal' : 'Advertisement'"></span>
                                                                            <div class="group relative inline-block inline-block select-none leading-[0]"
                                                                                 x-data="{
                                                                                     setup: () => ({
                                                                                         allowHTML: true,
                                                                                         appendTo: $root,
                                                                                         maxWidth: 350,
                                                                                         offset: [20, 10],
                                                                                         interactive: true,
                                                                                         interactiveBorder: 30,
                                                                                         placement: 'bottom-end',
                                                                                         trigger: 'click mouseenter',
                                                                                         moveTransition: 'transform 250ms ease',
                                                                                         content: () => $refs.template.innerHTML,
                                                                                     }),
                                                                                 }"
                                                                                 x-on:keydown.escape.window="$refs.trigger._tippy.hide()">
                                                                                <button class="peer"
                                                                                        data-module="Ratings_Tooltip"
                                                                                        data-element="Tooltip_button_mobile"
                                                                                        data-item="button"
                                                                                        aria-label="Toggle What Our Ratings Mean Tooltip"
                                                                                        :data-title="product.score"
                                                                                        :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                                                                                        :data-custom-maggie-ai-output-flow="message.decisionType"
                                                                                        x-ref="trigger"
                                                                                        x-tooltip="setup()"
                                                                                        x-track-ga-click>
                                                                                    <svg class="inline-block ml-0.5 mb-0.5 size-[1rem] fill-current" xmlns="http://www.w3.org/2000/svg" width="10" height="11" viewBox="0 0 10 11" fill="none"><path fill-rule="evenodd" clip-rule="evenodd" d="M0.800049 5.62559C0.800049 8.05564 2.77 10.0256 5.20005 10.0256C7.6301 10.0256 9.60005 8.05564 9.60005 5.62559C9.60005 3.19553 7.6301 1.22559 5.20005 1.22559C2.77 1.22559 0.800049 3.19553 0.800049 5.62559ZM8.80002 5.62568C8.80002 7.61391 7.18825 9.22568 5.20002 9.22568C3.2118 9.22568 1.60002 7.61391 1.60002 5.62568C1.60002 3.63746 3.2118 2.02568 5.20002 2.02568C7.18825 2.02568 8.80002 3.63746 8.80002 5.62568ZM5.60146 6.4251H6.0012V7.2251H4.4012V6.4251H4.8012V5.6251H4.4012V4.8251H5.60146V6.4251ZM5.60029 4.0251C5.60029 4.24601 5.42114 4.4251 5.20016 4.4251C4.97917 4.4251 4.80002 4.24601 4.80002 4.0251C4.80002 3.80418 4.97917 3.6251 5.20016 3.6251C5.42114 3.6251 5.60029 3.80418 5.60029 4.0251Z" fill="currentColor"/></svg>                                                                                </button>
                                                                                <template x-ref="template">
                                                                                    <div class="z-10 flex w-[300px] flex-col items-start gap-4 bg-white px-2 py-3 text-sm font-normal leading-normal text-gray-700 peer-hover:text-red-400"
                                                                                         role="tooltip"
                                                                                         aria-label="About this Product">
                                                                                        <span
                                                                                              class="absolute -top-3 right-0 w-full leading-none">&nbsp;</span>
                                                                                        <div
                                                                                             x-text="product.url ? 'Our experts tested this product as part of our independent review. While the company paid for highlighted placement on this page, the description and evaluation reflect our own findings.' : 'Our experts tested this product as part of our independent review. While the company paid for highlighted placement on this page, the description and evaluation reflect our own findings.'">
                                                                                        </div>
                                                                                    </div>
                                                                                </template>
                                                                            </div>
                                                                        </div>
                                                                    </div>
                                                                </template>
                                                                <template x-if="product.url">
                                                                    <div
                                                                         class="flex flex-row items-center text-red-400">
                                                                        <template x-if="product.isEditorsChoice">
                                                                            <svg class="inline-block h-auto select-none w-20 mr-2" data-name="Layer 1" id="Layer_1" version="1.1" viewBox="0 0 704.1 239.5"
    xmlns="http://www.w3.org/2000/svg">
    <defs>
        <style>
            .cls-1{fill:#eb002e}.cls-1,.cls-2,.cls-3{stroke-width:0}.cls-2{fill:#7e011f}.cls-4{fill:none;stroke:#fff;stroke-width:5px}.cls-3{fill:#fff}</style>
    </defs>
    <path class="cls-2"
        d="M702,135.5l-58.1,98.1c-1.9,3.3-6,5.9-9.9,5.9H34c-4.3,0-7.7-2-11-4.9l-17.5-14.6c1,.5,3.6,1.2,4.8,1.4.6,0,1.1.1,1.7.1,0,0,0,0,.1,0h610.4c4.1,0,7.4-2,9.5-5.5l58-98c1.9-3.2,3.3-9.1,2-12.5l11,18.5c2.1,3.4,1,8-1,11.5Z" />
    <path class="cls-1"
        d="M0,11.1C0,5,5,0,11.1,0h611.7c3.9,0,7.5,2.1,9.6,5.4l59.3,99.6c2.1,3.5,2.1,7.9,0,11.4l-59.3,99.6c-2,3.4-5.6,5.4-9.6,5.4H11.1c-6.1,0-11.1-5-11.1-11.1V11.1Z" />
    <path class="cls-3"
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        d="M291,176.4c-3.6,0-6.8-.7-9.6-2.2-2.8-1.4-4.9-3.5-6.5-6.2-1.5-2.7-2.2-5.8-2.2-9.3v-22.2c0-3.5.7-6.5,2.2-9.1,1.5-2.7,3.7-4.7,6.5-6.2,2.8-1.4,6-2.2,9.6-2.2s6.8.7,9.6,2.2c2.8,1.4,4.9,3.4,6.4,5.9,1.5,2.6,2.3,5.5,2.3,9v.4c0,.3-.1.5-.3.7-.2.2-.4.3-.6.3l-9.4.4c-.6,0-1-.3-1-.9v-1c0-2.2-.6-3.9-1.9-5.3-1.3-1.3-3-2-5.1-2s-3.8.7-5.1,2c-1.3,1.3-1.9,3.1-1.9,5.3v23.4c0,2.2.6,3.9,1.9,5.3,1.3,1.3,3,1.9,5.1,1.9s3.8-.6,5.1-1.9c1.3-1.3,1.9-3.1,1.9-5.3v-1c0-.6.3-.9,1-.9l9.4.4c.3,0,.5.1.6.3.2.2.3.4.3.6v.2c0,3.4-.8,6.4-2.3,9-1.5,2.6-3.6,4.6-6.4,6.1-2.8,1.4-6,2.1-9.6,2.1ZM348.6,120.8c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v54.1c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-21.9c0-.3-.1-.4-.4-.4h-12.8c-.3,0-.4.1-.4.4v21.9c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v21.6c0,.3.1.4.4.4h12.8c.3,0,.4-.1.4-.4v-21.6ZM392.8,176.5c-3.7,0-6.9-.7-9.8-2.2-2.8-1.5-4.9-3.6-6.5-6.3-1.5-2.7-2.3-5.9-2.3-9.5v-21.3c0-3.6.8-6.7,2.3-9.4,1.5-2.7,3.7-4.8,6.5-6.3,2.8-1.5,6.1-2.2,9.8-2.2s6.9.7,9.8,2.2c2.8,1.5,5,3.6,6.6,6.3,1.5,2.7,2.3,5.9,2.3,9.4v21.3c0,3.6-.8,6.8-2.3,9.5-1.5,2.7-3.7,4.8-6.6,6.3-2.8,1.5-6.1,2.2-9.8,2.2ZM392.8,166.8c2.2,0,4-.7,5.4-2.2,1.3-1.5,2-3.4,2-5.8v-22.1c0-2.4-.7-4.3-2-5.8-1.3-1.5-3.1-2.2-5.4-2.2s-3.9.7-5.3,2.2c-1.3,1.4-2,3.4-2,5.8v22.1c0,2.3.7,4.3,2,5.8,1.3,1.4,3.1,2.2,5.3,2.2ZM427.2,175.8c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h9.4c.3,0,.5.1.6.3.2.2.3.4.3.6v54.1c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-9.4ZM470.5,176.4c-3.6,0-6.8-.7-9.6-2.2-2.8-1.4-4.9-3.5-6.5-6.2-1.5-2.7-2.2-5.8-2.2-9.3v-22.2c0-3.5.7-6.5,2.2-9.1,1.5-2.7,3.7-4.7,6.5-6.2,2.8-1.4,6-2.2,9.6-2.2s6.8.7,9.6,2.2c2.8,1.4,4.9,3.4,6.4,5.9,1.5,2.6,2.3,5.5,2.3,9v.4c0,.3-.1.5-.3.7-.2.2-.4.3-.6.3l-9.4.4c-.6,0-1-.3-1-.9v-1c0-2.2-.6-3.9-1.9-5.3-1.3-1.3-3-2-5.1-2s-3.8.7-5.1,2c-1.3,1.3-1.9,3.1-1.9,5.3v23.4c0,2.2.6,3.9,1.9,5.3,1.3,1.3,3,1.9,5.1,1.9s3.8-.6,5.1-1.9c1.3-1.3,1.9-3.1,1.9-5.3v-1c0-.6.3-.9,1-.9l9.4.4c.3,0,.5.1.6.3.2.2.3.4.3.6v.2c0,3.4-.8,6.4-2.3,9-1.5,2.6-3.6,4.6-6.4,6.1-2.8,1.4-6,2.1-9.6,2.1ZM537.3,128.5c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-21.4c-.3,0-.4.1-.4.4v12.5c0,.3.1.4.4.4h13.4c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-13.4c-.3,0-.4.1-.4.4v12.9c0,.3.1.4.4.4h21.4c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8c0,.3-.1.5-.3.7-.2.2-.4.2-.6.2h-32.2c-.3,0-.5,0-.7-.2-.2-.2-.2-.5-.2-.7v-54.1c0-.3,0-.5.2-.6.2-.2.5-.3.7-.3h32.2c.3,0,.5.1.6.3.2.2.3.4.3.6v7.8Z" />
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        d="M145,188.9c-2.3-1.2-4-2.8-5.2-5-1.2-2.1-1.8-4.6-1.8-7.4v-14.4c0-2.8.6-5.3,1.8-7.4,1.2-2.1,3-3.8,5.2-4.9s4.9-1.8,7.8-1.8,5.5.6,7.8,1.7c2.2,1.2,4,2.7,5.2,4.7,1.2,2,1.8,4.2,1.8,6.7v.5c0,.2,0,.4-.2.5-.1.1-.3.2-.5.2h-5.4c-.2,0-.4,0-.5-.2-.1-.1-.2-.3-.2-.5v-.3c0-2.1-.7-3.9-2.2-5.3-1.4-1.4-3.4-2.1-5.8-2.1s-4.4.7-5.8,2.2c-1.5,1.4-2.2,3.4-2.2,5.7v14.9c0,2.4.8,4.3,2.3,5.7,1.5,1.4,3.5,2.2,6,2.2s4.2-.6,5.6-1.9c1.4-1.2,2.1-3,2.1-5.1v-3.7c0-.2-.1-.3-.3-.3h-7.3c-.2,0-.4,0-.5-.2-.1-.1-.2-.3-.2-.5v-4.4c0-.2,0-.4.2-.5.1-.1.3-.2.5-.2h13.7c.2,0,.4,0,.5.2.1.1.2.3.2.5v7.6c0,4.6-1.3,8.1-4,10.6-2.7,2.5-6.3,3.8-10.8,3.8s-5.6-.6-7.8-1.8h0Z" />
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        d="M145.5,94h22.7c.2,0,.4.2.4.4v22.3c0,8-2.5,14-7.7,18.1-5.2,4.1-11.8,6.1-19.9,6.1s-14.4-1.9-19.7-5.6c-5.3-3.7-7.9-9.4-7.9-16.9V52c0-7.6,2.6-13.2,7.9-17,5.3-3.7,11.9-5.6,19.7-5.6s14.7,2,19.9,6.1c5.2,4.1,7.7,10.1,7.7,18s0,22.6,0,22.6c0,.2-.2.4-.4.4h-22.7c-.6,0-1-.5-1-1v-23.3c0-.9-.3-1.7-1-2.4-.7-.6-1.5-1-2.4-1s-1.6.3-2.3.9c-.6.6-1,1.4-1,2.3v.2s0,65.8,0,65.8v.2c0,.9.4,1.6,1.1,2.2.6.6,1.4.9,2.3.9s1.7-.3,2.4-1c.6-.7,1-1.5,1-2.4v-23.1c0-.6.5-1,1-1h0Z" />
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        d="M84.3,30.9c3.8,0,7.5.8,11.3,2.6,3.3,1.6,5.8,3.8,7.7,6.6,2.3,3.5,3.5,8.4,3.6,14.7v26.9c0,10.5-3.9,17.5-11.3,21.2-3.7,1.8-7.5,2.7-11.3,2.6h-5.9c-.6,0-1,.5-1,1v32.3c0,.6-.5,1-1,1h-22.4c-.6,0-1-.5-1-1V31.9c0-.6.5-1,1-1h30.3ZM84.4,52.6c0-.8-.3-1.5-1-2.1-.7-.6-1.5-.9-2.3-.9h-2.4c-.6,0-1,.5-1,1v33.6c0,.6.5,1,1,1h2.4c.5,0,1.1,0,1.6-.3.5-.2.9-.5,1.3-.9.3-.4.5-1,.5-1.8v-29.8h0Z" />
</svg>                                                                        </template>
                                                                        <template x-if="product.score">
                                                                            <template
                                                                                      x-for="rating in convertScore(product.score)">
                                                                                <div class="-mt-1">
                                                                                    <template x-if="rating === 'full'">
                                                                                        <div>
                                                                                            <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="fas" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z"/></svg>                                                                                        </div>
                                                                                    </template>
                                                                                    <template x-if="rating === 'half'">
                                                                                        <div>
                                                                                            <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="fas" data-icon="adjust" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M8 256c0 136.966 111.033 248 248 248s248-111.034 248-248S392.966 8 256 8 8 119.033 8 256zm248 184V72c101.705 0 184 82.311 184 184 0 101.705-82.311 184-184 184z"/></svg>                                                                                        </div>
                                                                                    </template>
                                                                                    <template
                                                                                              x-if="rating === 'empty'">
                                                                                        <div>
                                                                                            <svg class="size-3 inline-block mr-1" aria-hidden="true" data-prefix="far" data-icon="circle" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z"/></svg>                                                                                        </div>
                                                                                    </template>
                                                                                </div>
                                                                            </template>
                                                                        </template>
                                                                        <template x-if="product.score">
                                                                            <div class="flex space-x-1">
    <div class="ml-1 flex text-sm font-bold leading-none">
        <span x-text="scoreTierMetaData(product.score).score"></span>&nbsp;
        <span x-text="scoreTierMetaData(product.score).text"></span>
    </div>
    <div class="group relative select-none leading-[0]" x-data="{
        setup: () => ({
            allowHTML: true,
            appendTo: $root,
            maxWidth: 350,
            offset: [20, 10],
            interactive: true,
            interactiveBorder: 30,
            placement: 'bottom-end',
            trigger: 'click mouseenter',
            moveTransition: 'transform 250ms ease',
            content: () => $refs.template.innerHTML,
        }),
    }"
         x-on:keydown.escape.window="$refs.trigger._tippy.hide()">
        <button class="peer text-red-400 transition-colors focus:text-red-400 lg:group-hover:text-red-400"
                data-module="Ratings_Tooltip" data-element="Tooltip_button_mobile" data-item="button"
                aria-label="Toggle What Our Ratings Mean Tooltip" :data-title="product.score"
                :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                :data-custom-maggie-ai-output-flow="message.decisionType" x-ref="trigger" x-tooltip="setup()"
                x-track-ga-click>
            <svg class="inline-block size-3 sm:size-[.875rem] fill-current" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><!--!Font Awesome Pro 6.7.2 by @fontawesome - https://fontawesome.com License - https://fontawesome.com/license (Commercial License) Copyright 2025 Fonticons, Inc.--><path d="M480 256A224 224 0 1 0 32 256a224 224 0 1 0 448 0zM0 256a256 256 0 1 1 512 0A256 256 0 1 1 0 256zm168.7-86.2c6.5-24.6 28.7-41.8 54.2-41.8l57.1 0c35.5 0 64 29 64 64.3c0 24-13.4 46.2-34.9 57.2L272 268.3l0 19.7c0 8.8-7.2 16-16 16s-16-7.2-16-16l0-29.5c0-6 3.4-11.5 8.7-14.3l45.8-23.4c10.7-5.4 17.5-16.6 17.5-28.7c0-17.8-14.4-32.3-32-32.3l-57.1 0c-10.9 0-20.5 7.4-23.2 17.9l-.2 .7c-2.2 8.5-11 13.7-19.5 11.4s-13.7-11-11.4-19.5l.2-.7zM232 352a24 24 0 1 1 48 0 24 24 0 1 1 -48 0z"/></svg>        </button>
        <template x-ref="template">
            <div class="z-10 flex w-[300px] flex-col items-start gap-4 bg-white px-5 py-6 text-sm font-normal leading-normal text-gray-700 peer-hover:text-red-400 peer-has-[:focus-within]:text-red-400"
                 role="tooltip" aria-label="What Our Ratings Mean Tooltip">
                <span class="absolute -top-3 right-0 w-full leading-none">&nbsp;</span>
                <div class="font-stretch-ultra-condensed text-xl font-bold leading-tight">What Our Ratings Mean</div>
                <hr class="!m-0 w-full border-gray-300">
                <div class="flex flex-col items-start gap-4">
                    <ul class="!m-0 flex-col gap-1 !p-0">
                        <template x-for="(score, index) in scoreTiers" :key="index">
                            <li class="mt-2 flex !leading-normal md:mt-1"
                                :class="score.score === parseFloat(product.score) ? 'font-semibold' : ''"
                                x-text="score.score + ' - ' + score.text + ': ' + score.description"></li>
                        </template>
                    </ul>
                    <p>
                        Read Our
                        <a class="underline" data-module="Ratings_Tooltip" data-element="Tooltip_button"
                           data-item="link" href="/about/pcmagcom-mission-statement"
                           aria-label="Editorial Mission Statement"
                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                           :data-custom-maggie-ai-output-flow="message.decisionType" x-track-ga-click>Editorial
                            Mission Statement</a>
                        and
                        <a class="underline" data-module="Ratings_Tooltip" data-element="Tooltip_button"
                           data-item="link" href="/about/how-we-test-everything-we-review"
                           aria-label="Testing Methodologies"
                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                           :data-custom-maggie-ai-output-flow="message.decisionType" x-track-ga-click>Testing
                            Methodologies</a>.
                    </p>
                </div>
                <button class="absolute right-4" aria-label="Close What Our Ratings Mean Tooltip"
                        x-on:click="$refs.trigger._tippy.hide()">
                    <svg class="size-4 text-red-400 fill-current hover:text-red-500" aria-hidden="true" data-prefix="fal" data-icon="times" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M193.94 256 296.5 153.44l21.15-21.15c3.12-3.12 3.12-8.19 0-11.31l-22.63-22.63c-3.12-3.12-8.19-3.12-11.31 0L160 222.06 36.29 98.34c-3.12-3.12-8.19-3.12-11.31 0L2.34 120.97c-3.12 3.12-3.12 8.19 0 11.31L126.06 256 2.34 379.71c-3.12 3.12-3.12 8.19 0 11.31l22.63 22.63c3.12 3.12 8.19 3.12 11.31 0L160 289.94 262.56 392.5l21.15 21.15c3.12 3.12 8.19 3.12 11.31 0l22.63-22.63c3.12-3.12 3.12-8.19 0-11.31L193.94 256z"/></svg>                </button>
            </div>
        </template>
    </div>
</div>
                                                                        </template>
                                                                    </div>
                                                                </template>
                                                                <template x-if="product.name">
                                                                    <div class="text-lg font-bold leading-tight"
                                                                         x-text="product.name"></div>
                                                                </template>
                                                                <template x-if="product.description">
                                                                    <div class="text-sm">
                                                                        <span x-text="product.description"></span>
                                                                        <template x-if="product.url">
                                                                            <a class="mt-2 block font-bold underline sm:mt-0 sm:inline"
                                                                               data-module="product-picker"
                                                                               data-element="Stacked Product Card"
                                                                               data-item="review_link"
                                                                               title="(Opens in a new tab)"
                                                                               :href="product.url" target="_blank"
                                                                               :data-position="productIndex + 1"
                                                                               :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                                                                               :data-custom-maggie-ai-output-flow="message.decisionType"
                                                                               x-track-ga-click>Read Full Review</a>
                                                                        </template>
                                                                    </div>
                                                                </template>
                                                            </div>
                                                            <template
                                                                      x-if="product.offer && (product.offer.discount || product.offer.displayListPrice || product.offer.displaySalePrice)">
                                                                <div
                                                                     class="flex flex-col text-sm sm:flex-row sm:items-end md:basis-[154px] md:flex-col">
                                                                    <div class="sm:flex-grow md:flex-grow-0">
                                                                        <template
                                                                                  x-if="product.offer.displayListPrice || product.offer.displaySalePrice">
                                                                            <div>
                                                                                <span class="font-bold"
                                                                                      x-text="product.offer.displaySalePrice ?? product.offer.displayListPrice"></span>
                                                                                <template
                                                                                          x-if="product.offer.merchant">
                                                                                    <span class="text-sm">at <span
                                                                                              x-text="product.offer.merchant"></span></span>
                                                                                </template>
                                                                            </div>
                                                                        </template>
                                                                        <template
                                                                                  x-if="product.offer.discount || (product.offer.displaySalePrice && product.offer.displayListPrice)">
                                                                            <div>
                                                                                <template
                                                                                          x-if="product.offer.displaySalePrice !== null && product.offer.displaySalePrice !== product.offer.displayListPrice">
                                                                                    <span class="font-bold line-through"
                                                                                          x-text="product.offer.displayListPrice"></span>
                                                                                </template>
                                                                                <template
                                                                                          x-if="product.offer.discount">
                                                                                    <span class="font-bold text-red-400"
                                                                                          x-text="'Save ' + product.offer.discount"></span>
                                                                                </template>
                                                                            </div>
                                                                        </template>
                                                                    </div>
                                                                    <template x-if="product.offer.commerceUrl">
                                                                        <a class="group mt-6 sm:mt-2"
                                                                           data-module="product-picker"
                                                                           data-element="Stacked Product Card"
                                                                           data-item="buy_button"
                                                                           title="(Opens in a new tab)"
                                                                           x-bind:href="trackCommerceUrl(product.offer.commerceUrl,
                                                                               'Stacked Product Card',
                                                                               productIndex + 1)"
                                                                           :data-position="productIndex + 1"
                                                                           :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                                                                           :data-custom-maggie-ai-output-flow="message.decisionType"
                                                                           target="_blank" x-track-ga-click>
                                                                            <span
                                                                                  class="shadow-solid-button w-full sm:w-[150px]">See
                                                                                It</span>
                                                                        </a>
                                                                    </template>
                                                                </div>
                                                            </template>
                                                        </div>
                                                    </div>

                                                </template>
                                            </div>
                                        </template>

                                        
                                        <template
                                                  x-if="message.citations.length > 0  && message.processingText === false">
                                            <div class="mt-6">
                                                <div class="font-bold">Based on these stories</div>
                                                <template x-for="(content, index) in filterCitations(message)"
                                                          :key="index">
                                                    <a class="mt-4 block rounded-md border border-gray-200 p-4 shadow-md"
                                                       data-module="product-picker" data-element="Attribution-Block"
                                                       data-item="review_link" x-bind:href="content.url"
                                                       target="_blank" :data-title="content.title"
                                                       :data-custom-maggie-ai-output-category="message.getCategoriesAsString()"
                                                       :data-custom-maggie-ai-output-flow="message.decisionType"
                                                       x-track-ga-click>
                                                        <div
                                                             class="flex flex-col space-y-2 sm:flex-row sm:space-x-5 sm:space-y-0">
                                                            <div class="w-full sm:max-w-[160px]">
                                                                <img class="mx-auto w-full" title="Product Image"
                                                                     alt="Product Image"
                                                                     x-bind:src="formatImage(content.image, 160, 90)" />
                                                            </div>
                                                            <div class="flex-1">
                                                                <template x-if="content.title">
                                                                    <div class="mt-4 text-xl font-bold leading-tight sm:mt-0 sm:leading-normal"
                                                                         x-text="content.title"></div>
                                                                </template>
                                                                <template x-if="content.deck">
                                                                    <div class="mt-4 sm:mt-0" x-text="content.deck">
                                                                    </div>
                                                                </template>
                                                                <div class="mt-4 text-sm sm:mt-0">
                                                                    <template x-if="content.pubDate">
                                                                        <span class="mr-2 inline-block"
                                                                              x-text="content.pubDate"></span>
                                                                    </template>
                                                                    <template x-if="content.authors">
                                                                        <span>By&nbsp;
                                                                            <template x-for="(author, authorIndex) in content.authors"
                                                                                      :key="authorIndex">
                                                                                <span>
                                                                                    <span class="underline"
                                                                                          x-text="author"></span><template
                                                                                              x-if="authorIndex < content.authors.length - 1"><span>,&nbsp;</span></template>
                                                                                </span>
                                                                            </template>
                                                                        </span>
                                                                    </template>
                                                                </div>
                                                            </div>
                                                        </div>
                                                    </a>
                                                </template>
                                            </div>
                                        </template>

                                    </div>
                                </template>
                            </div>
                        </template>
                    </div>
                    
                    <form class="mb-4 mt-6 flex w-full flex-col items-stretch space-x-0 space-y-2 md:flex-row md:space-x-4 md:space-y-0"
                          @submit.prevent="queryDeepChat()">
                        <input class="placeholder-text-red-400! block w-full flex-1 rounded-lg border border-gray-500 bg-[#f6f7ff] px-4 py-4 text-xl md:w-auto"
                               type="text" x-model="input" x-ref="inputField"
                               :placeholder="messages.length > 0 ? 'Want to go again?' : 'What can I help you find?'">
                        <button class="text-md flex h-[64px] w-full items-center justify-center rounded-lg bg-gradient-to-r from-[#EB002E] to-[#D700EB] font-semibold text-white md:w-[120px]"
                                type="submit">
                            <template x-if="isLoading()">
                                <span class="mx-auto inline-block"><svg class="w-12 h-8" width="36" height="18" fill="currentColor" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><style>.spinner_qM83{animation:spinner_8HQG 1.05s infinite}.spinner_oXPr{animation-delay:.1s}.spinner_ZTLf{animation-delay:.2s}@keyframes spinner_8HQG{0%,57.14%{animation-timing-function:cubic-bezier(0.33,.66,.66,1);transform:translate(0)}28.57%{animation-timing-function:cubic-bezier(0.33,0,.66,.33);transform:translateY(-6px)}100%{transform:translate(0)}}</style><circle class="spinner_qM83" cx="4" cy="12" r="3"/><circle class="spinner_qM83 spinner_oXPr" cx="12" cy="12" r="3"/><circle class="spinner_qM83 spinner_ZTLf" cx="20" cy="12" r="3"/></svg></span>
                            </template>
                            <template x-if="!isLoading()">
                                <span class="mx-auto inline-block">Ask Me</span>
                            </template>
                        </button>
                    </form>
                    
                    <div class="mx-auto mb-3 max-w-md text-center text-xs" x-show="messages.length === 0">
                        <svg class="w-4 h-4 inline-block -mt-1" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><!--!Font Awesome Pro 6.7.2 by @fontawesome - https://fontawesome.com License - https://fontawesome.com/license (Commercial License) Copyright 2025 Fonticons, Inc.--><path d="M256 48a208 208 0 1 1 0 416 208 208 0 1 1 0-416zm0 464A256 256 0 1 0 256 0a256 256 0 1 0 0 512zM216 336c-13.3 0-24 10.7-24 24s10.7 24 24 24l80 0c13.3 0 24-10.7 24-24s-10.7-24-24-24l-8 0 0-88c0-13.3-10.7-24-24-24l-48 0c-13.3 0-24 10.7-24 24s10.7 24 24 24l24 0 0 64-24 0zm40-144a32 32 0 1 0 0-64 32 32 0 1 0 0 64z"/></svg>                        <b>Here are some examples of the types of questions you can ask:</b>
                        <ul class="mx-auto mt-2 max-w-[260px] list-disc text-left xs:max-w-[260px]">
                            <li class="mt-1">What's the best graphics card for 4K gaming?</li>
                            <li class="mt-1">Should I get the iPhone 17 or the iPhone 17 Pro?</li>
                            <li class="mt-1">Show me some good VPNs under $10 a month.</li>
                        </ul>
                    </div>

                    
                    <div class="my-2 text-center text-xs font-bold">I'm in Beta. <a class="underline"
                           data-module="product-picker" data-element="survey-link-footer" data-item="Survey_link"
                           href="https://docs.google.com/forms/d/e/1FAIpQLSdL9ayCDMigj08oQXjAgDJVX77ti49d9ILHwE--ZFlRtEHOSw/viewform?usp=sharing&ouid=117991066449526760970"
                           target="_blank" x-track-ga-click>Help me get
                            better</a>.
                    </div>
                    
                    <div x-ref="deepChatContainer" x-cloak></div>
                </div>

            </div>
        </div>
    </div>
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